Exclusive collaboration highlights Adams'
vision of the black experience through contemporary cubism and
Movado's iconic Museum Dial with limited edition watches, clocks
and collectors set
PARAMUS,
N.J., Jan. 17, 2025 /PRNewswire/ -- Movado
Group, Inc. (NYSE: MOV) is proud to announce its new Artist Series
collaboration with Derrick Adams, a
multidisciplinary artist, and one of the leading black artists of
the 21st century. This collaboration celebrates the Black
experience, employing vibrant and joyous colors by pairing iconic
design with contemporary cubism. Adams has held several solo
exhibitions at institutions across the country, including The
Cleveland Museum of Art, The Momentary, Crystal Bridges Museum of
American Art, Hudson River Museum, and the Museum of Arts and
Design.
Movado's Artist Series reflects four decades of collaborations
with world renowned artists, including Andy
Warhol, James Rosenquist, and
Carmen Herrera, to craft curated
collections that represent wearable works of art. For this
collaboration, Movado will feature a limited-edition collection
that pairs Derrick Adams' vibrant
pieces and singular style with Movado's iconic Museum Dial- -
translating his strong command of texture and passion for color
onto each piece.
"We are excited to partner with Derrick
Adams on this unique partnership, which blends timeless
craftsmanship with his visionary artistry," said Efraim Grinberg, Chairman and CEO, Movado Group.
"At Movado, we've always believed that a great watch is not just a
tool to tell time, but also a work of art that tells a story. This
partnership brings together our legacy of precision and luxury with
Derrick Adams' unmatched creativity
and expression. We're thrilled to offer this exclusive collection
to our consumers and collectors worldwide."
"It's been a pleasure to collaborate with such a
forward-thinking team at Movado, and I'm incredibly proud of what
we've created together," said Derrick
Adams. "Time, much like art, is something we experience,
interpret, and cherish in unique ways, and each watch represents
not just the passage of time, but moments of inspiration and
individuality. The watches in this collection were designed with
the same level of dedication and attention to detail as a gallery
piece, and I wanted to ensure each one felt personal for its
wearer. For me, it's about producing something that lasts,
resonates and captures the essence of who we are at this moment in
time, and Movado's watches exemplify this concept to the
fullest."
Within the Artist Series, the resulting designs are true
collectors items - watches as wearable art and gallery-worthy wall
clocks. The exclusive Derrick Adams X Movado limited edition
collection includes five watches in the series with 125 pieces of
each design including a total of 25 collectors sets. All
watches are individually numbered on the caseback. This is the
first time Movado and an artist have designed a clock in an
Artist Series collaboration. Two of the five watch designs were
transformed into a wall clock; 125 of each clock are available for
purchase. Five collectors sets and 20 of each of the wall clocks
were donated to the Studio Museum of Harlem by Derrick Adams and Movado.
About Derrick
Adams:
Derrick Adams
is a multidisciplinary artist living and working in Brooklyn, New York and one of the leading
Black artists of the 21st century. Adams' art celebrates the Black
experience, employing vibrant colors and a contemporary-cubist
style that draws on the richness of Black culture. He received his
BFA from Pratt Institute, New York, in 1996 and graduated with an MFA
from Columbia University, New York, in 2003. In addition to his
critically acclaimed art practice, Adams has held numerous teaching
positions and is currently a tenured assistant professor in the
School of Visual, Media and Performing Arts at CUNY Brooklyn College. He also holds an honorary
doctorate from Maryland Institute College of
Art.
About Movado Group:
Movado Group, Inc. designs,
sources, and globally distributes and sells MOVADO®, MVMT®, OLIVIA
BURTON®, EBEL®, CONCORD®, CALVIN KLEIN®, COACH®, TOMMY HILFIGER®,
HUGO BOSS®, and LACOSTE® watches and, to a lesser extent, jewelry
and other accessories, and operates Movado Company Stores in
the United States and Canada.
Contact for Movado Group, Inc.:
Heather Cohen Sugarman
Hcohen@movadogroup.com
Vice President, Public Relations
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SOURCE Movado Group, Inc.