Rapidly increasing demand for data
modernization is helping ecosystem partners make inroads with
enterprises, ISG Provider Lens™ report says
A surge in corporate data and the need to manage and analyze it
is driving German organizations to seek support from providers in
the AWS ecosystem, according to a new research report published
today by Information Services Group (ISG) (Nasdaq: III), a leading
global technology research and advisory firm.
The 2024 ISG Provider Lens™ AWS Ecosystem Partners report for
Germany finds German businesses increasingly consider data
analytics indispensable for business success and are seeking
support from the AWS Partner Network to capitalize on the data
processing capabilities of the public cloud.
In the highly dynamic AWS-based solutions market, the report
says implementing projects in a timely manner is increasingly
important. AWS partners are leveraging automation, often supported
by AI, to implement AWS solutions that help companies overcome the
complexity of collecting and analyzing data with the help of data
analytics and ML.
“As one of the world’s leading hyperscalers, AWS benefits from
the growing customer demand for cloud solutions, with their
distinct ability to scale quickly and flexibly,” said Alexandra
Classen, ISG partner and EMEA lead for technology modernization.
“AWS gives provider partners the scale they need to address the
needs of large and midsize customers.”
AWS business partners are capitalizing on the growth of the
cloud-native market in Germany, the report notes. While large
companies are the most mature market segment in Germany, midsize
companies represent a growing and highly attractive market segment.
Providers that address both target groups can benefit from the
budgets of large enterprises and the rapidly growing demand of
smaller enterprises, the report says.
The AWS Partner Network is a critical success factor for AWS
itself, supporting the growth of AWS adoption with advice and
guidance from the hyperscaler, the report says. These partners also
benefit from their customers’ adoption of AWS through follow-on
business, such as managed services.
The ISG report says German organizations are more cautious than
enterprises in other markets about running SAP solutions in the
public cloud, as they often control important company processes.
For companies that have already migrated SAP workloads to the
cloud, AWS has become a preferred platform for operations. The RISE
with SAP offering promotes the transition to the cloud and creates
opportunities for partners that provide extensions in the AWS cloud
that SAP itself does not offer.
“Enterprises are coming to accept cloud native as the new
reality if they intend to stay competitive,” said Jan Erik Aase,
partner and global leader, ISG Provider Lens Research. “AWS offers
data analytics and machine learning tools that help companies tap
the business insights contained in their huge data stores.”
For more insights into the trends supporting the growth of AWS
ecosystem partners in Germany, and the infrastructure challenges of
the public cloud, the requirements of mid-sized customers, and the
lack of specialized staff, see the ISG Provider Lens™ Focal Points
briefing here.
The 2024 ISG Provider Lens™ AWS Ecosystem Partners report for
Germany evaluates the capabilities of 47 providers across four
quadrants: AWS Professional Services; AWS Managed Services; AWS
Data Analytics, AI and ML; and AWS SAP Workloads.
The report names Accenture, Capgemini, DXC Technology, HCLTech
and TCS as Leaders in all four quadrants. Cognizant, Eviden (Atos
Group), tecRacer, T-Systems and Wipro are named Leaders in three
quadrants each. IBM and Rackspace Technology are named Leaders in
two quadrants, and AllCloud, Arvato Systems, Claranet, Deloitte,
Kyndryl, Materna, NTT Data and Syntax are named Leaders in one
quadrant each.
In addition, ISG named Public Cloud Group as a Rising Star — a
company with a “promising portfolio” and “high future potential” by
ISG’s definition — in two quadrants, while Adesso SE was named a
Rising Star in one quadrant.
In the area of customer experience, Persistent Systems is named
the global ISG CX Star Performer for 2024 among AWS ecosystem
partners. Persistent Systems earned the highest customer
satisfaction scores in ISG's Voice of the Customer survey, part of
the ISG Star of Excellence™ program, the premier quality
recognition for the technology and business services industry.
Customized versions of the report are available from AllCloud,
DXC Technologies and T-Systems.
The 2024 ISG Provider Lens™ AWS Ecosystem Partners report for
Germany is available to subscribers or for one-time purchase on
this webpage.
About ISG Provider Lens™ Research The ISG Provider Lens™
Quadrant research series is the only service provider evaluation of
its kind to combine empirical, data-driven research and market
analysis with the real-world experience and observations of ISG's
global advisory team. Enterprises will find a wealth of detailed
data and market analysis to help guide their selection of
appropriate sourcing partners, while ISG advisors use the reports
to validate their own market knowledge and make recommendations to
ISG's enterprise clients. The research currently covers providers
offering their services globally, across Europe, as well as in the
U.S., Canada, Mexico, Brazil, the U.K., France, Benelux, Germany,
Switzerland, the Nordics, Australia and Singapore/Malaysia, with
additional markets to be added in the future. For more information
about ISG Provider Lens research, please visit this webpage.
About ISG ISG (Information Services Group) (Nasdaq: III)
is a leading global technology research and advisory firm. A
trusted business partner to more than 900 clients, including more
than 75 of the world’s top 100 enterprises, ISG is committed to
helping corporations, public sector organizations, and service and
technology providers achieve operational excellence and faster
growth. The firm specializes in digital transformation services,
including AI, cloud and data analytics; sourcing advisory; managed
governance and risk services; network carrier services; strategy
and operations design; change management; market intelligence and
technology research and analysis. Founded in 2006, and based in
Stamford, Conn., ISG employs more than 1,600 digital-ready
professionals operating in more than 20 countries—a global team
known for its innovative thinking, market influence, deep industry
and technology expertise, and world-class research and analytical
capabilities based on the industry’s most comprehensive marketplace
data. For more information, visit www.isg-one.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20241018311293/en/
Press:
Philipp Jaensch, ISG +49 151 730 365 76
philipp.jaensch@isg-one.com
Matthias Longo, for ISG +49 152 341 464 63
matthias@longo-pr.de
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