Cronos Bolsters its Spinach® Infused Pre-roll Portfolio with CBG, CBC and CBN
2023年4月13日 - 5:20AM
Cronos Group Inc. (NASDAQ: CRON) (TSX: CRON) (“Cronos”), an
innovative global cannabinoid company, is pleased to announce its
expanded infused pre-roll offerings under the Spinach® brand.
Pre-rolls are one of the fastest-growing categories in the
Canadian cannabis market. The category increased 38% year-over-year
during the three months ended March 31, 2023, and infused pre-rolls
accounted for approximately 24% of the dollar share in pre-rolls
during the same period. Utilizing our success in the edibles
category as a blueprint for other product formats, Cronos continues
to elevate and differentiate the consumer experience by bringing a
portfolio of infused pre-rolls to market utilizing our
best-in-class, potent genetics, our flavor-forward and terpene-rich
formulations and sought-after rare cannabinoids.
The Spinach® infused pre-roll portfolio includes:
- Spinach® Fully Charged Atomic GMO
- Spinach Feelz™ Tropical Diesel THC:CBG
- Spinach Feelz™ Mango Kiwi Haze THC:CBC
- Spinach Feelz™ Blackberry Kush THC:CBN
Following its launch earlier this year, Spinach® Fully Charged
Atomic GMO infused pre-rolls climbed to be the #15 ranked product
in infused pre-rolls in March1. Spinach® pre-rolls have gained
market share since revamping the portfolio last year, moving up to
the 8th most popular brand in Q1 20231, up from 16th place in Q4
2022.
“We have spent a lot of time and effort bolstering our pre-roll
offerings and we are very excited to have launched our amazing, new
infused pre-roll products under the Spinach® brand,” said Jeff
Jacobson, Chief Growth Officer, Cronos. “Spinach® products are
designed to crank the volume and thrill the senses with cultivars
that have flavor-forward, fruity terpenes and aroma profiles, as
well as high THC content. These initial launches in the infused
pre-roll category are just the beginning of our innovation roadmap
and we look forward to continuing to bring new products to market
that enhance and elevate the consumer experience.”
Spinach® Fully Charged Atomic GMO infused pre-rolls are the
perfect gift to yourself and your friends on the highest of
holidays, 4:20. Spinach® infused pre-rolls are designed to enhance
4:20 and make it one to remember. The Spinach® team is celebrating
this year with a contest for Spinach® fans of legal consumption
age. Learn more at https://countdown420.spinachfarms.com/
Spinach® infused pre-rolls are available at retailers in
British Columbia, Alberta, Saskatchewan, Manitoba, and Ontario. For
more information and availability, please visit
https://spinachcannabis.com
1 HiFyre Retail Analytics – October 2, 2022, to April 1,
2023.
About Cronos Cronos is an innovative global
cannabinoid company committed to building disruptive intellectual
property by advancing cannabis research, technology and product
development. With a passion to responsibly elevate the consumer
experience, Cronos is building an iconic brand portfolio. Cronos’
diverse international brand portfolio includes Spinach®, PEACE
NATURALS® and Lord Jones®. For more information about Cronos and
its brands, please visit: thecronosgroup.com.
Forward-looking StatementsThis press release
may contain information that may constitute “forward-looking
information” or “forward-looking statements” within the meaning of
applicable Canadian and U.S. securities laws and court decisions
(collectively, “Forward-looking Statements”). All information
contained herein that is not clearly historical in nature may
constitute Forward-looking Statements. In some cases,
Forward-looking Statements can be identified by the use of
forward-looking terminology such as “may”, “will”, “expect”,
“plan”, “anticipate”, “intend”, “potential”, “estimate”, “believe”
or the negative of these terms, or other similar expressions
intended to identify Forward-looking Statements. Some of the
Forward-looking Statements contained in this press release include
statements about Cronos’ ability to launch new products and the
launch of new products continuing to help increase Cronos’ market
share. Forward-looking Statements are necessarily based upon a
number of estimates and assumptions that, while considered
reasonable by management, are inherently subject to significant
business, economic and competitive risks, financial results,
results, performance or achievements expressed or implied by those
Forward-looking Statements and the Forward-looking Statements are
not guarantees of future performance. A discussion of some of the
material risks applicable to the Company can be found in the
Company’s Annual Report on Form 10-K for the year ended December
31, 2022, which has been filed on SEDAR and EDGAR and can be
accessed at www.sedar.com and www.sec.gov/edgar, respectively. Any
Forward-looking Statement included in this press release is made as
of the date of this press release and, except as required by law,
Cronos disclaims any obligation to update or revise any
Forward-looking Statement. Readers are cautioned not to put undue
reliance on any Forward-looking Statement.
For further information, please contact:
Media Relations Contact:Emily
WhalenCommunicationsTel: (416)
504-0004media.relations@thecronosgroup.com
Investor Relations Contact:Shayne
LaidlawInvestor RelationsTel: (416)
504-0004investor.relations@thecronosgroup.com
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