AVEW Avew Holdings Inc (CE)

ActionView International, Inc. (Pink Sheets:AVEW) today announced that the previously announced WCFC event in Boise, Idaho has been set for May 7, 2011 and will once again be held at the Knitting Factory. The fight card will feature former UFC Ultimate Fighter contestant Kaycee "Ice Cold" Uscola along with local favorites, Tyler Freeland and Zac Owens. The fight card will feature four professional fights and ten amateur fights. The event will also be broadcast live, via the internet in television quality, at www.wcfc.com. In a break from previous broadcasts, the May 7 event will be free of charge to WCFC members.

Joe Wooten, Chief Executive Officer of ActionView, provided additional details about the Boise event, "Boise is such a great sports town we are pleased to have been invited back for another event.  We're calling this event "The Asylum" for obvious reasons—the fans at the Knitting Factory are simply insane. They are loud, enthusiastic, and passionate about MMA. We're excited to have Tyler "Hulk Hands " Freeland coming home to Idaho to face 12-0 amateur sensation, Darrell Flores in his first pro fight. As we move into new markets, it is important for us to create a solid fan base by putting on the highest caliber show with a mix of top local area fighters and the best from across the country. Returning to Boise so soon after the last show demonstrates our commitment to the Boise fans and the development of MMA in Idaho."

Tickets for the Boise event are available online at www.wcfc.com, at the Knitting Factory box office, and also by contacting the fighters. Tickets for the event are limited and are projected to sell out.  Interested fans are encouraged to visit www.wcfc.com for more information.

Shareholders and anyone interested in monitoring the progress of the company are encouraged to subscribe to the electronic mailing list by forwarding their email address to investors@actionviewint.com.   

About ActionView International, Inc.

ActionView International, its wholly owned MatchFights, LLC subsidiary and the World Championship Full Contact brand deliver exciting, live, pay-per-view events in an interactive venue over the Internet to a global audience. For additional information about MatchFights and its World Championship Full Contact brand, please visit www.wcfc.com and join the world's premier fight-based network. 

CONTACT: ActionView International, Inc.
         Shareholder Relations
         1-888-998-0949
         investors@actionviewint.com