Fobi Launches Digital Marketing Agency and new PaaS (Platform As A Service) Revenue Model
2022年7月20日 - 9:00PM
Fobi AI Inc. (FOBI: TSXV
FOBIF: OTCQB) (the “Company” or “FOBI”), a leader in providing
real-time data analytics through artificial intelligence to drive
operational efficiencies and profitability, today announced the
launch of their new digital and content marketing agency along with
the launch of their platform as a service model. The platform as a
service model will provide customers with a SaaS model with managed
services for Fobi’s various Pass Pro and Wallet pass solutions as
well as coupon marketing.
MANAGED SERVICES POSITIONS THE COMPANY TO INCREASE
REVENUE AND SOLIDIFY ITS POSITION AS AN INDUSTRY LEADER IN WALLET
PASS TECHNOLOGY, CPG COUPONS AND REAL-TIME DATA
ATTRIBUTION
Fobi VP of
Marketing Ian Cameron stated: “This launch is
well-timed given the current labour shortages and technology
proliferation which can make it difficult to adopt and manage new
technologies. Businesses are eager and ready to take advantage of
the latest technologies, but they often lack the resources and the
manpower. That was the premise for the creation of Fobi’s Digital
Managed Services team which is dedicated to providing clients with
the latest tools, strategies, and execution needed to be successful
online and offline. Thanks to the demand for these managed services
the company has already acquired clients across every managed
service category which all have high profitability rates built into
the services model. We've helped clients optimize their utilization
of our technologies, from wallet pass marketing and coupon
marketing to custom development, ensuring our clients are getting
the maximum engagement and ROI out of all of our platforms. Fobi’s
managed services have already enabled clients to digitally
transform their business and gain access to measurable insights
with significantly less hassle and staffing resources.”
THE FOBI AGENCY LAUNCH ENABLES
BUSINESSES TO LEVERAGE THE LATEST
TECHNOLOGIES AND SCALE ON DEMAND
The Fobi Agency will now add a key significant area of growth
for Fobi and we believe it is well timed given the current labour
shortages and the challenges that companies are having hiring
talent. The Fobi Agency is a full-service
digital media and content marketing agency that will help
their current and new customers implement the latest
technologies and execute on their marketing goals /
objectives. In addition to Wallet Pass and Coupon
campaigns, the new venture will offer clients a wide range of
custom services, including copywriting, graphic design, email
marketing, and content strategy. The launch is
particularly well timed with the launch of the new digital
8112 standard for Coupon campaigns happening this
summer.
Rob Anson, CEO of
Fobi stated, “With the launch of our Fobi
Digital Agency and PaaS revenue / business model, this marks an
important and key milestone for the company. Due to the numerous
successful strategic acquisitions we have made over the last 18
months we drastically ramped up and increased the size and capacity
of our engineering team. As a result of this significant investment
and ramp up we have been able to successfully complete all of the
needed integration work which has put us in a position of
strength as we are now able to deliver a completely unified
and interoperable tech stack.
Due to the forward looking and strategic engineering design and
architecture of our tech stack, we now greatly benefit from the
ability to launch and maintain our various platforms with a more
streamlined and very cost-efficient engineering team. We have been
working on the transition and focus of the company over the
last several months and as a result we have been able to go long
and narrow while drastically reducing our operational burn
rate. With this, there has been a shift in our team’s focus to
direct sales and revenue growth through our new digital agency and
PaaS business and revenue model.”
You can read more about Fobi’s Managed Services on their website
here.
This press release is available on the Fobi website, and also on
the Verified Forum On AGORACOM For Shareholder Discussion And
Management Engagement.
About Fobi
Fobi is a cutting-edge data intelligence company
that helps our clients turn real-time data into actionable insights
and personalized customer engagement to generate increased profits.
Fobi's unique IoT device has the ability to integrate seamlessly
into existing infrastructure to enable data connectivity across
online and on-premise platforms creating highly scalable solutions
for our global clients. Fobi partners with some of the largest
companies in the world to deliver best-in-class solutions and
operates globally in the retail, telecom, sports &
entertainment, casino gaming, and hospitality & tourism
industries.
For more information, please contact:
Fobi AI Inc. |
|
Fobi Website: www.fobi.ai |
Rob Anson, CEO |
|
Facebook: @ Fobiinc |
T : +1 877-754-5336 Ext. 3 |
|
Twitter: @ Fobi_inc |
E: ir@fobi.ai |
|
LinkedIn: @ Fobiinc |
Forward-Looking Statements/Information:This news release
contains certain statements which constitute forward-looking
statements or information. Such forward-looking statements are
subject to numerous risks and uncertainties, some of which are
beyond the Company's control, including the impact of general
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Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
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