INCX Interchange

Announced at Kelsey Conference, Local.com Gains Full-Service Sales Partner, While Qualified Advertisers are Automatically Included in Jambo's Pay-Per-Call Network Jambo (www.jambo.com), a leading provider of solutions that effectively connect people by phone to businesses represented in Internet search and directory listings, today announced an agreement with Interchange Corporation (Nasdaq:INCX), owners and operators of Local.com, a leading local search engine, to enable pay-per-call capabilities for Local.com advertisers. Jambo made the announcement at The Kelsey Group's Drilling Down on Local event, held here through March 28th. The agreement makes Jambo's patent-pending pay-per-call solutions available to various categories of Local.com advertisers -- those businesses that rely on the phone rather than walk-in traffic, like plumbers, attorneys, etc. -- and adds Local.com to the Jambo Advertising Network(TM) (JAN). As an aggregated sales channel, JAN increases the number of phone leads advertisers receive by combining the reach of multiple lead generators for a comprehensive approach. Jambo is the only company to offer online and offline publishers a full-service, embedded sales process that proactively sells to local merchants on behalf of the publishers -- enabling them to reach millions of local businesses for the first time. By becoming an outsourced sales channel, Jambo brings a unique sales methodology that includes branding Local.com by letting merchants know where phone leads originated and building credibility by delivering phone leads that turn into sales. Jambo then sells local merchants pay-per-call advertising packages that enable performance marketing for companies that don't have websites or that don't advertise online. "Our partner network is generating huge call volumes, that is, consumers using the phone when connecting with local merchants. And those businesses want, and are satisfied paying for, those calls," said John Melideo, CEO and founder, Jambo. "Local.com is fast becoming a powerful player in local search, taking it beyond directory listings and making it easier than ever to find relevant, helpful information about local businesses, products and services. Along with an approach that makes local search uniquely relevant for consumers, our pay-per-call technology enables Local.com to give businesses phone calls in addition to clicks." "Jambo gives us a turnkey pay-per-call solution, putting Local.com at the forefront of the newest advancement in online advertising to date," said Peter Hutto, Vice President of Business Development & Sales for Interchange. "Jambo's unique 'automatic inclusion' approach to pay-per-call facilitates the widest possible market acceptance of this technology, with minimal effort required by our advertisers. It makes it seamless for advertisers to gain phone leads online and expands our revenue potential by proactively selling on our behalf -- so we don't have to." Local.com provides a user-friendly search format rather than a directory structure. Its information is updated regularly and incorporates more than 15 million businesses plus the local web -- information contained on websites that are geographically local to each search. This combination provides a much broader range of fresher, relevant local information than traditional Yellow Pages sites, including links to reviews, maps, directions, sales circulars, reservation services and much more. Interchange recently reported that the Local.com site has been released from beta. For the month of January 2006, Local.com reached more than 8 million unique monthly visitors and more than 39 million page views, up from 6.9 million unique visitors and 33 million page views in December 2005. About Jambo Los Angeles-based Jambo (www.jambo.com) is the first pay-per-call provider to offer a comprehensive solution for the local space -- making it easy for merchants to acquire new customers, for consumers to find relevant local businesses and for publishers -- both online and offline -- to increase revenues. With its Pay-Per-Call Collect(TM) capability, Jambo is the first to enable pay-per-call billing via an advertiser's standard phone bill. Jambo's suite of patent-pending solutions also includes embedded sales technology to drive merchants to publishers and a method for evaluating business listings to ensure value for consumers. Jambo was founded by a team of seasoned telecom professionals, entrepreneurs and technologists. About Interchange Interchange Corporation (Nasdaq:INCX) owns Local.com (www.local.com), a leading local-search engine that has grown to over 8 million visitors per month and is powered by the company's proprietary Keyword DNA(TM) and local-web indexing technologies. The company serves local and national Internet, wireless and operator assisted local-search markets in the United States and Europe. Interchange generates revenue principally from paid-search advertising. The company recently launched a domain syndication network in the United States and has also announced plans to launch Local.com in Europe during 2006. The company is headquartered in Irvine, Calif., with European headquarters in Stockholm, Sweden. For more information on Interchange, please visit: www.interchangeusa.com. Forward-Looking Statements: All statements other than statements of historical fact included in this document regarding our anticipated financial position, business strategy and plans and objectives of our management for future operations are forward-looking statements. When used in this report, words such as "anticipate," "believe," "estimate," "plans," "expect," "intend" and similar expressions, as they relate to Interchange or our management, identify forward-looking statements. Any forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to our management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors, including, but not limited to, our ability to stabilize our national paid search advertising business, our ability to operate, grow and monetize our local search engine, Local.com, and incorporate our local-search technologies, market the Local.com domain as a destination for consumers seeking local-search results, grow our business by enhancing our local-search services, improve our filtering technologies expand our Advertiser and Distribution Networks, expand internationally, integrate the operations and effectively utilize the technology of Inspire, a Swedish Internet and wireless local-search technology company, which we recently acquired, integrate the operations and effectively utilize the technology of Inspire, develop our products and sales, marketing, finance and administrative functions and successfully integrate our expanded infrastructure, as well as our dependence on major advertisers, competitive factors and pricing pressures, changes in legal and regulatory requirements, and general economic conditions. Any forward-looking statements reflect our current views with respect to future events and are subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. All subsequent written and oral forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by this paragraph. Our Annual Report on Form 10-KSB, subsequent Quarterly Reports on Form 10-QSB, recent Current Reports on Form 8-K and other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could contribute to such differences or otherwise affect our business, results of operations and financial condition. The forward-looking statements in this release speak only as of the date they are made. We undertake no obligation to revise or update publicly any forward-looking statement for any reason.