- New platform empowers telecom operators with a
customer-centric, self-managed data science workbench to maximize
customer lifetime value for both B2C and B2B businesses.
- Offers a library of over a hundred ready-to-use AI model
frameworks designed to support CSPs in customer value management
(CVM) and revenue growth programs.
NEW DELHI, July 9, 2024 /PRNewswire/ -- Comviva, the global
leader in customer experience and data monetization solutions,
today announced the release of an all-new no-code AI Workbench
for its flagship MobiLytix™ Marketing Studio.
MobiLytix™ AIx empowers businesses and marketers to
independently initiate AI-based customer value management (CVM)
initiatives in both B2C and B2B areas. With its latest
enhancements, Comviva offers a library of over a hundred
ready-to-use AI model frameworks specifically designed for
marketing and revenue growth programs. These frameworks support
CSPs in customer value management, sales, CRM, and OM/SM areas.
The platform has been instrumental in delivering many key
use cases such as churn prediction, next-best offers, AI-driven
cross-sell/upsell, send-time optimization, customer profile
enrichment, customer care, order fallout prediction, fulfillment
lead time prediction and sales forecasting.
Available in a SaaS model on hyperscalers, MobiLytix™
AIx allows quick access without extensive installation
or configuration. The new solution also includes APIs for
connecting with industry-standard data platforms. Integrated with
comprehensive security features, it allows CSPs to safely store
their data, whether on-prem or in the cloud. Additionally, the
platform now features a GenAI-driven chatbot for enhanced user
experience and product assistance.
Commenting on the launch Amit
Sanyal, Executive Vice President and Chief Operating
Officer, MarTech Solutions at Comviva said, "With our new
no-code AI workbench, we deliver ready-built solutions for faster
time-to-market and increased returns from Customer Value Management
(CVM) programs. MobiLytix™ AIx empowers telecom
operators with a customer-centric, self-managed data science
interface for maximizing customer lifetime value for B2C and B2B
businesses. The new solution shall be a game changer for the
evolving needs of CSPs by significantly accelerating real-time
customer campaign delivery."
MobiLytix™ AIx provides insights, automation, and
data management, enabling ModelOps/AIOps. It now includes an
inbuilt MLOps platform for AI/ML model deployment at the click of a
button. Utilizing a user-centered self-service design, it delivers
a multi-experience AI development workbench.
Comviva has been recently recognized as a Visionary in the 2024
Gartner Magic Quadrant for AI in CSP Customer and Business
Operations.
Please contact:
Sundeep Mehta
Sundeep.mehta@comviva.com
+91-9910030732
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