PORTLAND, Ore., July 30, 2013 /PRNewswire/ -- (TSX VENTURE:
RYU) (OTCQB: RYUN) Respect Your Universe, Inc. (RYU) today
announced the launch of a marketing and strategic relationship with
Guru Online, an integrated online marketing company located in
Hong Kong, serving China and Taiwan. RYU's primary goal is to engage
Guru Online to develop and implement website marketing strategies
to increase sales and brand identity through social engagement of
its future customer base. This effort is also designed to learn
more about Asian consumers, and leverage our existing brand
properties.
Guru Online specializes in digital marketing, social media,
media placement, web promotion, mobile application, app development
and viral video production. Over the years, Guru Online has
conducted projects with brands such as P+G, L'Oreal Group, The Body
Shop, Swatch, Citibank, in addition to over 300 multinational
brands of all sizes. Guru Online won the Digital Agency of the Year
Award in 2012.
"RYU is excited about the opportunity to work with and benefit
from the expertise and reach of this award winning digital agency.
We look forward to building sales and brand recognition through
expanded web capabilities, linkages, user base, and our reach into
this important Asian market. We consider our relationship with Guru
Online to be a timely event with an immediate pay off in customer
and strategic knowledge, and future pay off in increased sales,"
said Craig Brod PhD., Chief Executive Officer of RYU. "We are
pleased that Guru Online recognizes the emergent power of our brand
and is helping us develop the strategies to achieve success in
their primary marketplace."
About Respect Your Universe
Respect Your Universe, Inc. is a vertically integrated, active
lifestyle apparel brand focused on the needs of individuals and
athletes alike. The men's and women's performance and active wear
lines are specially designed for people who love to move, feel
comfortable and look great. Crafted from organic and/or recycled
materials, our products are also designed to help nurture the
environment. For more information, visit www.ryu.com.
Disclaimer
Statements regarding a future pay off in increased sales are
forward-looking statements, which are subject to risks and
uncertainties that may cause the actual results, performance or
achievements of RYU to be materially different from any future
results, performance or achievements expressed or implied by such
forward-looking statements. These risks and uncertainties include,
among others: an economic downturn or economic uncertainty in RYU's
key markets; increasing product costs and decreasing selling
prices; RYU's inability to anticipate consumer preferences and
successfully develop and introduce new products; RYU's inability to
manage its growth and the increased complexity of its business; the
fluctuating costs of raw materials; RYU's highly competitive market
and increasing competition; RYU's inability to successfully open
new store locations in a timely manner; and RYU's failure to
increase and maintain the value and reputation of its brand. Except
as required by law, RYU undertakes no responsibility to update any
of the statements contained in this news release.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
this release.
SOURCE Respect Your Universe, Inc.