Fox Mobile Distribution Offers Exclusive Content from Lingerie Football League’s Inaugural Season
2009年4月6日 - 9:00PM
ビジネスワイヤ(英語)
Fox Mobile Distribution (FMD), a unit of Fox Mobile Group, today
announced an exclusive worldwide agreement with the Lingerie
Football League (LFL) to offer exclusive mobile content related to
the inaugural season of the LFL on its Jamster service. Under the
agreement, FMD also obtains the exclusive rights to distribute
content on-deck through carriers.
�We�re excited to work with the Lingerie Football League to
offer fans around the world exclusive LFL content for their mobile
phones,� said Soren Schafft, SVP, North America sales and
marketing, for Fox Mobile Distribution. �Fans will be thrilled to
have another medium to get LFL content that is made exclusively for
mobile.�
LFL content includes wallpapers, video clips and interviews as
well as behind-the-scenes footage. New content and applications
will be continuously updated on Jamster throughout the season. Fans
can also get exclusive content related to the LFL mini-camps and
practices, which begin April, 2009.
�We are incredibly excited to bring the Lingerie Football League
to the mobile world with an established�content developer and
distributor like Fox Mobile Distribution,� said Mitchell S.
Mortaza, founder and chairman of the Lingerie Football League. �Our
built-in fan base of millions will now have access to their
favorite Lingerie Football League teams and players through
engaging and compelling content including wallpapers, videos and
other content to be announced in the coming months.�
The first season of the LFL kicks-off September 4, 2009, with
mini-camps and practices beginning April 2009. For more
information, visit www.lflus.com/broadcast.
About Fox Mobile
Distribution
With global reach to over one billion consumers, Fox Mobile
Distribution (FMD) is one of the world�s leading distributors of
mobile entertainment. It delivers more mobile entertainment content
than anyone else, providing consumers what they want, when and
where they want it in 38 countries on six continents and in over 20
languages. FMD has the industry�s broadest array of mobile products
and services available directly via mobile phones, and offers more
branded popular content from around the world, more chart-topping
ringtones from top music labels, more mobile games from renowned
game developers, and more original content made exclusively for
mobile phones than any other mobile content distributor.
Fox Mobile Distribution is a unit of Fox Mobile Group, the
global leader in mobile content distribution, licensing, and
production. Headquartered in Berlin, Germany and Beverly Hills, CA,
Fox Mobile Group is wholly-owned by News Corporation (NYSE: NWS �
News, NWS.A � News).
About Jamster
Jamster, known as Jamba in�some countries, is one of the world's
leading mobile entertainment brands, delivering engaging mobile
content to consumers in 38 countries and in more than 20 languages
across six continents. Jamster supports more than 2,800 handsets
and provides billing connectivity to more than 125 operators
worldwide. The company delivers content directly via mobile phones,
including branded popular content from more than 800 content
providers around the world, content from popular Fox entertainment
brands like The Simpsons, high quality music from top music labels,
mobile games from renowned game developers and original,
made-for-mobile content from its sister-unit, Fox Mobile
Studios.
About Lingerie Football
League
Born from the hugely successful Super Bowl halftime alternative
the Lingerie Bowl that has become a staple of Super Bowl Sunday
festivities for millions. The Lingerie Football League (LFL) is set
to Kick-Off Sept. 2009 with ten franchises competing through a
20-week season, featuring some of the country's most athletic and
beautiful women playing 7-on-7 tackle football set in top arenas
and stadiums. The games will be played on Friday nights in a
high-energy atmosphere of true Fantasy Football culminating with
the annual Lingerie Bowl, February 7, 2010 at Bank Atlantic Center
in Miami, FL.
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