- Wendy's announces the signing of two new development agreements
with franchisees in the Republic of
Ireland and Romania,
supporting the brand's expansion goals to develop hundreds of
restaurants across Europe over the
next decade.
- The Republic of Ireland and
Romania are new markets for
Wendy's, with plans to open restaurants beginning in 2025.
- Wendy's re-entered the United
Kingdom in 2021 and is in a great position to continue
growing the market to 400 restaurants over time.
- The Company is actively recruiting franchisees in European
markets to help expand its restaurant footprint across the
continent.
DUBLIN, Ohio , July 9, 2024
/PRNewswire/ -- Wendy's® (Nasdaq: WEN), the iconic global
quick-service restaurant brand based in the United States, today announced the signing
of two new development agreements with franchisees in the
Republic of Ireland and
Romania. These franchisees plan to
support Wendy's expansion goals to develop hundreds of restaurants
across Europe over the next
decade, beginning in 2025. The Company is also actively recruiting
well-established franchisee candidates in European markets to help
expand its restaurant footprint across the continent. Wendy's is
looking for franchisees with strong operations experience, local
development expertise, and a proven track record of growing brands
at an accelerated pace.
Wendy's re-entered the United
Kingdom in 2021, which serves as the foothold for growth
across Europe. The Company expects
to see up to 50 restaurants in the market by year-end and is in a
great position to continue growing the brand in the U.K. to 400
restaurants over time. Wendy's continues to expand its brand
presence across the United
Kingdom, alongside its franchisees, including in the north,
with a restaurant opening in Liverpool this summer. The Company has
significantly invested in local resources to support its growth
across Europe, including a robust
supply chain, regional operations teams, and world-class marketing
and creative agency partners.
E.J. Wunch, President, International for The Wendy's
Company said, "We are continuing our journey to become a
brand of increased global significance, and Europe is a high-priority, strategic growth
market to expand Wendy's presence internationally. To accelerate
our momentum, we are focused on building relationships with
franchisees who share our ambition to grow and scale Wendy's
restaurant footprint across the continent."
Michael Clarke, Managing
Director for Wendy's Europe
said, "It's an exciting time to be with the Wendy's team in
Europe. Brand fans and customers
continue to ask us, "Where is Wendy's opening next?" We are ready
to answer the demand by bringing more Wendy's to more people –
putting our fresh, high-quality and delicious food into the hands
of European consumers where they live, work and play."
Wendy's will continue to recruit strategic partners with
opportunities available across Europe. To learn more about Wendy's
franchising opportunities in Europe, email
internationalfranchising@wendys.com.
Wendy's is best known for its made-to-order square hamburgers
prepared with fresh beef and served hot off the grill. Wendy's
offers a wide range of signature menu items that fans know and
love, including the Baconator®, Dave's Single™, Spicy Chicken
Sandwich and the Frosty® dessert, thick enough to use a spoon,
smooth enough to use a straw. There are more than 7,000 Wendy's
restaurants worldwide across 30+ markets and territories, and the
brand continues to execute its ambitious strategy to accelerate
global growth and expand its presence internationally.
Wendy's international presence represents 70 percent of the
brand's planned expansion through 2025, with
several incremental and accelerated commitments in place to rapidly
expand the brand's global footprint and make
meaningful headway towards further solidifying its long-term
development pipeline.
In 2023, Wendy's achieved its 13th consecutive year of global
same-restaurant sales growth and continues to see acceleration in
markets across the globe, which has been made possible due to the
strong partnerships the brand has built with its franchisees and
supplier partners.
ABOUT WENDY'S:
Wendy's founder, Dave Thomas, opened
the first Wendy's restaurant in 1969 with an unwavering commitment
to serve fresh, high-quality food, at a fair price, in a
comfortable atmosphere. The global quick-service restaurant brand
based in Columbus, Ohio, U.S.A.,
is best known for its made-to-order square hamburgers, freshly
prepared salads, and other signature items such as chili, baked
potatoes and the Frosty dessert. Wendy's and its cameo character
logo – the little red-headed girl with pigtails – are famous
worldwide and today, with more than 50 years of success in the
quick-service restaurant industry, Dave's core values that "Quality
is our Recipe," "Do The Right Thing," and "Treat People with
Respect" remain the guidepost of the Wendy's system
today. Today, Wendy's and its franchisees employ hundreds of
thousands of people across over 7,000 restaurants worldwide with a
vision of becoming the world's most thriving and beloved restaurant
brand.
Media Contact:
Megan Hill
Director, U.S. Communications - The Wendy's Company
mediarelations@wendys.com
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SOURCE The Wendy’s Company