Inclusion based on new Appian Partner Program
designed to grow partner success and accelerate customer
value
MCLEAN, Va., May 31, 2023 /PRNewswire/ -- Appian (Nasdaq:
APPN) has been recognized by CRN®, a brand of The
Channel Company, in its 2023 Partner Program Guide. This annual
guide offers essential information to members of the IT channel
ecosystem as they explore technology manufacturers' partner
programs to find the vendors that will best support their business
needs.
Appian's inclusion is based on the recently-announced Appian
Partner Program, a new partnership framework designed to enable
partner success and accelerate customer value. The new program,
launching in July, supports Appian's partner-driven growth strategy
by fostering collaborative partnerships that strengthen Appian's
position as a vendor of choice for end-to-end process
automation.
For solution providers such as managed service providers (MSPs),
value-added resellers (VARs), systems integrators, and strategic
service providers, a critical factor when assessing which IT
manufacturers, service providers, and distributors to team with in
building world-class technology solutions is the breadth and depth
of the partner programs those companies offer. Strong elements such
as financial incentives, sales and marketing assistance, training
and certification, technical support and more can set a vendor
apart and play a key role in boosting partners' long-term
growth.
In the 2023 CRN Partner Program Guide, vendors were evaluated
based on program requirements and offerings such as partner
training and education, pre- and post-sales support, marketing
programs and resources, technical support, and communication.
"We are committed to the success of our partners and are
constantly looking for ways to better enable them," said
Mark Dillon, SVP of Global
Partnerships at Appian. "Our new program is designed to give our
partners the resources and tools they need to develop effective
joint go-to-market strategies with us. We are honored that our
efforts are recognized by CRN."
"In today's world, the need for innovation is greater than
ever," said Blaine Raddon, CEO of
The Channel Company. "Solution providers seek vendors that can keep
pace with their developing business and evolving client needs.
CRN's 2023 Partner Program Guide delivers deep insight into the
strengths of each program, spotlighting the vendors dedicated to
supporting their partner community and pushing positive change
throughout the IT channel."
The 2023 CRN Partner Program Guide is available online at
www.CRN.com/PPG.
Learn more about the Appian Partner Program at
https://ap.pn/3pBNdZZ.
Learn more about the Appian Platform for process automation at
https://ap.pn/3LZLzc6.
About The Channel Company
The Channel Company enables
breakthrough IT channel performance with our dominant media,
engaging events, expert consulting and education, and innovative
marketing services and platforms. As the channel catalyst, we
connect and empower technology suppliers, solution providers and
end users. Backed by nearly 40 years of unequalled channel
experience, we draw from our deep knowledge to envision innovative
new solutions for ever-evolving challenges in the technology
marketplace. www.thechannelcompany.com
Follow The Channel Company: Twitter, LinkedIn, and
Facebook.
© 2023 The Channel Company LLC. CRN is a registered trademark
of The Channel Company, LLC. All rights reserved.
About Appian
Appian is a software company that
automates business processes. The Appian Platform includes
everything you need to design, automate, and optimize even the most
complex processes, from start to finish. The world's most
innovative organizations trust Appian to improve their workflows,
unify data, and optimize operations—resulting in better growth and
superior customer experiences. For more information, visit
appian.com. [Nasdaq: APPN]
Follow Appian: Twitter, LinkedIn.
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