Brown Forman’s Tequila Brands Receive Top Medals at International Spirits Competition
2012年8月6日 - 11:35PM
ビジネスワイヤ(英語)
Brown-Forman’s (NYSE:BFA) (NYSE:BFB) tequila brands received
prominent medals at The Spirits International Prestige (SIP) Awards
held in San Diego on July 14, 2012. Tequila Herradura and el
Jimador were recognized among 302 competing spirits by a panel of
60 consumer judges.
Herradura Selección Suprema Extra Añejo, Herradura Añejo and el
Jimador Reposado were given a distinguished platinum award, each in
their respective categories. Gold medals went to Herradura Silver,
el Jimador Blanco and el Jimador Añejo.
“Once again, Casa Herradura’s tequila brands win taste and aroma
tests against other leading tequila brands. To receive such
validation from consumer judges encourage us to continue bringing
excellent and superior quality products to the world,” said
Salvador Alvarez, SVP, managing director for Brown-Forman
Tequila.
The SIP Awards is the only international spirits competition
whereby a panel of consumers participate in blind tastings of
global spirits and rate them based on Aroma, Taste and Finish.
About Brown-Forman
For more than 140 years, Brown-Forman Corporation has enriched
the experience of life by responsibly building fine quality
beverage alcohol brands, including Jack Daniel’s Tennessee Whiskey,
Southern Comfort, Finlandia, Jack Daniel’s & Cola, Canadian
Mist, Korbel, Gentleman Jack, el Jimador, Herradura, Sonoma-Cutrer,
Chambord, New Mix, Tuaca, and Woodford Reserve. Brown-Forman’s
brands are supported by nearly 3,900 employees and sold in
approximately 135 countries worldwide. For more information about
the company, please visit
http://www.brown-forman.com/. Brown-Forman reminds
you to drink responsibly.
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