As an Official Partner of Formula 1, American
Express will increase its presence at F1 races, from five in the
Americas to more than 20 globally, bringing incredible access and
experiences to even more Card Members around the world
American Express and Formula 1® today announce a new multi-year
sponsorship that expands Amex’s partnership with the world’s
leading motorsport from the Americas region to the global stage and
across the F1 calendar as an Official Partner (encompassing
Australia, Asia, Europe, the Americas, and the Middle East).
Elizabeth Rutledge, Chief Marketing Officer, American
Express, said: “We are thrilled to expand our relationship with
Formula 1, building on the strong momentum of the sponsorship in
the Americas over the past year. This demonstrates yet another way
we are continuously enhancing the value of American Express
Membership for Card Members around the world. With more than 300
million fans worldwide age 18-341, F1 continues to grow in
popularity and as a passion area for Millennials and Gen Z -
American Express’ fastest growing customer segment.”
Emily Prazer, Chief Commercial Officer, Formula 1, said:
“American Express has been a fantastic partner to Formula 1 in the
Americas and as a supporter of F1 ACADEMY, and I’m delighted that
they have chosen to expand their relationship with us to become an
Official Partner. We look forward to working with Amex to enhance
the experience of Card Members at our races and showcasing Amex
perks to our existing fans everywhere we race.”
Through this expanded sponsorship, F1 and Amex will continue to
work together to create best-in-class fan experiences at select F1
Grands Prix throughout the year. American Express® Card Members
will have access to a range of benefits and perks including Amex
Presale Tickets™, Paddock Club™ and Grandstand tickets (at select
races, while supplies last). American Express will also have the
opportunity to host business customers and partners through certain
hospitality offerings.
Additional on-site perks and experiences will be available for
Card Members at the following 2025 Formula 1 races:
- Melbourne, Australia – March 14-16
- Shanghai, China – March 21-23
- Suzuka, Japan – April 4-6
- Imola, Italy – May 16-18
- Monaco – May 23-25
- Barcelona, Spain – May 30-June 1
- Montreal, Canada – June 13-15
- Silverstone, UK – July 4-6
- Zandvoort, Netherlands – Aug 29-31
- Monza, Italy – Sep 5-7
- Singapore – Oct 3-5
- Austin, Texas – Oct 17-19
- Mexico City, Mexico – Oct 24-26
- Sao Paulo, Brazil – Nov 7-9
- Las Vegas, Nevada – Nov 20-22
For example, at this weekend’s FORMULA 1 GRAN PREMIO DE LA
CIUDAD DE MÉXICO 2024, taking place in Mexico City between October
25-27, Card Members have access to complimentary Amex® Race Radios
to tune into commentary from around the track. Fans with eligible
race tickets can also enjoy the Amex Fan Experience space where
they can put their F1 skills to the test with trivia, design a
custom livery to take home, record their own F1 driver intro video
to share on social and receive giveaways, while supplies last. All
of this and more, including the Trackside Lounge in the East Harmon
Zone where Card Members and a guest can reserve a session, will
also be available at the FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND
PRIX 2024 between November 21-23. (Reservations are limited. Terms
apply.)
American Express showcased its support for women on and off the
track as one of the early brand sponsors outside the motorsports
category of F1’s all-female racing series, F1 ACADEMY, for their
inaugural season in 2023. As part of the expanded F1 sponsorship
announced today, American Express will also continue to be an
Official Partner of F1 ACADEMY.
The multi-year global sponsorship for F1 is part of American
Express’ world-class portfolio of sports and entertainment
partnerships across the globe, including basketball, tennis, golf,
music, theater and more. It further cements the company’s
dedication to bringing Card Members incredible access and
experiences globally.
1 Source: 2023 Nielsen NFI
ABOUT AMERICAN EXPRESS
American Express is a globally integrated payments company,
providing customers with access to products, insights and
experiences that enrich lives and build business success. Learn
more at americanexpress.com and connect with us on
facebook.com/americanexpress, instagram.com/americanexpress,
linkedin.com/company/american-express, X.com/americanexpress, and
youtube.com/americanexpress.
Key links to products, services and corporate sustainability
information: personal cards, business cards and services, travel
services, gift cards, prepaid cards, merchant services, Business
Blueprint, Resy, corporate card, business travel, diversity and
inclusion, corporate sustainability and Environmental, Social, and
Governance reports.
ABOUT FORMULA 1®
Formula 1® racing began in 1950 and is the world’s most
prestigious motor racing competition, as well as the world’s most
popular annual sporting series. Formula One World Championship
Limited is part of Formula 1® and holds the exclusive commercial
rights to the FIA Formula One World Championship™. Formula 1® is a
subsidiary of Liberty Media Corporation (NASDAQ: FWONA, FWONK,
LLYVA, LLVYK) attributed to the Formula One Group tracking stock.
The F1 logo, F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE
WORLD CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB and related marks are
trademarks of Formula One Licensing BV, a Formula 1 company. All
rights reserved.
Location: U.S.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241023408910/en/
Curt Villarosa curt.villarosa@aexp.com
American Express (NYSE:AXP)
過去 株価チャート
から 11 2024 まで 12 2024
American Express (NYSE:AXP)
過去 株価チャート
から 12 2023 まで 12 2024
