Betfred Sports, Represented by SCCG Management, Signs Multi-year Marketing Agreement with Colorado Rockies
2021年3月3日 - 8:27PM
JCN Newswire
Stephen Crystal, SCCG Management Founder, announced that Betfred
USA Sports, represented by SCCG Management, has entered into a
multi-year marketing and sponsorship agreement with the Colorado
Rockies. The terms of the deal include various digital and stadium
assets at Coors field, in addition to game-day experiences for
baseball fans including ticket giveaways, game suites, in-game
contests and more. Additionally, the sports betting operator will
become a Proud Partner of the Colorado Rockies.
"Colorado has proven to be a fantastic market for Betfred Sports,
and we look forward to further demonstrating our commitment to
local fans with this partnership with the Rockies," stated Bryan
Bennett, Chief Operating Officer of Betfred USA Sports. "Along with
our sportsbook at Saratoga Casino Black Hawk and our other sports
partnerships in the state, Betfred is investing in Colorado for the
long haul."
"The Colorado Rockies are always looking to partner with top tier
brands and Betfred Sports has established themselves as one of the
best in the market," said Walker Monfort, Rockies' Vice President
of Corporate Partnerships. "Sports betting has seen incredible
growth across the country recently and we are always looking for
new and exciting ways to engage with not only our fans but all
sports fans throughout the Rocky Mountain Region."
The agreement is the third such marketing agreement in Colorado for
Betfred Sports who previously announced partnerships with the
Denver Broncos as well as all-time leading Broncos WR and 2x World
Champion Rod Smith. Betfred Sports was the first brick and mortar
sportsbook to open in Colorado at Saratoga Casino Black Hawk in
June 2020, and subsequently launched online in August of the same
year. Sports bettors can download the app and find promotions with
daily Betfred Boosts at http://www.betfredsports.com.
About Betfred USA Sports
Betfred USA Sports is the wholly owned US subsidiary of Betfred
Group, a Warrington, United Kingdom based bookmaker that owns and
operates over 1500 betting shops in the UK as well as industry
leading online and mobile products in the UK and Spain. Betfred
Group, founded by brothers Fred and Peter Done in 1967, created Las
Vegas based Betfred USA Sports in 2019 specifically to enter the
robust and ever-expanding US sports betting market. Betfred USA
Sports, a proud sportsbook sponsor of the Denver Broncos, is
currently a licensed operator in Iowa, Pennsylvania and Colorado,
with Nevada coming soon pending regulatory approval.
About SCCG Management
SCCG Management is a consultancy that specializes in sports
betting, iGaming, sports marketing, affiliate marketing,
technology, intellectual property protection, product
commercialization, esports, capital formation, M&A, joint
ventures, casino management, and governmental and legal affairs for
the casino and iGaming industry. For more information, visit
https://sccgmanagement.com/.
Media Contacts:
Betfred Sports
Melissa Castillo
melissa.castillo@betfred.com
725-221-3810
SCCG Management
Stephen Crystal
stephen.crystal@sccgmanagement.com
(702) 427-9354
Colorado Rockies
communications@rockies.com
Source: https://sccgmanagement.com/ (bit.ly/3bbaSqD)
Source: SCCG Management
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