Metrc Revolutionizes Cannabis Supply Chain with Launch of Metrc Retail ID
2024年8月7日 - 9:30PM
Metrc, the most trusted and experienced provider
of cannabis regulatory technology systems in the U.S., announced
the launch of Metrc Retail ID, a new solution designed to enhance
supply chain transparency, bolster compliance, simplify brand
processes, and reduce labor for retailers and brands through item
level identification with serialized QR codes. This innovative
solution sources product information directly from Metrc, ensuring
unparalleled consumer visibility and fueling improvements in public
safety and confidence.
Metrc Retail ID allows real-time access to item-level product
data such as origin, potency, test results, Certificate of Analysis
(COA), and more, through a single scan of the QR code. Several
states including Maryland and Montana now require the use of QR
codes on product labels as part of a broader initiative to improve
consumer safety and product transparency, providing a model that
other states may follow as cannabis legalization and regulation
evolve across the country.
“Consumers are demanding more insight into their purchases,
driving a heightened focus on transparency and traceability,” said
Michael Johnson, CEO of Metrc. “Metrc Retail ID provides the
necessary visibility for all industry stakeholders, improving
market confidence and consumer safety, while also reducing the
associated burdens of product labeling and protecting the
reputation and bottom line of cannabis businesses.”
Metrc Retail ID helps brands enhance control and consistency
across product lines while meeting regulatory requirements. This
helps boost brand reputation and recognition, expands product
education and imagery, and saves time and costs by eliminating
additional scanning at the time of packaging. “We're proud to
partner with Metrc to provide new opportunities for streamlined
inventory management and improve operational support for our
retailers,” said Ben Gaines, Vice President of Marketing at
Wyld.
For retailers, Metrc Retail ID eliminates both relabeling and
secondary labeling, acts as a barcode for checkout, and helps
easily tie compliance reports to specific items. Initial time trial
studies show a reduction of 60 seconds in labor per item – on
average, this equals about 2,000 hours in labor savings per year,
per retailer. “As state labeling requirements evolve, the industry
has to quickly adapt,” said Chris Wren, CCO at Planet 13. “By the
time we receive a product, it will already have the necessary unit
level information which we can instantly update and scan into our
POS system, Dutchie. This will save us hours of labor and manual
data entry, allowing us to redirect more time and resources toward
customer service and strategic initiatives.”
Third-party POS integrators can use Metrc Retail ID to help
dispensaries operate more efficiently through direct cycle
counting, elimination of additional labeling, and strengthened
inventory management practices, which ultimately optimizes
compliance and consumers' experience. “Metrc Retail ID will allow
our customers to tackle significant challenges in inventory
management and relabeling,” said Daphne Funston, Vice President of
Product at Dutchie. “Through our integration with Metrc Retail ID,
retailers can effortlessly scan their inventory using QR codes to
streamline receiving and checkout processes. This reduces human
error and eliminates unnecessary time and costs associated with
relabeling, allowing retailers to focus more on their customers and
improve inventory accuracy for compliance.”
Metrc is partnering with major industry players and early
adopters of Metrc Retail ID, including Wyld, Planet 13, Glass House
Brands, Good Day Farms, Organic Remedies, Sonoma Hills Farms,
Exotic Elevations and more. In addition to Dutchie and
IndicaOnline’s active integration, third-party integrators who are
currently in the process of integrating include Treez, Blaze and
FlowHub.
At this time, Metrc has enabled new features within the system
in Maryland, Montana and Nevada, at no additional cost, offering
operators the ability to generate QR codes through simple workflows
that can be implemented quickly. The states who will have access to
functionality in coming weeks are Michigan, New Jersey, Missouri,
Mississippi and Louisiana. The company is working to expand this
access across additional Metrc markets. For businesses interested
in more immediate access, information can be found
here.About MetrcMetrc is the most trusted and
experienced provider of cannabis regulatory technology systems in
the United States. Our solution combines advanced software,
radio-frequency identification (RFID), a dedicated customer support
team, and a secure database to track cannabis from growth, harvest,
and processing to testing, transport, and sale. Metrc is currently
engaged in 26 government contracts and serves more than 400,000
users, including growers, testing facilities, dispensaries, state
regulators, and law enforcement officials. We are proud to play a
leading role in ensuring the safety and security of the nation’s
legal cannabis market.
Metrc Media Contact:Mattio
Communicationsmetrc@mattio.com