Pepper Lunch Announces Sizzling Menu Updates for an Enhanced Dining Experience
2024年7月19日 - 7:11AM
Pepper Lunch, the Japanese-born experiential fast-casual concept
unlike any other, with more than 500 locations in 15 countries, has
enhanced its entire menu, with a focus on elevated quality and
operational simplicity. The updates are focused on improving the
already great ingredient quality, taste, and variety of Pepper
Lunch’s dishes while embracing sustainable business practices.
The Pepper Lunch leadership team, with full support
of the global QA/QC, Operations, and Executive teams have spent 10
months painstakingly reviewing every ingredient they serve.
Leadership reviewed and inspected existing and new purveyors
facilities, revisiting recipes to ensure contemporary tastes are
considered and more to develop this comprehensive menu update that
they know will be greatly enjoyed by its North American guests!
Menu updates with a focus first on flavor and value include:
- More Beef in Pepper Lunch’s Top-Selling Dish
- The Beef Pepper Rice will now feature 11% more beef, with no
added cost to the franchisee or guest
- Elevated Beef Quality to Certified Angus Beef
- Along with the previously mentioned Sliced Beef, the company’s
new Angus Diced Steak offering has been upgraded from Choice Grade
Angus Beef to Certified Angus Beef, which not only boosts the meat
quality by two grades, while also does not increase the cost to
store operators
- Sustainably Sourced New Additions
- Chicken: Now sourced from sustainable
practices, and featuring a new recipe ensuring each bite is
deliciously consistent
- Shrimp: Larger, pre-cooked shrimp that are
tastier and packed with value
- Salmon: Hand-cut salmon filets that are
responsibly sourced for an unparalleled taste and have been
negotiated to generate a significant cost reduction to our
franchise partners, while providing a far superior experience to
our guests
- Authentic Miso Soup Experience
- Pepper Lunch has switched to a new miso soup provider to bring
a richer, more authentic Japanese quality to this side
Menu changes with an eye toward simplifying and streamlining
store-level operations include:
- Optimized Steak Selection
- To simplify choices and enhance the dining experience, Pepper
Lunch has streamlined its steak selections. This change focuses on
offering the best in terms of cut, quality, and price across our
steak category
- Enhanced Safety and Flavor in Hamburg Steak
- The Hamburg steak is now pre-cooked to guarantee the safest and
most flavorful experience every time
- Vegetable Refresh
- Replacing bean sprouts with a shredded cabbage and brussels
sprouts mix, enhancing both the flavor profile and the safety of
its dishes
- Removal of Less-Popular Offerings
- Eel and Scallops have been removed to simplify operations and
better align with guest preferences
Lastly, Pepper Lunch is further listening to guests by offering
menu flexibility, including:
- Exciting New Sides and Combo Options
- Guests can dive into new side options like Fried Ebi and enjoy
the flexibility of selecting any in-house vegetable as a side
- The revamped combo menu now includes Pepper Rice Combos,
allowing guests to mix two proteins of their choice for a
personalized dish
“These updates are a thoughtful, strategic step toward
strengthening the brand’s promise of offering a unique and
high-quality dining experience,” said Pepper Lunch CEO, Troy
Hooper. “Whether it’s the improved quality of our meats or the
introduction of sustainable sourcing practices, every change has
been made with our guests and team in mind.”
Established in 1994, Pepper Lunch is one of Japan’s largest
homegrown franchise restaurant brands with over 500 locations in 15
countries. Renowned for quality food served in a unique and
innovative way for dining in or delivery, and with guests being
able to get in, dine, and be on their way in 20 minutes for under
$20, the beloved Japanese-based brand seeks experienced franchise
partners to expand its proven business model and cutting-edge
customer offerings across the United States.
About Pepper LunchThe original fast casual
Japanese D-I-Y teppan restaurant, Pepper Lunch was founded in 1994
by one of Japan’s most famous chefs and entrepreneurs who wanted to
introduce affordable premium steaks with quality ingredients served
on a sizzling iron plate. Deliciously irresistible, Pepper Lunch
proudly offers quality, tasty, and affordable meals sourced from
the finest ingredients paired with an unforgettable experience.
Contact:Joshua LevittMedia for Pepper
Lunch949.981.0757media@pepperlunchrestaurants.com
A photo accompanying this announcement is available
at:https://www.globenewswire.com/NewsRoom/AttachmentNg/6dd24edf-26ee-49e5-a9c9-ab9a0beac368