Qples by Fobi Drives New-Line Revenue with 350% Client Growth Through the ShopperBridge Media Platform
2023年4月27日 - 9:00PM
Fobi AI Inc. (FOBI:TSXV) (FOBIF:OTCQB) (the
"Company" or "Fobi"), an industry leader in harnessing AI and data
intelligence to enable digital transformation, is pleased to
announce that Qples by Fobi has seen a 350% increase in client
growth since the official launch of its reseller partnership with
ShopperBridge in late 2022. Bringing the digital media and
advertising platform to several top CPG brands and retailers in
North America, some of Qples’ newest brand customers include
Lightlife, an industry-leading company with over 40 years of
experience producing food for plant-based diets, and Yogi Tea, one
of the largest tea brands in the U.S. with over 30 years of
history.
Qples by Fobi is generating new-line revenue from these
ShopperBridge deals for providing the service as well as through
media and advertising sales.
Eddy Watson, President of Qples by
Fobi, stated: “Our partnership with ShopperBridge has
allowed us to significantly scale our platform and offer next-level
promotional experiences for retail and CPG brands. We’re enabling
businesses, especially smaller brands, to execute their media and
advertising campaigns better than traditional media providers by
directly targeting the right customers at the right place, and
driving quality impressions that increase ROI.”
FOBI MEDIA SOLUTION POWERED BY SHOPPERBRIDGE
DRIVES CONTINUED MOMENTUM AND REVENUE FOR
QPLES
The Qples by Fobi media solution, powered by ShopperBridge,
provides in-store mobile advertising solutions built specifically
to drive new product awareness, while enhancing the use of in-store
promotions and coupons. The powerful digital advertising platform
enables CPG brands and retailers to measure the uplift of in-store
sales from their media advertising campaigns on a product or
store-level basis, delivering a solution that addresses one of the
industry’s greatest and most long-standing pain points. For
example, brands can target advertisements to customers near select
store locations (through geolocation capabilities), and then
compare the impact on sales metrics against the customer base who
was not sent the promotions. Thanks to the advanced media solution,
and as a result of the ShopperBridge reseller agreement, Qples is
able to continue providing even more businesses with improved
granularity to track in-store attribution and ROI from their media
campaigns.
Rob Anson, CEO of Fobi, stated: “Our
combined capabilities with ShopperBridge’s advanced media platform
have proven and validated, time and time again, the significance of
our mobile activation technology for major CPG brands and
retailers. This partnership has been a major catalyst in proving
the industry’s need and desire for our sales cycle with enterprise
customers, especially with several new deals added to Qples’
growing customer base this quarter. There’s significant excitement
and momentum toward a targeted mobile media solution, and we’re now
driving improved digital promotions, with supporting attribution
and ROI, for the retail and grocery industries.”
For more information on Qples by Fobi and 8112 Digital Coupons,
please visit the Qples Website.
This press release is available on the Fobi website.
To download the Fobi Investor Experience Wallet Pass to get
enhanced access to investor information about Fobi, please visit
our Investor Experience page.
About
ShopperBridgeShopperBridge provides in-store
mobile advertising solutions built specifically to solve the
challenges of Shopper Marketers like driving new product awareness,
amplifying in-store promotions, and enhancing coupons.
ShopperBridge solutions are fully transparent and brand safe.
About FobiFounded in 2017 in Vancouver, Canada,
Fobi is a leading AI and data intelligence company that provides
businesses with real-time applications to digitally transform and
future-proof their organizations. Fobi enables businesses to
action, leverage, and monetize their customer data by powering
personalized and data-driven customer experiences and drives
digital sustainability by eliminating the need for paper and
reducing unnecessary plastic waste at scale.
Fobi works with some of the largest global organizations across
retail & CPG, insurance, sports & entertainment, casino
gaming, and more. Fobi is a recognized technology and data
intelligence leader across North America and Europe, and is the
largest data aggregator in Canada's hospitality & tourism
industry.
For more information, please contact:
Fobi AI Inc. |
|
Fobi Website: www.fobi.ai |
Rob Anson, CEO |
|
Facebook: @ Fobiinc |
T : +1 877-754-5336 Ext. 3 |
|
Twitter: @ Fobi_inc |
E: ir@fobi.ai |
|
LinkedIn: @ Fobiinc |
This news release contains certain statements that constitute
forward-looking statements or information, including statements
regarding Fobi's business and technology; the ability of Fobi to
engage with industry participants to achieve its goals; the
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