High Liner Foods Expands Viking Natural Tilapia Portfolio

High Liner Foods (USA) Inc., the leading value-added seafood supplier in North America, today announced the addition of two new products to its popular Viking Natural Tilapia portfolio.

Just in time for the increased demand for seafood during the Lenten season (Feb. 13-March 30, 2013), the new Viking products include:

Basil Pesto Tilapia: Made with a delicate garlic basil pesto sauce with a blend of Italian cheese to create the perfect homemade taste.
Baja Seasoned Tilapia: Created with fresh cilantro, cumin, and a variety of chilies to add the perfect Mexican flair.

Viking Natural Tilapia fillets are an easy-to-prepare, great tasting and versatile menu option that delivers a variety of flavorful glazes and breading profiles for foodservice operators. The portfolio is comprised of natural cuts from the most premium cage-grown Tilapia available.

This lineup of fillets are ideal for full service and quick casual restaurants, hotel dining and catering, healthcare operators, business dining and college and university operators.

The two new Viking tilapia products are available in 3-4 oz servings to provide operators with more cost-effective portion control options. Both offer lower sodium levels: the Basil Pesto Tilapia contains just 270 mg per serving, and the Baja Seasoned Tilapia contains just 320 mg.

“These new additions to the Viking line use simple ingredients to offer outstanding flavor and nutritional benefits for all foodservice operations,” said Kristen Bouchie, associate brand manager for Viking. “In addition to center-of-the-plate solutions and increased menu flexibility, our product lineup is making it easy to bring in-demand popular global cuisines like Italian and Nuevo Latino to foodservice operations with heat and serve simplicity.”

For more information about High Liner Foods, visit www.highlinerfoods.com. Stay connected with High Liner Foodservice on Facebook: http://www.facebook.com/HighLinerFoodservice.

About High Liner Foods

High Liner Foods is the leading North American processor and marketer of prepared, value-added frozen seafood. High Liner's retail branded products are sold throughout the United States, Canada and Mexico under the High Liner®, Fisher Boy®, Mirabel®, Sea Cuisine™ and Royal Sea® labels, and are available in most grocery and club stores. The Company also sells its food products under the High Liner, Icelandic Seafood, FPI, and Viking brands to restaurants and institutions, and is a major supplier of private label seafood products to North American food retailers and food service distributors. High Liner Foods is a publicly traded Canadian company, trading under the symbol HLF on the Toronto Stock Exchange.

High Liner Foods (TSX:HLF)
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