Available September
16, Saucony's first-ever footwear collab with
Black Girls RUN! is part of multi-year partnership
ROCKFORD, Mich., Sept. 5,
2024 /PRNewswire/ -- Saucony, a leading global
performance running lifestyle brand, today announced the
limited-edition Black Girls RUN! x Saucony Endorphin Speed 4,
marking the brand's inaugural footwear collaboration with Black
Girls RUN! (BGR!). The Endorphin Speed 4, in the BGR! vibrant
colorway, reinforces Saucony's multi-year partnership with BGR! to
support the organization's mission of encouraging Black women to
maintain a healthy and active lifestyle. The BGR! x Saucony
Endorphin Speed 4 will be available for presale at the BGR! Sweat
With Your Sole Conference 2024, September
5-7 in Chicago, Ill. The
shoe will be fully released on September
16 at saucony.com and select Fleet Feet locations
nationwide.
"The BGR! x Saucony Endorphin Speed 4 is more than just a great
running shoe: it represents a shared vision for uplifting a running
community that values and celebrates inclusivity and diversity,"
said Joy Allen-Altimare, Saucony's
global chief marketing officer. "Now in our third year of
collaboration with BGR!, we're proud to bring this shoe to life
with an organization that's making a true impact."
"The goal of BGR! is to empower Black women by encouraging them
to focus on their well-being through physical fitness, by getting
out and running, and by challenging the misconception that Black
women don't run," explained Jay Ell
Alexander, owner and chief executive officer of BGR! "The
release of the BGR! x Saucony signature shoe marks a significant
achievement in our efforts to promote our message as we strive to
expand and strengthen our community."
The BGR! x Saucony Endorphin Speed 4 incorporates all the
award-winning Endorphin Collection DNA, including SPEEDROLL™,
PWRRUN PB™ and an engineered plate, for anyone looking to enhance
their training or race day run. The special-edition shoe features
BGR!'s signature hot pink and black colorway and comes with a
custom keychain and string bag. The BGR! x Saucony Endorphin Speed
4 is available in women's sizes 5-13 at a suggested retail price of
$170.00.
BGR! X Saucony Endorphin Speed 4 Features
- Smooth SPEEDROLL Technology for effortless speed and forward
motion
- Zonal mesh construction upper for a connected, secure fit
- Re-engineered winged nylon plate for torsional rigidity and
forefoot flexibility
- PWRRUN PB superfoam cushioning delivers high-performance energy
return
- SRS (Super Responsive Sockliner) adds bounce to stride
- Lattice-designed outsole for exceptional traction and
durability
- Best for Race Run/Speed Run
- Heel-to-toe Offset: 8mm (36mm heel/28mm forefoot)
- Sustainability: This style is vegan and contains recycled
materials
To find a Saucony retailer near you, call 800-365-4933 or visit
here.
About Saucony: Saucony, the 'Original Running Brand'
and a division of Wolverine World Wide, Inc. (NYSE: WWW), is a
leading global performance running brand that fuses innovation,
style and culture. Widely recognized for award-winning technologies
including PWRRUN™ PB, PWRRUN+™, and SPEEDROLL™, Saucony
creates innovative technical and lifestyle footwear and apparel
across Road, Trail and Originals. Founded in 1898, Saucony exists
to inspire and enable people to live a better life through running
culture, self-expression and their impact on the world. For more
information, visit www.saucony.com.
About Black Girls RUN!: Through the power of running,
community and empowerment, we bring awareness to the health
disparities in the Black community. We dispel the myths that black
women are unhealthy and not physically active. Black Girls Run
brings women together all over the country to increase
representation on the pavement. We are moving and motivating women
to change the narrative of what running and health looks like for
black women. We provide inspiration and serve as a resource for
women to become the best version of themselves. Black girls run
wants to create healthier communities to change the health
statistics for black women and make us healthier for generations to
come. Join the movement at www.BlackGirlsRUN.com.
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SOURCE Saucony