ST.
LOUIS, July 17, 2024 /PRNewswire/ -- The Better
World Campaign (BWC), a sister organization to the United Nations
Foundation, has appointed FleishmanHillard as the
communications agency to provide strategic communications and
public affairs support, reinforcing the importance of the U.N.
goals, work and impact in the United
States.
The BWC works to foster a strong, effective relationship between
the United States and the United
Nations that promotes core American interests and builds a more
secure, prosperous and healthy world. BWC engages policymakers,
media and the American public to increase awareness of the critical
role played by the U.N. in world affairs and the value of
constructive U.S.-U.N. relations.
The work is being led by FleishmanHillard's International
Affairs and Public Affairs teams, and will also include members of
DDC Public Affairs in Washington,
D.C.
"We are thrilled to support the Better World Campaign in its
effort to promote a stronger relationship between the United States and the United Nations,"
said Colin Hart, FleishmanHillard
partner and International Affairs lead for the United States. "The U.N. is a critical
forum for the U.S. – and the American people – to safeguard our
interests and navigate global uncertainty at a time when the world
is rife with challenges."
"The world needs strong partnership between the United Nations
and the United States more than
ever," said Peter Yeo, president of
the Better World Campaign. "We are excited to have
FleishmanHillard's support as we continue the mission started by
entrepreneur and philanthropist Ted
Turner as part of his historic $1
billion gift to advance global peace, security and
health."
About FleishmanHillard
FleishmanHillard specializes in public relations, reputation
management, public affairs, brand marketing, digital strategy,
social engagement and content strategy. FleishmanHillard was named
2020, 2021 and 2022 Campaign Global PR Agency of the Year; 2023
ICCO Large Agency of the Year – The Americas; 2022 and 2023 PRWeek
U.S. Agency of the Year; 2022 and 2023 PRWeek U.S. Outstanding
Extra-Large Agency of the Year; 2023 Campaign US PR Agency of the
Year; 2021 PRovoke APAC Consultancy of the Year; and 2021
PRWeek UK Large Consultancy of the Year. FleishmanHillard is part
of Omnicom PR Group and has nearly 80 offices in more than 30
countries, plus affiliates in 45 countries.
About Omnicom PR Group (OPRG)
Omnicom PR Group (OPRG) is the largest global network of
communications and consulting agencies in the world. It is home to
three of the top global PR agencies FleishmanHillard, Ketchum,
Porter Novelli and more than a dozen
specialist agencies in corporate and public affairs, political
consulting and advertising, language strategy, global health
strategy and organizational transformation. OPRG is part of Omnicom
Group Inc. (NYSE: OMC). www.TeamOPRG.com.
###
View original
content:https://www.prnewswire.com/news-releases/the-better-world-campaign-appoints-fleishmanhillard-as-agency-to-reinforce-the-uns-value-to-the-united-states-302196905.html
SOURCE FleishmanHillard Inc.