CBS Programming Delivers +30% More Time Spent
Than with Netflix Originals and +231% More Time Spent Than
with All Other Streaming Competitors Combined
NEW
YORK, May 2, 2024 /PRNewswire/ --
2024-TO-DATE TOTAL
MINUTES
|
January 1, 2024 through
April 21, 2024
|
|
|
Network/Streamer
|
Minutes (in
Billions)
|
CBS
|
456.0
|
|
|
NBC
|
215.1
|
ABC
|
213.0
|
FOX
|
82.7
|
|
|
Netflix
Originals
|
350.1
|
Amazon
Originals
|
49.9
|
Hulu
Originals
|
26.1
|
Apple TV+
Originals
|
21.2
|
Disney+
Originals
|
19.0
|
Peacock
Originals
|
14.4
|
Max
Originals
|
7.3
|
|
Source: CBS Internal
Data & Nielsen, Persons 2+, Most Current Data (Including
Live+35). 01/01/24-04/21/24 vs. 01/02/23-04/23/23. Broadcast
Program Totals Include All Titles (Specials, Amended, Sustainers,
Breakouts). Streaming Totals from Nielsen Content Ratings (Rollup
of All Measured Programs). Streaming Originators Only Include
Exclusive Originals (i.e. HBO content is not included in
Max).
|
Viewers have watched more than 456 billion minutes
of CBS entertainment, news and sports programming across the
Network, Paramount+, Pluto TV and the CBS app from Jan. 1-April 21, 2024. This is +30% higher
than the total time spent with Netflix originals and +231%
higher than with originals on all other streaming competitors
combined*. The 456 billion minutes watched of CBS programming is up
+5.8% from the same time period last year. (*Source: Nielsen Total
Day data for from Jan. 1-April 21,
2024. CBS data also includes internal reporting for
Paramount+, PlutoTV and the CBS app.)
"Minutes watched give us an apples-to-apples comparison to
measure viewership across broadcast networks and digital platforms.
CBS continues to aggregate a mass multiplatform audience with the
Network programming up nearly +6% compared to this time last year,
which speaks to how the popularity of our programming continues to
resonate with viewers," said Radha
Subramanyam, chief research and analytics officer at
CBS.
CBS Time Spent Highlights:
- 21 current CBS series earn at least 5 billion minutes
- Ahead of the closest competition – NBC (15 series) and Fox News
(14 series)
- 10 current CBS series earn more minutes than Netflix's
#1 show, "Love Is Blind"
- TRACKER (9.3b minutes) is
outpacing streaming originals including:
- +24% higher than HBO/Max's "True Detective: Night Country"
(7.5b)
- +35% higher than Netflix's "Avatar: The Last Airbender"
(6.9b)
- +63% higher than Netflix's "The Gentlemen" (5.7b)
- +102% higher than FX/Hulu's "Shogun" (4.6b)
- +191% higher than Amazon's "Mr. & Mrs. Smith" (3.2b)
- NCIS (51.1b minutes) is outpacing
broadcast originals including:
- +5.6% higher than NBC's "Law and Order: SVU" (48.4b)
- +127% higher than ABC's "Grey's Anatomy" and "Station 19"
combined (22.5b)
- The NCIS franchise's combined time spent (76b minutes) is more than 24 billion minutes
ahead of NBC's "Chicago" franchise
(nearly 52b minutes).
- Viewers spent more time with CBS' post-season NFL coverage,
including SUPER BOWL LVIII, than anything else on TV so far this
year with over 61 billion minutes.
- CBS' SUNDAY MORNING leads with
+52% more minutes than the combined network competition in the
daypart (7.3b vs. 4.8b).
- THE LATE SHOW with STEPHEN
COLBERT beats its closest broadcast competition, "Jimmy
Kimmel Live!," by +34% with over 10.1 billion minutes (versus
"Kimmel's" 7.5b, +2.6b difference).
- THE PRICE IS RIGHT leads daytime with over 20 billion minutes,
followed by THE YOUNG AND THE RESTLESS (nearly 16b minutes).
*Source: CBS Internal + Nielsen, Persons 2+, Most Current
Data (Including Live+35). 01/01/24-04/21/24 vs. 01/02/23-04/23/23. Broadcast Program Totals
Include All Titles (Specials, Amended, Sustainers, Breakouts).
Streaming Totals from Nielsen Content Ratings (Rollup
of All Measured Programs). Streaming Originators Only Include
Exclusive Originals (i.e. HBO content is not included
in Max).
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SOURCE CBS