Product Launch

RNS Number:9192X
Eleksen Group PLC
07 June 2007





              Eleksen smart fabric technology for Marks & Spencer
                                 suit for iPod

June 7, 2007 - Eleksen Group plc. (AIM:ELG.L), which makes smart fabrics that
can be used to control electronic devices in apparel and accessories, today
announces that Marks & Spencer, one of the U.K.'s leading retailers, with more
than 15 million store visitors a week, will carry a new line of men's suits for
iPod by Bagir Ltd.

The Bagir suit jacket integrates Eleksen's ElekTex(R) smart fabric touchpad
technology, transforming a lapel into a 5-button electronic control panel. Bagir
is the first Eleksen partner to create electronic-enabled business attire. The
suit highlights the integration of function with style which are key market
strategies for Eleksen enabled products.

As the wearable technologies market evolves, Eleksen continues to develop
solutions for some of the top brands in this space including Microsoft, Apple,
Belkin, Goodhope and Zegna. Virtually undetectable once integrated, ElekTex
transforms clothing into must-have-fashion for the billion dollar portable MP3
and mobile phone market.

"We continually seek new ways to fuse fashion and technology," said Robin
Shephard, CEO of Eleksen. To be working with Marks & Spencer is a great
opportunity and further supports our position in the market as a leading
provider of touch-sensitive smart fabrics."

Ends



For further information, please contact


Eleksen                               08700 72 72 72
Robin Shephard, Chief Executive
Ted Bechman, Chief Financial Officer


Cubitt Consulting                     020 7367 5100
Michael Henman
Allison Reid


About Eleksen


Eleksen's core technology, ElekTex(R), enables fabric to be programmed, creating
touch sensitive controls for a wide range of electronic devices.


Eleksen's initial focus is on wearables, such as soft MP3 controllers integrated
into outdoor jackets, rucksacks and suits; and on soft, fabric keyboards for
smartphones and PDAs. A wide range of other applications may exist including
solutions for the toy, industrial, military, automotive and healthcare markets.


Further information on the Group is available at www.eleksen.com




                      This information is provided by RNS
            The company news service from the London Stock Exchange

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