NEW
YORK, July 29, 2024 /PRNewswire/ -- The
global fruit-flavored soft drinks market size is
estimated to grow by USD 24.4 billion
from 2024-2028, according to Technavio. The market is estimated to
grow at a CAGR of 4.82% during the forecast
period. Product innovations is driving market
growth, with a trend towards increasing demand for craft
soft drinks. However, increasing obesity rates and related
issues poses a challenge. Key market players include AriZona
Beverages USA LLC, Britvic plc,
Brooklyn Soda Works, Callaway Family Co., Cool Mountain Beverages
Inc., Dabur India Ltd., DRY Soda Co., Hydro One Beverages, Jones
Soda Co., Keurig Dr Pepper Inc., Monster Energy Co., Nestle SA,
Nichols plc, Ocean Spray
Cranberries Inc., Orangina, PepsiCo Inc., Red Bull GmbH, Schweppes,
Sugam Products, and The Coca Cola Co..
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Forecast
period
|
2024-2028
|
Base Year
|
2023
|
Historic
Data
|
2018 - 2022
|
Segment
Covered
|
Application
(Fruit-flavored carbonated soft drinks and Fruit-flavored
non-carbonated soft drinks) and Geography (North America, Europe,
APAC, South America, and Middle East and Africa)
|
Region
Covered
|
North America, Europe,
APAC, South America, and Middle East and Africa
|
Key companies
profiled
|
AriZona Beverages USA
LLC, Britvic plc, Brooklyn Soda Works, Callaway Family Co., Cool
Mountain Beverages Inc., Dabur India Ltd., DRY Soda Co., Hydro One
Beverages, Jones Soda Co., Keurig Dr Pepper Inc., Monster Energy
Co., Nestle SA, Nichols plc, Ocean Spray Cranberries Inc.,
Orangina, PepsiCo Inc., Red Bull GmbH, Schweppes, Sugam Products,
and The Coca Cola Co.
|
Key Market Trends Fueling Growth
The craft soft drink market in the US is experiencing
significant growth, with small-batch beverages made from premium,
natural ingredients and unique flavors gaining popularity among
consumers, particularly millennials. Companies like Jones Soda, Reeds Brooklyn Soda Works, Dry
Sparkling, and Cool Mountain Beverages are leading this trend,
offering their products through various retail and online channels.
Supermarkets, including Waitrose, are increasing shelf space for
these beverages. Major soft drink companies are also entering the
market with offerings like Red Bull,
which uses organically certified farm-grown ingredients. This
growing preference for craft soft drinks will contribute to the
expansion of the global fruit-flavored soft drinks
market.
The fruit-flavored soft drink market is experiencing a
significant shift in consumer preferences towards healthier
options. Consumers are now seeking beverages with natural acids,
minerals, vitamins, and colors from real fruit extracts and natural
compounds. Phosphates and side drink substances are being replaced
with clean label products. The fast food sector is also following
this trend, offering functional beverages with antioxidants,
vitamins, and minerals. Exotic fruit flavors like dragon fruit,
passion fruit, acai, and multifruit are gaining popularity.
Health-conscious consumers are turning to natural ingredients, and
social media and food blogging are driving this trend. Lemon,
pomegranate, mandarin, red grape, strawberry, banana, and other
fruit flavors are in high demand. Soft drinks, fruit juices, energy
drinks, and even alcoholic beverages are adapting to these changing
consumer preferences for cost-effective and healthier
options.
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Market Challenges
- The global fruit-flavored soft drinks market faces a
significant challenge due to the rising instances of obesity and
related health issues among consumers. According to the World
Health Organization, an adult with a body mass index (BMI) between
25 and 29.9 is considered overweight, and one with a BMI over 30 is
obese. Obesity can lead to various health problems, including high
blood pressure, diabetes, and joint issues. With increasing
awareness of these conditions, consumers have become more cautious
about their sugar and calorie intake. This trend negatively impacts
the sales of carbonated fruit-flavored soft drinks, juices, and
other high-calorie beverage products. In the US alone, the annual
medical cost related to obesity continues to rise. To mitigate this
challenge, market players are introducing low-sugar and low-calorie
options. Thus, the increasing obesity rates pose a significant
threat to the growth of the fruit-flavored soft drinks market
during the forecast period.
- The Fruit-Flavored Soft Drinks market faces several challenges
in today's health-conscious consumer landscape. Natural compounds
and clean label products are in high demand, leading to a focus on
using natural ingredients and eliminating artificial additives.
Functional beverages infused with antioxidants, vitamins, and
minerals are gaining popularity. Exotic flavor profiles, such as
dragon fruit, passion fruit, acai, and multifruit blends, are also
trending. Social media and food blogging have made consumers more
aware of the benefits of natural juicy fruits, leading to a shift
away from carbonated soft drinks and toward fruit juices and
natural sweeteners. Energy drinks and alcoholic beverages are
facing increased competition as consumers seek healthier options.
Lemon, orange, mango, pineapple, guava, grapes, apple, and other
natural fruit flavors are in demand. Supplements, fiber, sugars,
and bio-active compounds are being added to enhance the nutritional
value of these beverages. Sweetening agents and natural flavors are
being sourced from natural sources to cater to the health and
wellness trend. Overall, the market is evolving to meet the
changing consumer preferences, with a focus on natural, functional,
and nutritious beverages.
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challenges - Download a Sample Report
Segment Overview
This fruit-flavored soft drinks market report extensively covers
market segmentation by
- Application
- 1.1 Fruit-flavored carbonated soft drinks
- 1.2 Fruit-flavored non-carbonated soft drinks
- Geography
- 2.1 North America
- 2.2 Europe
- 2.3 APAC
- 2.4 South America
- 2.5 Middle East and
Africa
1.1 Fruit-flavored carbonated soft drinks- The
Fruit-Flavored Soft Drinks market is experiencing significant
growth due to increasing consumer preferences for healthier and
more flavorful beverage options. Major players in the industry are
introducing new product lines and expanding their distribution
channels to meet this demand. Fruit flavors such as orange,
strawberry, and pineapple are popular choices among consumers.
Market size is projected to increase at a steady rate in the coming
years. Companies are focusing on innovation and product
differentiation to stay competitive.
For more information on market segmentation with geographical
analysis including forecast (2024-2028) and historic data (2018 -
2022) - Download a Sample Report
Learn and explore more about Technavio's in-depth research
reports
The global cordial drink market is experiencing steady growth,
driven by rising consumer preferences for flavored beverages. Key
players are innovating with natural ingredients to meet
health-conscious demands. Meanwhile, the global water enhancer
market is booming, fueled by the trend of on-the-go hydration
solutions. These enhancers, often fortified with vitamins and
electrolytes, cater to consumers seeking convenient ways to boost
their water intake. Both markets are witnessing increased
competition and product diversification, reflecting evolving
consumer tastes and health trends.
Research Analysis
The Fruit-Flavored Soft Drinks market is a vibrant and growing
segment of the non-alcoholic beverages industry. These beverages,
also known as Carbonated Soft Drinks (CSDs), are popular for their
refreshing and delicious flavors derived from natural juicy fruits
such as Orange, Mango, Pineapple, Guava, Grapes, and Apple.
Manufacturers use a combination of Sweetening Agents, Natural
Flavors, and in some cases, Supplements and Bio-active Compounds,
to enhance taste and nutritional value. Consumer preferences for
healthier options have led to the development of CSDs with Fiber,
Sugars, Natural Acids, Phosphates, and Minerals. Clean label
products and Functional Beverages, enriched with Antioxidants,
Vitamins, and Minerals, are gaining popularity due to
health-conscious lifestyles. Real fruit extracts and Natural
Compounds are increasingly being used to create authentic and
natural flavors, while Phosphates and Minerals contribute to the
beverages' taste and mouthfeel.
Market Research Overview
The Fruit-Flavored Soft Drinks market is a vibrant and dynamic
sector of the Non-Alcoholic Beverages industry. Carbonated soft
drinks infused with natural juicy fruits have gained immense
popularity among consumers, especially those following
health-conscious lifestyles. Sweetening agents and natural flavors
are essential components, with Orange, Mango, Pineapple, Guava,
Grapes, Apple, and various other fruits leading the charge.
Supplements like fiber, bioactive compounds, vitamins, minerals,
and natural acids add functional benefits. Consumer preference for
healthier options is driving the market, with the fast food sector
being a significant contributor. Side drink substances like
phosphates and colors are under scrutiny, leading to a shift
towards clean label products. Exotic flavor profiles, such as
Dragon Fruit, Passion Fruit, and Acai, are gaining traction due to
social media and food blogging. The market encompasses various
beverage categories, including fruit juices, energy drinks, and
even alcoholic beverages, with lemon concentrate being a common
ingredient.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
- Application
-
- Fruit-flavored Carbonated Soft Drinks
- Fruit-flavored Non-carbonated Soft Drinks
- Geography
-
- North America
- Europe
- APAC
- South America
- Middle East And Africa
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory
company. Their research and analysis focuses on emerging market
trends and provides actionable insights to help businesses identify
market opportunities and develop effective strategies to optimize
their market positions.
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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SOURCE Technavio