NEW YORK, Dec. 2 /PRNewswire/ -- 5min, the leading syndication platform and destination for vertically focused broadband instructional, knowledge and lifestyle videos, today announced that it has closed shortform syndication deals with The Style Network and G4 cable networks; For Dummies®; and Meredith Corporation (NYSE:MDP). 5min will extend online viewership while opening up new advertising opportunities for each partner by intelligently matching the videos to targeted audiences. In addition to today's announcement, 5min has also recently partnered with Scripps Networks (Food Network, HGTV, and DIY Network), HealthCentral, Hachette Filipacchi (Woman's Day, ELLE, Car & Driver), Kiplinger and Britannica. Starting today, 5min will syndicate content from The Style Network, G4, For Dummies and Meredith through its VideoSeed Semantic Syndication platform, which populates contextually relevant content across a distribution network of 350+ sites reaching over 300 million unique visitors a month. "The Web has opened up extraordinary opportunities for major media brands to reach engaged and targeted audiences," said Ran Harnevo, CEO of 5min. "However, reaching these audiences has proven to be costly and difficult because they are fragmented across the Web, until now. By reinventing the cable network online, 5min enables content producers to reach niche audiences en masse through one distribution platform. This provides our partners with an instantaneous and significant new revenue opportunity." Adding to a library of more than 100,000 lifestyle, instructional and knowledge videos, 5min will distribute the following content across its network: -- The Style Network's transformational, relatable and inspiring lifestyle programming for women ages 18-49. Content from The Style Network includes practical makeover tips and ideas for women from the network's popular series such as "Clean House," "How Do I Look" and "Whose Wedding Is It Anyway." -- G4 videos on technology, web culture, animation, videogames, live events and more. Featured content from G4 will include game reviews, previews, tips, tricks and cheats from X-Play, television's most-watched gaming show. -- For Dummies, 5min will create a branded channel that showcases 120 For Dummies videos, in addition to distributing them throughout its network. The For Dummies videos come from a team of expert bloggers who offer advice in plain English on topics such as how to hook up a modem or carve a turkey, knit your first scarf or load your new iPod. The world's bestselling reference series, For Dummies has more than 200 million books in print, covering 1,600+ topics. The series is part of Wiley Publishing, Inc.'s stable of educational and reference books. -- Meredith's leading lifestyle content from Better TV and Parents TV, commencing with 500 videos and adding up to 225 new videos each month. Bettertv.com features 20+ channels of video information covering food, family, home, style, remodeling, entertainment, relationships, fitness and health. It features experts from across Meredith's brands such as Better Homes and Gardens, Ladies' Home Journal, More, Family Circle, and Fitness. Parents TV content features experts from Parents, Family Circle, American Baby and more to help guide parents through every phase from conception to college, and many steps in between. About 5min 5min is the leading syndication platform for lifestyle, knowledge and instructional videos, reaching over 300 million monthly unique visitors. Reinventing the cable network online, 5min reaches engaged and targeted audiences of passionate consumers through its network of more than 350 niche websites. The 5min video library comprises more than 100,000 short-form videos from some of the world's largest media companies, as well as the most innovative independent producers. Visit http://solutions.5min.com/ for more information. About For Dummies® After nearly 20 years and with more than 200 million copies printed, For Dummies is the world's bestselling reference series, well known for enriching people's lives by making knowledge accessible in a fun and easy way. Loyal customers around the globe agree that For Dummies is "more than a publishing phenomenon ... [it is] a sign of the times," [The New York Times]. The books span every section of the bookstore, covering topics from health to history, music to math, sports to self-help, technology to travel and more. The For Dummies brand presence is further expanded with the addition of eBooks, a corporate custom publishing program, a robust consumer website and a licensed product line that includes consumer electronics, culinary, crafts, video, software, musical instrument packs, home improvement, automotive, game and more. For more information, visit Dummies.com. For Dummies is a branded imprint of Wiley. About Meredith Corporation Meredith Corporation (http://www.meredith.com/) is the leading media and marketing company serving American women. Meredith combines well-known national brands - including Better Homes and Gardens, Parents, Ladies' Home Journal, Family Circle, American Baby, Fitness and More - with local television brands in fast growing markets. Meredith is the industry leader in creating content in key consumer interest areas such as home, family, health and wellness and self-development. Meredith then uses multiple distribution platforms - including print, television, online, mobile and video - to give consumers content they desire and to deliver the messages of its marketing partners. Additionally, Meredith uses its many assets to create powerful custom marketing solutions for many of the nation's top brands and companies. In the last two years, Meredith has significantly added to its capabilities in this area through the acquisition of cutting-edge companies in areas such as online, word-of-mouth and database marketing. DATASOURCE: 5min CONTACT: Tim Inthirakoth, 5min, +1-781-916-9090 ext. 805, Web Site: http://solutions.5min.com/

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