NEW YORK, July 12, 2024 /PRNewswire/ -- The music
video for Katy
Perry's new single, 'Woman's World' has launched to
widespread acclaim. Among many highlights, it features an
unforgettable scene in which she holds a pink Womanizer clitoral
stimulator into the camera, as the brand's first appearance in a
music video of this kind.
Womanizer is the leading brand of women's sex toys,
encouraging women around the world to explore their sexuality and
liberate their self-pleasure. Womanizer's ongoing mission is to
crush the social stigma that often surrounds the subject of women's
masturbation.
"We are so excited to see our flagship Womanizer product, the
Premium 2, being featured in Katy
Perry's new music video. This song not only celebrates women
in all of their different roles and life stages, but also empowers
them to live their lives the way that they want to live them, no
matter what that looks like. Womanizer's mission is to empower
women to embark on their own journey of discovering pleasure and
sexuality without social stigma," explains Stephanie Keating, Director Sales &
Marketing North America at Womanizer.
Womanizer continues to work to close masturbation gap
A 2024 survey conducted by Womanizer and the Kinsey Institute
shows that on average, American men masturbate 9 times per month,
whereas women only masturbate 4 times per month. By having an
orgasm-guaranteed sex toy front and center in the 'Woman's World'
video, Womanizer hopes that this masturbation gap will lessen as
more women discover their pathways to pleasure.
The Premium 2 is a bestseller that utilizes the patented
Pleasure Air Technology, 14 different intensity levels, and an
Autopilot 2.0 feature that allows users to relinquish control and
let the toy pleasurably toggle between intensity levels.
Images of the Premium 2 can be downloaded here.
About Womanizer
Womanizer develops high-quality
pleasure products for your love life. Founded in 2014 with the
invention of the patented Pleasure Air Technology, Womanizer is now
an internationally recognized brand with offices in Berlin, Bath, Ottawa, and Shanghai. More than 10 million people in over
90 countries have already purchased a Womanizer. With the global
#IMasturbate campaign, the brand is committed to destigmatizing
masturbation and sexuality and thrives for an open, shame-free
dialogue about sex, because every person deserves a sexually
fulfilled life. Womanizer is, like Arcwave and We-Vibe, a brand of
the Lovehoney Group.
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SOURCE Womanizer