Havas: Record Organic Growth of +8.0% in H1 2008
2008年7月25日 - 4:41PM
PRニュース・ワイアー (英語)
SURESNES, France, July 25 /PRNewswire-FirstCall/ -- "After record
organic growth of 7.1% in 2007, Havas has sustained that trend in
the first half of 2008. We are now preparing for a more fragile
economic environment but our performance, which exceeded our
expectations, leaves us comfortable about our ability to react." -
Fernando Rodes Vila, Chief Executive Officer of the Havas Group -
H1 revenue rose to EUR755 million in 2008, a 3.6% increase over H1
2007 at current exchange rates - H1 revenue up 10.6% at constant
exchange rates - Q2 organic growth reached 8.4%, after 7.4% in Q1,
establishing H1 organic growth at 8.0% - Strong organic growth
achieved by all the group's businesses: - Euro RSCG: + 6.6% - Havas
Media: +16.3% - Net new business(**) continued at a brisk pace :
EUR623 million in Q2 following EUR510 million in Q1, i.e. EUR1,133
million in H1 2008 versus EUR1,242 million in H1 2007 1. General
comments on our 8.0% organic growth in H1 2008: - In terms of
revenue growth, all the group's businesses improved sharply, in
particular digital, corporate communications, media expertise and
design which all posted double-digit growth. These levels of
performance confirm the group's strategy of focussing on new
business and integration of the businesses. - As for the networks,
Havas Media continues to generate very sustained organic growth in
all countries and especially in the digital sector. Euro RSCG has
progressed significantly largely due to the new business model
launched last year putting integrated digital communications at the
very heart of our creative agencies. The increasingly strong euro
has had a negative impact on the group which would have achieved
10.6% growth at constant exchange rates in H1 2008. By comparison
with H1 2007, the exchange rate impact was EUR46 million mostly
attributable to the weakening of the US dollar and sterling against
the euro. 2. Detailed comments on H1 by region Revenue (M EUR) H1
H1 Organic growth H1 H1 2008 2007* (%) 2008 2007* EUROPE 448 415
EUROPE 8.1% 5.0% NORTH AMERICA 234 220 NORTH AMERICA 6.4% 1.6% REST
OF THE WORLD 73 65 REST OF THE WORLD 11.4% 11.2% including
including Asia Pacific 36 30 Asia Pacific 18.0% 9.8% Latin America
37 34 Latin America 7.5% 16.8% TOTAL 755 700 TOTAL 8.0% 4.4% * at
2008 exchange rates and scope of consolidation While Europe has
performed in line with the group as a whole, certain countries
posted strong growth in excess of 10%, particularly in southern
Europe in countries such as Portugal, Italy and Spain where Havas
Media Spain continues to have an outstanding performance; Eastern
Europe (Russia and Hungary); and Germany where growth is
particularly driven by Havas Media Germany. Great Britain's growth
accelerated sharply in the second quarter, despite the depressed
market, thanks to good performance by all our entities and in
particular Euro RSCG London, Euro RSCG KLP, Euro RSCG Biss
Lancaster, The Maitland Consultancy and MPG UK. In France, four
agencies clearly outperformed the market, namely Havas Media, Euro
RSCG C&O, BETC Euro RSCG and W&Cie. North America also had
a strong performance. Euro RSCG in the United States posted
double-digit growth, out-performing the market, primarily thanks to
the New York and Chicago creative agencies which adopted the new
business model putting digital at the core. Havas Media also
recorded a very sustained growth rate. In the rest of the world,
growth was driven by Asia Pacific but the loss of the DELL account
will affect the region as of the second half-year. Latin America's
growth was close to that of the group and was driven by the media
business. 3. Net New Business in 2008 Net New Business totalled
EUR1,133 million in H1 2008. ** Net account gains, expressed in
estimated annual billings. The complete definition can be found at
the end of this release 4. Creativity In the second quarter, a
large number of the group's agencies received awards at several
advertising festivals. The main awards were: In April 2008, Latin
Spots published its 2007 creativity ranking for Latin America in
which Euro RSCG Buenos Aires came 10th. At the Sabre European
Awards in May 2008, Euro RSCG C&O was named the Best Corporate
Agency in France. Media Contacts Spain took the Best Interactive
Agency prize at the Interactiva Awards in May as well as the award
for the Best Integrated Online/Offline Media Campaign 2008 for
Atrapalo.com. For only the second time since the creation of the
prestigious D&AD Awards in 1962, a French agency received an
award. BETC Euro RSCG took a Yellow Pencil for its eBay campaign in
the Broadcast Innovation category. At the 55th International
Advertising Festival in Cannes, Havas took ten Lions, Euro RSCG Sao
Paulo taking a Silver Lion in the Press category for
"Emily/Annie/Peter" (CERCA), with nine Bronze Lions going to Euro
RSCG Lisbon in the Press category for "Balloons / Tourism /
Stadium" (Delta Cafes), Euro RSCG Buenos Aires in the Radio
category for "Faded Films" (Sony / Bravia HDTV), Euro RSCG Spain in
the Outdoor category for "Protest / Child" (Strepsils), Archibald
Ingall Stretton in the Cyber category for "Stare Out" (O2 / Mobile
Telecommunications), BETC Euro RSCG in the Films category for
"Adopt SciFi" (NBC Universal / SciFi), Euro RSCG New York in the
Films category for "Auditorium" (Reckitt Benckiser / Clearasil),
Arnold Boston in the Films category for "Puppet / Gun Store / Actor
Interview" (American Legacy Foundation/Truth), MPG Spain /
Barcelona in the Media category for "The Hung" (Atrapalo.com) and
Nitro / Arnold in the Media category for "Interactive Cinema
Gaming" (Volvo). Arnold Boston triumphed at the One Show with a
Gold and a Silver Award. The One Show Design bestowed a Silver
award on Euro RSCG New York for Kraft/Ritz Crackers. At the Clio
Awards, once again Arnold Boston was acknowledged with three Bronze
awards while Euro RSCG BETC took one Bronze. Arena BLM received the
Grand Prix for Domino's Pizza at the Thinkbox TV Planning Awards.
At the New York Festivals, Euro RSCG 4D Amsterdam took one Gold and
one Silver award in the Internet category for its Volvo campaign at
the Innovative Advertising Awards. In the All Media competition,
Arnold Boston received seven awards while Euro RSCG Worldwide took
twenty awards. At the US Effies, Arnold Boston took a Gold award
for Ocean Spray and two Silver awards for American Legacy. 5.
Calendar The H1 2008 results will be published on August 28, 2008.
About Havas Havas (Euronext Paris: HAV.PA) is a global advertising
and communications services group. Headquartered in Paris, Havas
operates through its two worldwide networks, Euro RSCG Worldwide
and Havas Media, which are headquartered in New York and Barcelona
respectively, and through a number of independent agencies renowned
for their creativity, such as Arnold Worldwide Partners. A
multicultural and decentralized Group, Havas is present in more
than 75 countries through its networks of agencies and contractual
affiliations. The Group offers a broad range of communications
services, including traditional advertising, direct marketing,
media planning and buying, corporate communications, sales
promotion, design, human resources, sports marketing, multimedia
interactive communications and public relations. Havas employs
approximately 14,400 people. Further information about Havas is
available on the company's website: http://www.havas.com/
Forward-Looking Information This document contains certain
forward-looking statements which speak only as of the date on which
they are made. Forward-looking statements relate to projections,
anticipated events or trends, future plans and strategies, and
reflect Havas' current views about future events. They are
therefore subject to inherent risks and uncertainties that may
cause Havas' actual results to differ materially from those
expressed in any forward-looking statement. Factors that could
cause actual results to differ materially from expected results
include changes in the global economic environment or in the
business environment, and in factors such as competition and market
regulation. For more information regarding risk factors relevant to
Havas, please see Havas' filings with the Autorite des Marches
Financiers (documents in French) and, up to October 2006, with the
U.S. Securities and Exchange Commission (documents in English
only). Havas does not intend, and disclaims any duty or obligation,
to update or revise any forward-looking statements contained in
this document to reflect new information, future events or
otherwise. (1) : Net New Business Net new business represents the
estimated annual advertising budgets for new business wins (which
includes new clients, clients retained after a competitive review,
and new product or brand expansions for existing clients) less the
estimated annual advertising budgets for lost accounts. Havas'
management uses net new business as a measurement of the
effectiveness of its client development and retention efforts. Net
new business is not an accurate predictor of future revenues, since
what constitutes new business or lost business is subject to
differing judgments, the amounts associated with individual
business wins and losses depend on estimated client budgets,
clients may not spend as much as they budget, the timing of
budgeted expenditures is uncertain, and the amount of budgeted
expenditures that translate into revenues depends on the nature of
the expenditures and the applicable fee structures. In addition,
Havas' guidelines for determining the amount of new business wins
and lost business may differ from those employed by other
companies. Contacts: Communications: Lorella Gessa Director of
Communications Tel: +33(0)1-58-47-90-36 Investor Relations: Herve
Philippe Chief Financial Officer Tel: +33(0)1-58-47-91-23 Elsa
Cardarelli Tel: +33(0)1-58-47-90-58 2 allee de Longchamp 92281
Suresnes Cedex, France Tel +33(0)1-58-47-90 00, Fax
+33(0)1-58-47-99-99, http://www.havas.fr/ SA au capital de 171 940
080,40 EUR - 335 480 265 RCS Nanterre - APE 7311Z DATASOURCE: Havas
CONTACT: Contacts: Communications, Lorella Gessa, Director of
Communications, Tel: +33(0)1-58-47-90-36, ; Investor Relations:
Herve Philippe, Chief Financial Officer, Tel: +33(0)1-58-47-91-23,
; Elsa Cardarelli, Tel: +33(0)1-58-47-90-58,
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