Mediaco Holding Inc (MDIA)

Sigma Audio Networks Powered by MediaCo and WAPA Media Announce Strategic Partnership to Expand La Tendencia de Molusco Across the U.S.June 8, 2026 3:00 PM
Business Wire Sigma Audio Networks powered by MediaCo (Nasdaq: MDIA) and WAPA Media, a subsidiary of Hemisphere Media Group, have entered a strategic partnership to bring La Tendencia de Molusco, Puerto Rico’s #1 radio show, to audiences across the United States. Hosted by Jorge “Molusco” Pabón, La Tendencia de Molusco is a leading radio and digital entertainment brand, with a loyal audience built through its unique blend of entertainment, pop culture, comedy, and social commentary. The show airs M-F at 3pm on KQ105 FM, a top-rated radio station and a key asset of WAPA Media. Through the partnership, Sigma Audio Networks powered by MediaCo will lead U.S. syndication, affiliate distribution, and advertising sales efforts for the brand, creating new opportunities to connect audiences and advertisers with one of the most influential voices in Hispanic media. Additional distribution details will be announced at a later date. "La Tendencia de Molusco has become one of Puerto Rico's most influential media brands by consistently delivering compelling content and authentic audience engagement," said Alan J. Sokol, President and CEO of Hemisphere Media Group. "This partnership creates a powerful opportunity to introduce the show to new audiences across the United States while preserving the unique connection that has made it such a success," said Alan Sokol, President & CEO of Hemisphere Media Group. "Molusco and his team have built an incredible franchise by staying authentic and deeply connected to their audience," said Albert Rodriguez, CEO of MediaCo. "This partnership reflects our commitment to investing in premium talent and culturally relevant content that resonates with audiences across platforms." "La Tendencia de Molusco is exactly the type of premium content Sigma Audio Networks was built to bring to market," said Elisa Torres, President & CEO of Sigma Audio Networks. "We see tremendous opportunity to expand the brand's reach, create value for affiliates, and deliver meaningful opportunities for advertisers." "Partnering with Sigma Audio Networks and MediaCo allows us to introduce La Tendencia de Molusco to new audiences and continue growing the brand beyond Puerto Rico," said Jorge “Molusco” Pabón. The partnership further strengthens Sigma Audio Networks' growing portfolio of multicultural audio brands and MediaCo's commitment to delivering premium content and engaged audiences across audio, digital, streaming, and broadcast platforms. About Sigma Audio Networks Powered by MediaCo Sigma Audio Networks powered by MediaCo is a premier multicultural audio network delivering culturally relevant content and advertising solutions across a growing network of affiliates, digital platforms, and premium audio brands. About Hemisphere Media Group: Hemisphere Media Group, Inc. is the leading U.S. multi—platform media company targeting the high-growth U.S. Hispanic and Latin American markets with industry-leading television and radio networks and digital offerings. Headquartered in Miami, Florida, Hemisphere owns and operates WAPA Media, a conglomerate that includes WAPA TV, the leading broadcast television network and preeminent content producer in Puerto Rico, WKAQ 580AM and KQ105 FM, the leading AM and FM radio stations in Puerto Rico, sports network WAPA Deportes, and WAPA Digital. Additionally, Hemisphere has five leading U.S. Hispanic cable networks (Cinelatino, Pasiones, WAPA América, CentroAméricaTV, and Televisión Dominicana), two Latin American cable networks (Cinelatino and Pasiones), rising FAST channels in the U.S. (WAPA+, TODOCINE, TODO NOVELAS, Más Pasiones and ES24), and an international content distribution company. About MediaCo MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. View source version on businesswire.com: https://www.businesswire.com/news/home/20260608396813/en/ Media Contact: press@mediacoholding.com Original: Sigma Audio Networks Powered by MediaCo and WAPA Media Announce Strategic Partnership to Expand La Tendencia de Molusco Across the U.S.

MediaCo Launches EstrellaTV on KYVV in San Antonio, Expanding Full-Power Distribution in a Key Hispanic MarketMay 21, 2026 1:07 PM
Business Wire Station Upgrade to Full-Power Broadcast Strengthens EstrellaTV’s Presence in Texas MediaCo Holding Inc. (Nasdaq: MDIA) today announced the launch of EstrellaTV on KYVV in San Antonio, marking a significant expansion of the network’s full-power broadcast footprint in one of the nation’s most important Hispanic markets. The May 19 launch strengthens EstrellaTV’s distribution and positions the network for continued audience and advertising growth across South Texas as the company builds momentum across its national television portfolio. “Launching EstrellaTV on KYVV TV 10 in San Antonio is another important milestone in our continued growth strategy,” said Luis Fernandez Rocha, SVP Station Group at MediaCo. “San Antonio is one of the most influential Hispanic markets in the country, and upgrading to full-power distribution significantly expands our ability to serve audiences and advertisers with culturally relevant content and scaled local market solutions. With KYVV TV 10, MediaCo continues to strengthen its presence across key Hispanic markets and now delivers additional full-power must-carry distribution across Top 10 Hispanic DMAs nationwide.” The move to full-power distribution in San Antonio expands access to EstrellaTV’s growing lineup of entertainment, live sports, news, and culturally resonant programming, including Liga MX coverage featuring Tigres UANL and FC Juárez matches, original entertainment franchises, and daily news programming designed for U.S. Hispanic audiences. The launch continues MediaCo’s broader expansion strategy as the company grows distribution, strengthens local market presence, and builds on the momentum of EstrellaTV’s audience growth. Season-to-date, EstrellaTV is the fastest-growing Spanish-language broadcast network among Adults 18–49 in prime time. About MediaCo MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at MediaCo View source version on businesswire.com: https://www.businesswire.com/news/home/20260520113564/en/ Media Contact: press@mediacoholding.com Original: MediaCo Launches EstrellaTV on KYVV in San Antonio, Expanding Full-Power Distribution in a Key Hispanic Market

MediaCo Reports First Quarter Financial ResultsMay 18, 2026 5:20 PM
Business Wire MediaCo Drives Continued Momentum with $31.4 million in Revenue and Industry Leading Growth Digital revenue Surges to 49.5% of Advertising Sales Audience Share Gains, New Content and Broader Digital Distribution Driving Growth MediaCo Holding Inc. (Nasdaq: MDIA) reported financial results for the first quarter ended March 31, 2026. Year-to-date Net Revenue was $31.4 million, up $3.4 million, or 12%, from the prior year, driven primarily by new digital revenue sales. Year-to-date Net Loss was $9.4 million, compared to a Net Loss of $8.6 million from the prior year, primarily due to the increase in digital expenses, loss on disposal of assets and higher net interest costs; partially offset by higher revenue and higher net other income. Year-to-date Adjusted EBITDA was income of $0.2 million, down $1.2 million from the prior year Adjusted EBITDA income of $1.4 million, driven by higher operating and corporate expenses. Please refer to the “Definitions and Disclosures Regarding Non-GAAP Financial Information” section herein, the reconciliations at the end of this press release and additional information on our website. 2026 First Quarter Financial Summary   Three Months Ended March 31,   Change (Dollars in thousands)   2026       2025     % NET REVENUES $ 31,386   $ 28,030   12 % NET LOSS $ (9,368 ) $ (8,606 ) 9 % % Margin(1)   (30 )%   (31 )%   ADJUSTED EBITDA(2) $ 203   $ 1,406   85.6 %   Net Income margin is Net Loss as a percentage of Net Revenue. Adjusted EBITDA is a non-GAAP measures. Please refer to the “Definitions and Disclosures Regarding Non- GAAP Financial Information” section herein, the reconciliations at the end of this press release and additional information on our website. “We delivered double digit growth in our net revenues during the first quarter, as we continued to capitalize on our growing leadership position in serving multicultural audiences though our modern, cross-platform distribution ecosystem,” said Albert Rodriguez, MediaCo CEO and President. “Our growing digital platform is central to driving our success, as half our advertising revenues were generated through our digital channels during the quarter, once again ranking our company among the top performers in our industry. “Through our strong pipeline of culturally authentic, high-impact programming combined with our expanding distribution footprint across television, radio, digital and FAST platforms, we are growing our audience reach and elevating our ability to serve advertisers. As we monetize the strategic investments we are making in our assets and expand our revenue sources, we remain focused on streamlining our operations and building efficiencies across our business model. As a result, we believe our future is very bright as we continue to execute on our plan and deliver on our mission in serving the nation’s growing multicultural population.” Sigma Audio Networks LLC On January 1, 2026, the Company acquired an investment in Sigma Audio Networks LLC (“Investee”) or ("Sigma"), a limited liability company operating an audio advertising and media network. Branded as Sigma Audio, powered by MediaCo, the venture utilizes MediaCo’s heritage stations in the nation’s top markets and unifies premium audio inventory, influential talent and culturally rooted content targeted at Hispanic, African American and Asian American audiences. The Company accounts for the investment under the equity method of accounting as it does not control the Investee. Under the Investee’s operating agreement, eMedia serves as manager and controls the significant operating activities of the Investee. Pursuant to the operating agreement, the Company is committed to fund up to $1.0 million of the Investee’s operating needs during the initial funding period. Contributions are accounted for as capital contributions and included in the carrying value of the investment. As of March 31, 2026, the Company has contributed $0.3 million to the Investee. The Company has remaining funding commitments of $0.7 million, under the agreement. Under the operating agreement, the Company is allocated 100% of the Investee’s profits and losses until recovery of its initial capital contributions, after which profits and losses are allocated 60% to the Company and 40% to eMedia. Company and Business Highlights EstrellaTV, the nations fastest growing video network, delivered another standout first quarter - posting a +38% year-over-year increase in P18-49 prime time in Q1 2026(1). This marks the fourth consecutive quarter of audience growth, reinforcing EstrellaTV’s accelerating momentum and competitive strength. EstrellaTV exceeded prior-year P18-49 delivery across every daypart - Prime, Early Fringe, Afternoon, and Total Day, highlighting the strength and balance of its programming strategy. The fastest-growing Spanish-language broadcast network in the U.S., in March 2026, EstrellaTV was the only Spanish-language broadcast network to post growth, increasing +22% versus the prior year. HOT 97 TV expanded in the New York metro market, launching over-the-air on WASA-TV and will also continue to be available on Spectrum channels 811 and 1236. Born in New York and built into one of the most influential brands in hip hop, HOT 97 has defined culture for decades with breaking artists, shaping conversations, and setting the soundtrack for the city. Now, that legacy continues to expand across television, streaming, and digital platforms. Hot 97 TV also launched two hours of national and local news daily in January for TV and streaming. EstrellaTV continued to build its live sports business with the launch of the new COMBATE Global MMA season all produced at its Burbank studio. COMBATE Global is being broadcast live across EstrellaTV network TV, FAST and App. Also, EstrellaTV began broadcasting and streaming Team Boxing League ("TBL") fights across network TV, FAST and App. The collaboration marks a major milestone for TBL, as its fights are now available in Spanish-language for the first time, significantly expanding access to one of the fastest-growing audiences in the country. Both COMBATE GLOBAL and TBL provide an even stronger multiplatform live sports programming mix alongside EstrellaTV’s Liga MX Tigres and Juarez soccer matches. MediaCo expanded its audio ad sales and distribution capabilities announcing a new venture with Sigma Audio Networks. Through this deal, MediaCo expanded its national audio platform and key franchise shows as Don Cheto Al Aire and HOT 97 Mornings with Mero, with enhanced syndication, distribution and national advertising sales. These additions strengthen MediaCo’s ability to deliver scaled, personality-driven audio programming to multicultural audiences across terrestrial and digital platforms. MediaCo also jointly announced a new venture with Sigma Audio Networks and the launch of InterWave, a new digital audio network designed to connect advertisers with multicultural audiences across premium digital audio environments at scale. InterWave provides advertisers access to more than 210 million(2) monthly unique listeners across a curated network of premium digital audio inventory delivered through mobile apps, web players, and other digital listening environments. The platform delivers 100% transparent premium inventory within brand-safe, sound-on environments where listeners are highly engaged. 1Source: Nielsen National TV View Program Report; National Sample; NTI Calendar for Monthly, Quarterly and Season-to-date YoY comparisons; P18-49 AA (units) Program Based Dayparts (Strict Daypart) Mon-Sun 7p-11p (span). Total day performances based on ETV Total Day definition of MF 7a-2a & SS 12p-2a & M-Sa 630a-7a. Updated Big Data Plus Panel data source was used for monthly comparisons beginning with Oct 2025, prior to that, panel only data source was used for YoY comparisons. 2Source: Interwave digital network. Comscore Dec 2025 Forward-Looking Statements This communication includes or incorporates forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (“Exchange Act”). You can identify these forward-looking statements by our use of words such as “intend,” “plan,” “may,” “will,” “project,” “estimate,” “anticipate,” “believe,” “expect,” “continue,” “potential,” “opportunity” and similar expressions, whether in the negative or affirmative. Such forward-looking statements, which speak only as of the date hereof, are based on managements’ estimates, assumptions and beliefs regarding our future plans, intentions and expectations. We cannot guarantee that we will achieve these plans, intentions or expectations. All statements regarding our expected financial position, business, results of operations and financing plans are forward-looking statements. Actual results or events could differ materially from the plans, intentions or expectations disclosed in the forward-looking statements we make. We have included important facts in various cautionary statements in this communication that we believe could cause our actual results to differ materially from forward-looking statements that we make. The forward-looking statements do not reflect the potential impact of any future acquisitions, mergers or dispositions. We undertake no obligation to update or revise any forward-looking statements because of new information, future events or otherwise. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this release. For more details on factors that could affect these expectations, please see MediaCo’s other filings with the Securities and Exchange Commission. Definitions and Disclosures Regarding Non-GAAP Financial Information We define Adjusted EBITDA as consolidated net loss adjusted to exclude restructuring expenses, business combination transaction costs, unusual and non-recurring expenditures, non-cash items and non-cash compensation included within operating expenses, as well as the following line items presented in our Statements of Operations: Equity loss in investments, Depreciation and amortization, Loss on disposal of assets, and Other income. Alternatively, Adjusted EBITDA is calculated as Net loss, adjusted to exclude Provision for income taxes, Equity loss in investments, Interest expense, net, Depreciation and amortization, Loss on disposal of assets, Other income, and Other adjustments. We use Adjusted EBITDA, among other measures, to evaluate the Company’s operating performance. This measure is among the primary measures used by management for the planning and forecasting of future periods, as well as for measuring performance for compensation of executives and other members of management. We believe this measure is an important indicator of our operational strength and performance of our business because it provides a link between operational performance and operating income. It is also a primary measure used by management in evaluating companies as potential acquisition targets. We believe the presentation of this measure is relevant and useful for investors because it allows investors to view performance in a manner similar to the method used by management. We believe it helps improve investors’ ability to understand our operating performance and makes it easier to compare our results with other companies that have different capital structures or tax rates. In addition, we believe this measure is also among the primary measures used externally by our investors, analysts and peers in our industry for purposes of valuation and comparing our operating performance to other companies in our industry. Since Adjusted EBITDA is not a measure calculated in accordance with GAAP, it should not be considered in isolation of, or as a substitute for, operating loss or net loss as an indicator of operating performance and may not be comparable to similarly titled measures employed by other companies. Adjusted EBITDA is not necessarily a measure of our ability to fund our cash needs. Because it excludes certain financial information compared with operating loss and compared with consolidated net loss, the most directly comparable GAAP financial measures, users of this financial information should consider the types of events and transactions which are excluded. For a reconciliation of these non-GAAP financial measurements to the GAAP financial results cited in this earnings release, please see the supplemental tables at the end of this release. About MediaCo Holding Inc. MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences across the U.S. Through a network of iconic brands—including Hot 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles and the Don Cheto Radio Network—MediaCo reaches over 20 million people monthly via television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. The company's innovative and culturally resonant content spans music, news, and entertainment across major local and national markets. More info at www.mediacoholding.com.     MEDIACO HOLDING INC. CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited)     Three Months Ended March 31,   Change (Dollars in thousands)   2026       2025     $   % NET REVENUES $ 31,386     $ 28,030     3,356     12   OPERATING EXPENSES:               Operating expenses   34,822       29,212     5,610     19   Corporate expenses   1,666       1,593     73     5   Depreciation and amortization   1,676       1,769     (93 )   (5 ) Loss on disposal of assets   752       139     613     441   Total operating expenses   38,916       32,713     6,203     19   OPERATING LOSS   (7,530 )     (4,683 )   (2,847 )   61   OTHER INCOME (EXPENSE):               Interest expense, net   (3,940 )     (3,754 )   (186 )   5   Other income, net   3,679       111     3,568     3,215   Total other expense   (261 )     (3,643 )   3,382     (93 ) LOSS BEFORE INCOME TAXES AND EQUITY METHOD INVESTMENTS   (7,791 )     (8,326 )   535     (6 ) PROVISION FOR INCOME TAXES   1,322       280     1,042     372   LOSS BEFORE EQUITY LOSS IN INVESTMENTS $ (9,113 )   $ (8,606 )   (507 )   6   EQUITY LOSS IN INVESTMENTS $ (255 )   $ —     (255 )   N/A   NET LOSS $ (9,368 )   $ (8,606 )   (762 )   9   MEDIACO HOLDING INC. NON-GAAP FINANCIAL MEASURES RECONCILIATIONS OF NET LOSS TO ADJUSTED EBITDA (1)               Three Months Ended March 31, (Dollars in thousands)     2026       2025   NET REVENUES   $ 31,386     $ 28,030               Net Loss   $ (9,368 )   $ (8,606 )             Provision for income taxes     1,322       280   Equity loss in investments     255       —   Interest expense, net     3,940       3,754   Depreciation and amortization     1,676       1,769   Loss on disposal of assets     752       139   Other income     (3,679 )     (111 ) Other adjustments     5,305       4,181   Adjusted EBITDA(1)   $ 203     $ 1,406               (1) We define Adjusted EBITDA as consolidated net loss adjusted to exclude restructuring expenses, business combination transaction costs, unusual and non-recurring expenditures, non-cash items and non-cash compensation included within operating expenses, as well as the following line items presented in our Statements of Operations: Equity loss in investments, Depreciation and amortization, Loss on disposal of assets, and Other income. Alternatively, Adjusted EBITDA is calculated as Net loss, adjusted to exclude Provision for income taxes, Equity loss in investments, Interest expense, net, Depreciation and amortization, Loss on disposal of assets, Other income, and Other adjustments. We use Adjusted EBITDA, among other measures, to evaluate the Company’s operating performance. This measure is among the primary measures used by management for the planning and forecasting of future periods, as well as for measuring performance for compensation of executives and other members of management. We believe this measure is an important indicator of our operational strength and performance of our business because it provides a link between operational performance and operating income. It is also a primary measure used by management in evaluating companies as potential acquisition targets. We believe the presentation of this measure is relevant and useful for investors because it allows investors to view performance in a manner similar to the method used by management. We believe it helps improve investors’ ability to understand our operating performance and makes it easier to compare our results with other companies that have different capital structures or tax rates. In addition, we believe this measure is also among the primary measures used externally by our investors, analysts and peers in our industry for purposes of valuation and comparing our operating performance to other companies in our industry. Since Adjusted EBITDA is not a measure calculated in accordance with GAAP, it should not be considered in isolation of, or as a substitute for, operating loss or net loss as an indicator of operating performance and may not be comparable to similarly titled measures employed by other companies. Adjusted EBITDA is not necessarily a measure of our ability to fund our cash needs. Because it excludes certain financial information compared with operating loss and compared with consolidated net loss, the most directly comparable GAAP financial measures, users of this financial information should consider the types of events and transactions which are excluded.   View source version on businesswire.com: https://www.businesswire.com/news/home/20260518870317/en/ Investor Contact:
Debra DeFelice
Executive Vice President, Chief Financial Officer and Treasurer
MEDIACO HOLDING INC.
press@MediaCoHolding.com Original: MediaCo Reports First Quarter Financial Results

EstrellaTV Continues Breakout Momentum in Q1 2026, Leading All Spanish-Language Broadcast Networks in GrowthApril 9, 2026 12:00 PM
Business Wire
MediaCo Holding Inc. (Nasdaq: MDIA) today announced that EstrellaTV, its leading Spanish-language, multi-platform network, delivered another standout quarter - posting a +38% year-over-year increase in P18-49 prime time in Q1 2026. This marks the fourth consecutive quarter of audience growth, reinforcing EstrellaTV’s accelerating momentum and competitive strength.


Fastest-Growing Network in Spanish-Language Broadcast

Season-to-date, EstrellaTV is the fastest-growing Spanish-language broadcast network in the U.S., with P18-49 prime time up +47% (Mon–Sun). The network continues to significantly outpace the category, outperforming Telemundo (+5%), Univision (-14%), and UniMás (-34%).


Sustained, Consistent Growth

EstrellaTV’s growth is not episodic - it’s consistent. The network has delivered year-over-year gains in 12 of the last 16 months. In March 2026, EstrellaTV was the only Spanish-language broadcast network to post growth, increasing +22% versus the prior year.


Strength Across Every Daypart

In Q1, EstrellaTV exceeded prior-year P18-49 delivery across every daypart - Prime, Early Fringe, Afternoon, and Total Day, highlighting the strength and balance of its programming strategy. Through 27 weeks this season, weekday 6 p.m.-11 p.m. performance has outpaced prior-year levels 23 times, delivering reliable, scalable audiences for advertisers.


News Programming Driving Engagement

EstrellaTV’s news lineup continues to be a key driver of growth:



Noticiero Cierre de Edición ranked as the top weekday program in March, averaging 38,500 viewers (+8% vs. season-to-date average)



24 Horas Late followed with 29,900 viewers (+14% vs. season-to-date average)



“EstrellaTV’s growth isn’t just momentum, it’s translating directly into revenue and market share gains,” said Brian Fisher, Chief Revenue Officer, MediaCo. “We’re delivering consistent, scalable access to a high value audience that advertisers are struggling to reach elsewhere. As brands rethink how they connect with modern America, EstrellaTV is becoming a core part of the plan across linear, streaming, and digital.”


Source: Nielsen National TV View Program Report; National Sample; NTI Calendar for Monthly, Quarterly and Season-to-date YoY comparisons; P18-49 AA (units) Program Based Dayparts (Strict Daypart) Mon-Sun 7p-11p (span). Total day performances based on ETV Total Day definition of MF 7a-2a & SS 12p-2a & M-Sa 630a-7a. Updated Big Data Plus Panel data source was used for monthly comparisons beginning with Oct 2025, prior to that, panel only data source was used for YoY comparisons.


About MediaCo

MediaCo Holding Inc. (Nasdaq: MDIA) is the leading diverse-owned media company at the center of culture, reaching multicultural audiences nationwide across television, radio, digital, streaming, and live platforms. Its portfolio includes EstrellaTV, Estrella News, HOT 97, WBLS, Que Buena Los Angeles, and the Don Cheto Radio Network, collectively reaching more than 20 million people each month. MediaCo’s Sigma Audio Networks is redefining how brands connect with multicultural audiences at scale. Learn more at https://mediaco.now

View source version on businesswire.com: https://www.businesswire.com/news/home/20260409675476/en/
Media Contact: press@mediacoholding.com


Original: EstrellaTV Continues Breakout Momentum in Q1 2026, Leading All Spanish-Language Broadcast Networks in Growth

Sigma Audio Networks, Powered by MediaCo, Expands National Platform with Don Cheto and HOT 97 Mornings with MeroApril 7, 2026 4:00 PM
Business Wire
Sigma Audio Networks, powered by MediaCo Holding Inc. (Nasdaq: MDIA), today announced a significant expansion of its national audio platform, adding two leading multicultural franchises: Don Cheto and HOT 97 Mornings with Mero.


Under the agreements:



Sigma Audio Networks becomes the exclusive national home of Don Cheto, overseeing syndication and national advertising sales



HOT 97 Mornings with Mero will be syndicated nationally, expanding distribution beyond its flagship station, WQHT-FM (HOT 97) in New York



These additions strengthen Sigma’s ability to deliver scaled, personality-driven audio programming to multicultural audiences across terrestrial and digital platforms.


“This expansion reflects the growing demand for culturally relevant, personality-led audio at scale,” said Brian Fisher, Chief Revenue Officer, MediaCo. “By bringing leading franchises like Don Cheto and HOT 97 Mornings with Mero onto the Sigma platform, we are strengthening our ability to deliver both reach and impact for advertisers.”


Don Cheto is one of the most recognized personalities in Spanish-language radio, with a long-standing presence across U.S. Hispanic audiences. Through Sigma, the show will expand its national footprint with centralized distribution and monetization.


Originally launched on HOT 97, HOT 97 Mornings with Mero has quickly established itself as a leading multicultural morning program, combining music, humor, and culturally relevant conversation with strong appeal across Hispanic and Black audiences.


“Both Don Cheto and HOT 97 Mornings with Mero represent the type of content that drives audience engagement today—authentic, culturally connected, and built around strong personalities and teams,” said Elisa Torres, President & CEO, Sigma Audio Networks. “Through Sigma, we are scaling that content nationally across broadcast and digital platforms.”


This expansion supports Sigma Audio Networks’ strategy to reach 150 million multicultural consumers across the United States, combining heritage brands, original programming, and multi-platform distribution.


About Sigma Audio Networks


Sigma Audio Networks, powered by MediaCo, is an audience-led audio platform designed to reach multicultural consumers at scale across the United States. By combining heritage stations, original programming, and digital distribution, Sigma delivers solutions for brands seeking meaningful connection and measurable impact. Learn more at https://sigma.audio.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its brands include HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network, reaching more than 20 million people each month across audio, television, digital, and streaming platforms. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260407803947/en/
Sigma Audio Networks

For syndication opportunities: bnavas@sigma.audio

For sales: jcorelli@sigma.audio


MediaCo

Media Contact: press@mediacoholding.com


Original: Sigma Audio Networks, Powered by MediaCo, Expands National Platform with Don Cheto and HOT 97 Mornings with Mero

MediaCo Reports Fourth Quarter Financial ResultsMarch 31, 2026 6:55 PM
Business Wire
-Fourth Quarter Revenue Increases 17.9% to $38.7 million-


-Fourth Quarter Digital Revenue Represents 53.5% of Advertising Sales-


-2025 Revenue Increases 39.5% to $133.3 million-


-2025 Digital Revenue Represents 42.8% of Advertising Sales-


-Record Audience Share Gains, New Content and Distribution Expansion Support Revenue Growth-


MediaCo Holding Inc. (Nasdaq: MDIA) today reported financial results for the fourth quarter ended December 31, 2025.


Year-to-date Net Revenue was $133.3 million, up $37.8 million, or 40%, from the prior year, driven primarily by new Video and Audio segment assets from the April 2024 Estrella Media, Inc., Acquisition and due to a surge in digital revenue. Year-to-date Net Loss was $66.2 million, compared to $1.3 million in the prior year. The increase reflects non-cash items, including changes in the fair value of warrant share liabilities and impairment charges related to Audio Goodwill and FCC licenses. These were partially offset by strong revenue growth and lower corporate expenses following the strategic April 2024 Estrella Acquisition, which positions the Company for continued operational and market expansion.


Year-to-date Adjusted EBITDA was $7.3 million, up $8.9 million from the prior year Adjusted EBITDA loss of $1.6 million, driven by higher revenue and improved operational management. Please refer to the “Definitions and Disclosures Regarding Non-GAAP Financial Information” section herein, the reconciliations at the end of this press release and additional information on our website.




2025 Fourth Quarter Financial Summary








 






 






Three Months Ended December 31,






 






Change








(Dollars in thousands)






 






 






2025






 






 






 






2024






 






 






%








NET REVENUES






 






$






38,663






 






 






$






32,804






 






 






17.9






%








NET LOSS






 






 






(32,337






)






 






 






(4,244






)






 






661.9






%








% Margin(1)






 






 






(83.6






)%






 






 






(12.9






)%






 






 








ADJUSTED EBITDA(1)






 






$






(3,706






)






 






$






1,733






 






 






(313.8






)%







 




2025 Twelve Month Financial Summary








 






 






Year ended December 31,






 






Change








(Dollars in thousands)






 






 






2025






 






 






 






2024






 






 






%








NET REVENUES






 






$






133,336






 






 






$






95,571






 






 






39.5






%








NET LOSS






 






$






(66,223






)






 






$






(1,302






)






 






4986.3






%








% Margin(1)






 






 






(49.7






)%






 






 






(1.4






)%






 






 








ADJUSTED EBITDA(1)






 






$






7,266






 






 






$






(1,587






)






 






(558.0






)%









(1)






Net Income margin is Net Income as a percentage of Net Revenue.








(2)






Adjusted EBITDA are Non-GAAP measures. Please refer to the “Definitions and Disclosures Regarding Non-GAAP Financial Information” section herein, the reconciliations at the end of this press release and additional information on our website.







“In our first full calendar year of operation, we achieved substantial gains across every facet of our plan, reflecting disciplined execution and a relentless focus on growth, as we build on our leadership position in serving multicultural audiences at the national and local level,” said Albert Rodriguez, MediaCo CEO and President. “Our progress is reflected in the addition of $38 million of incremental revenue since we brought Estrella Media’s operations under the MediaCo umbrella in 2024. Our momentum is further evidenced by the 18% year-over-year gain in our fourth quarter revenues, with digital revenue representing over 50% of our top-line results, ranking among the best in the industry.


“We are building a modern, cross-platform, multicultural media ecosystem designed for scale, spanning television, radio, digital and FAST platforms, with precision targeting and measurable results for our partners. Our unique pipeline of culturally relevant, high-impact programming is resonating with our audiences, as reflected in our strong ratings performance. The recent launch of our national audio network and the addition of new TV affiliates and digital channels will further fuel our growth trajectory and provide us with expanded opportunities to serve advertisers.


“Going forward, we remain in growth mode as we capitalize on our platform expansion and ratings gains to attract a greater share of advertising dollars. At the same time, we are focused on continuing to streamline our operations and drive efficiencies, as we build on the $8.9 million improvement in adjusted EBITDA we achieved during the past two years. Targeting a multicultural population of 150 million nationwide, we believe we are well positioned on all fronts to pursue our vision and deliver further gains in the year ahead.”


Company and Business Highlights



EstrellaTV, the leading Spanish-language television network for diverse and cross-cultural Hispanic audiences, delivered historic audience growth in 2025, with its strongest performance in more than a decade. The network posted a +14% year-over-year increase in P18–49 Mon–Sun prime, more than doubling the network’s previous record annual gain, making 2025 the strongest growth year in EstrellaTV’s history. Additionally, the network ended the year in 4Q25 +57% year-over-year showing great momentum for the rest of the broadcast year. Source: MediaCo Announces Historic Audience Growth for EstrellaTV in 2025.



MediaCo generated strong year-end audience growth across its radio portfolio, delivering significant gains in key markets and reinforcing its position as one of the fastest-growing audio companies in the country. Driven by increased listening and expanded reach, MediaCo posted robust year-over-year performance across Adults 25–54, with particularly strong results during weekday Prime listening hours, underscoring the continued strength of the company’s culturally relevant brands and local-first programming strategy.



Sigma Audio Networks LLC, a groundbreaking multicultural audio network centered on fundamentally modernizing how advertisers reach America’s growing multicultural audiences, launched in February 2026. The consolidated national network, combining premium programming, digital audio and culturally rooted live experiences, enables advertisers to efficiently reach Hispanic, Black, Asian American and bicultural audiences through a single, scalable buy that’s aligned with how brands and agencies operate today.



HOT 97, the top-ranked multicultural radio station in New York regardless of language, launched its brand-new morning show in January 2026, HOT 97 Mornings with Mero. Hosted by The Kid Mero, one of New York’s most recognizable and authentic voices in media and culture, the show features Mero’s signature commentary on culture, sports, music, and current events, alongside conversations with today’s biggest artists, athletes, and influencers. Mornings with Mero is also now available on Hot 97 TV on FAST and locally in Atlanta on WHOT-TV and full carriage with cable and satellite in the area, and in New York on WASA-TV and Spectrum.



HOT 97 News, a daily live national and local TV show created at the intersection of journalism, hip-hop, conversation, and culture, launched in January 2026. Broadcasting and streaming nationally from Atlanta across all HOT 97 TV and digital streaming platforms, the show delivers a blend of hip hop and music news, entertainment and unfiltered discussion, engaging the audience with stories through the cultural lens that has defined the HOT 97 brand for decades.



The Don Cheto Network added affiliate KZOM-FM 96.5 in Phoenix, Arizona to its national distribution footprint in late 2025. Owned by Orozco Broadcasting, the station brings one of the nation’s most beloved and influential Spanish-language entertainment brands to one of the fastest-growing Latino markets in the country, further expanding Don Cheto’s scale and national reach.



Katz Television Group, a division of Katz Media Group, the nation’s largest and most established media sales organization, began serving as national media sales representative for MediaCo’s owned-and- operated EstrellaTV stations, exclusive for political advertising and preferred for Direct Response (DR) and Paid advertising sales. Under the partnership, Katz will represent EstrellaTV stations in New York, Los Angeles, Miami, Houston, Chicago, and Denver - covering four of the top five U.S. Hispanic markets.



EstrellaTV expanded its presence in New York with WMBC full power and Orlando WDYB-CD through LMA over-the-air television station agreements serving these markets. WMBC operates on virtual channel 63 and WDYB-CD operates on virtual channel 14 with a trio of digital multicast signals. The expansion strengthens EstrellaTV’s long-term commitment to locally relevant, culturally resonant Spanish-language programming, and creates new opportunities for viewers, advertisers, and partners in New York and Central Florida.



Forward-Looking Statements

This communication includes or incorporates forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (“Exchange Act”). You can identify these forward-looking statements by our use of words such as “intend,” “plan,” “may,” “will,” “project,” “estimate,” “anticipate,” “believe,” “expect,” “continue,” “potential,” “opportunity” and similar expressions, whether in the negative or affirmative. Such forward-looking statements, which speak only as of the date hereof, are based on management's estimates, assumptions and beliefs regarding our future plans, intentions and expectations. We cannot guarantee that we will achieve these plans, intentions or expectations. All statements regarding our expected financial position, business, results of operations and financing plans are forward-looking statements.


Actual results or events could differ materially from the plans, intentions or expectations disclosed in the forward-looking statements we make. We have included important facts in various cautionary statements in this communication that we believe could cause our actual results to differ materially from forward-looking statements that we make. The forward-looking statements do not reflect the potential impact of any future acquisitions, mergers or dispositions. We undertake no obligation to update or revise any forward-looking statements because of new information, future events or otherwise. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this release. For more details on factors that could affect these expectations, please see MediaCo’s other filings with the Securities and Exchange Commission.


Definitions and Disclosures Regarding Non-GAAP Financial Information

We define Adjusted EBITDA as consolidated Operating loss adjusted to exclude restructuring expenses, business combination transaction costs, unusual and non-recurring expenditures, non-cash items and non-cash compensation included within operating expenses, as well as the following line items presented in our Statements of Operations: Depreciation and amortization, Loss on disposal of assets, change in fair value of warrant shares liability and Other income. Alternatively, Adjusted EBITDA is calculated as Net loss, adjusted to exclude Provision for income taxes, Interest expense, net, Depreciation and amortization, Loss on disposal of assets, Change in fair value of warrant shares liability, Other income, and Other adjustments. We use Adjusted EBITDA, among other measures, to evaluate the Company’s operating performance. This measure is among the primary measures used by management for the planning and forecasting of future periods, as well as for measuring performance for compensation of executives and other members of management. We believe this measure is an important indicator of our operational strength and performance of our business because it provides a link between operational performance and operating income. It is also a primary measure used by management in evaluating companies as potential acquisition targets. We believe the presentation of this measure is relevant and useful for investors because it allows investors to view performance in a manner similar to the method used by management. We believe it helps improve investors’ ability to understand our operating performance and makes it easier to compare our results with other companies that have different capital structures or tax rates. In addition, we believe this measure is also among the primary measures used externally by our investors, analysts and peers in our industry for purposes of valuation and comparing our operating performance to other companies in our industry. Since Adjusted EBITDA is not a measure calculated in accordance with GAAP, it should not be considered in isolation of, or as a substitute for, operating loss or net loss as an indicator of operating performance and may not be comparable to similarly titled measures employed by other companies. Adjusted EBITDA is not necessarily a measure of our ability to fund our cash needs. Because it excludes certain financial information compared with operating loss and compared with consolidated net loss, the most directly comparable GAAP financial measures, users of this financial information should consider the types of events and transactions which are excluded.


For a reconciliation of these Non-GAAP financial measurements to the GAAP financial results cited in this news announcement, please see the supplemental tables at the end of this release.


About MediaCo Holding Inc.


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences across the U.S. Through a network of iconic brands—including Hot 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles and the Don Cheto Radio Network—MediaCo reaches over 20 million people monthly via television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. The company's innovative and culturally resonant content spans music, news, and entertainment across major local and national markets. More info at www.mediacoholding.com.


APPENDIX




MEDIACO HOLDING INC.




CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS




(Unaudited)











 



 






 






Three Months Ended December 31,






 






Change








(Dollars in thousands)






 






 






2025






 






 






 






2024






 






 






$






 






%








NET REVENUES






 






$






38,663






 






 






$






32,804






 






 






5,859






 






 






18






 








OPERATING EXPENSES:






 






 






 






 






 






 






 






 








Operating expenses






 






 






40,375






 






 






 






32,681






 






 






7,694






 






 






24






 








Corporate expenses






 






 






2,800






 






 






 






2,705






 






 






95






 






 






4






 








Depreciation and amortization






 






 






1,693






 






 






 






1,953






 






 






(260






)






 






(13






)








Loss on disposal of assets






 






 






—






 






 






 






5






 






 






(5






)






 






(100






)








Total operating expenses






 






 






44,868






 






 






 






37,344






 






 






7,524






 






 






20






 








OPERATING LOSS






 






 






(6,205






)






 






 






(4,540






)






 






(1,665






)






 






37






 








OTHER INCOME (EXPENSE):






 






 






 






 






 






 






 






 








Interest expense, net






 






 






(3,955






)






 






 






(3,945






)






 






(10






)






 






—






 








Change in fair value of warrant shares liability






 






 






—






 






 






 






3,948






 






 






(3,948






)






 






(100






)








Impairment of goodwill and intangibles






 






 






(23,099






)






 






 






—






 






 






(23,099






)






 






N/A






 








Other income






 






 






976






 






 






 






5






 






 






971






 






 






19410






 








Total other (expense) income






 






 






(26,079






)






 






 






8






 






 






(26,087






)






 






(326084






)








LOSS BEFORE INCOME TAXES






 






 






(32,283






)






 






 






(4,532






)






 






(27,751






)






 






612






 








PROVISION FOR INCOME TAXES






 






 






54






 






 






 






(288






)






 






342






 






 






(119






)








NET LOSS






 






 






(32,337






)






 






 






(4,244






)






 






(28,093






)






 






662






 









MEDIACO HOLDING INC.




CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS




(Unaudited)










 



 






Year ended December 31,






 






Change








(Dollars in thousands)






 






2025






 






 






 






2024






 






 






$






 






%








NET REVENUES






$






133,336






 






 






$






95,571






 






 






37,765






 






 






40






 








OPERATING EXPENSES:






 






 






 






 






 






 






 








Operating expenses






 






143,825






 






 






 






106,650






 






 






37,175






 






 






35






 








Corporate expenses






 






7,288






 






 






 






11,859






 






 






(4,571






)






 






(39






)








Depreciation and amortization






 






6,843






 






 






 






5,258






 






 






1,585






 






 






30






 








Loss on disposal of assets






 






144






 






 






 






10






 






 






134






 






 






1,340






 








Total operating expenses






 






158,100






 






 






 






123,777






 






 






34,323






 






 






28






 








OPERATING LOSS






 






(24,764






)






 






 






(28,206






)






 






3,442






 






 






(12






)








OTHER INCOME (EXPENSE):






 






 






 






 






 






 






 








Interest expense, net






 






(15,495






)






 






 






(11,137






)






 






(4,358






)






 






39






 








Change in fair value of warrant shares liability






 






(5,923






)






 






 






38,360






 






 






(44,283






)






 






(115






)








Impairment of goodwill and intangibles






 






(23,099






)






 






 






—






 






 






(23,099






)






 






N/A






 








Other income






 






3,953






 






 






 






1






 






 






3,952






 






 






395,152






 








Total other (expense) income






 






(40,564






)






 






 






27,224






 






 






(67,789






)






 






(249






)








LOSS BEFORE INCOME TAXES






 






(65,328






)






 






 






(982






)






 






(64,346






)






 






6,553






 








PROVISION FOR INCOME TAXES






 






895






 






 






 






320






 






 






575






 






 






180






 








NET LOSS






$






(66,223






)






 






$






(1,302






)






 






(64,921






)






 






4,986






 









MEDIACO HOLDING INC.




NON-GAAP FINANCIAL MEASURES




RECONCILIATIONS OF NET LOSS TO ADJUSTED EBITDA (1)




AND NET LOSS MARGIN TO ADJUSTED EBITDA MARGIN(1)










 



 






Three Months ended December 31,







Year ended December 31,








(Dollars in thousands)






 






2025






 







 






2024






 







 






2025






 







 






2024






 








NET REVENUES






$






38,663






 







$






32,804






 







$






133,336






 







$






95,571






 








 






 







 







 







 








Net Loss






$






(32,337






)







$






(5,550






)







$






(66,223






)







$






(1,302






)








 






 







 







 







 








Provision for income taxes






 






54






 







 






(288






)







 






895






 







 






320






 








Interest expense, net






 






(3,955






)







 






(3,945






)







 






15,495






 







 






11,137






 








Depreciation and amortization






 






1,693






 







 






1,953






 







 






6,843






 







 






5,258






 








Loss on disposal of assets






 






—






 







 






5






 







 






144






 







 






10






 








Change in fair value of warrant shares liability






 






—






 







 






3,948






 







 






5,923






 







 






(38,360






)








Impairment of goodwill and intangibles






 






23,099






 







 






—






 







 






23,099






 







 






—






 








Other income






 






976






 







 






5






 







 






(3,953






)







 






(1






)








Other adjustments






 






6,765






 







 






5,605






 







 






25,043






 







 






21,350






 








Adjusted EBITDA(1)






$






(3,706






)







$






1,733






 







 






7,266






 







 






(1,587






)









(1)






We define Adjusted EBITDA as consolidated Operating loss adjusted to exclude restructuring expenses, business combination transaction costs, unusual and non-recurring expenditures, non-cash items and non-cash compensation included within operating expenses, as well as the following line items presented in our Statements of Operations: Depreciation and amortization, Loss on disposal of assets, change in fair value of warrant shares liability and Other income. Alternatively, Adjusted EBITDA is calculated as Net loss, adjusted to exclude Provision for income taxes, Interest expense, net, Depreciation and amortization, Loss on disposal of assets, Change in fair value of warrant shares liability, Other income, and Other adjustments. We use Adjusted EBITDA, among other measures, to evaluate the Company’s operating performance. This measure is among the primary measures used by management for the planning and forecasting of future periods, as well as for measuring performance for compensation of executives and other members of management. We believe this measure is an important indicator of our operational strength and performance of our business because it provides a link between operational performance and operating income. It is also a primary measure used by management in evaluating companies as potential acquisition targets. We believe the presentation of this measure is relevant and useful for investors because it allows investors to view performance in a manner similar to the method used by management. We believe it helps improve investors’ ability to understand our operating performance and makes it easier to compare our results with other companies that have different capital structures or tax rates. In addition, we believe this measure is also among the primary measures used externally by our investors, analysts and peers in our industry for purposes of valuation and comparing our operating performance to other companies in our industry. Since Adjusted EBITDA is not a measure calculated in accordance with GAAP, it should not be considered in isolation of, or as a substitute for, operating loss or net loss as an indicator of operating performance and may not be comparable to similarly titled measures employed by other companies. Adjusted EBITDA is not necessarily a measure of our ability to fund our cash needs. Because it excludes certain financial information compared with operating loss and compared with consolidated net loss, the most directly comparable GAAP financial measures, users of this financial information should consider the types of events and transactions which are excluded.







 

View source version on businesswire.com: https://www.businesswire.com/news/home/20260331323520/en/
Investor Contact:

Debra DeFelice

Executive Vice President, Chief Financial Officer and Treasurer

MEDIACO HOLDING INC.

press@MediaCoHolding.com


Original: MediaCo Reports Fourth Quarter Financial Results

MediaCo Audio Delivers Strong February Ratings Growth Across Key MarketsMarch 26, 2026 9:32 AM
Business Wire
MediaCo Holding Inc. (Nasdaq: MDIA) today announced a strong February performance across its audio portfolio, with audience growth in key dayparts and demos driving momentum in New York, Southern California, Dallas-Fort Worth, and Houston.


New York led by HOT 97 and WBLS, with HOT 97 rising to #4 in mornings and #3 in afternoons, and Prime AQH up 41% year over year. WBLS posted 35% afternoon AQH growth among Persons 25-54 and strong weekend gains.


Southern California delivered one of MediaCo’s strongest books, powered by Que Buena (KBUE) in Los Angeles, which saw double-digit AQH growth and major morning gains, and 96.1 KRQB, which posted standout increases including 200% midday growth among Persons 18-49 and triple-digit afternoon gains.


Dallas-Fort Worth saw breakout performance from 106.7 KZZA, with 38% AQH growth vs. Q4 among Persons 25-54 and strong morning drive gains, while 98.3 KBOC delivered double-digit cume growth and 70%+ weekend AQH increases among Persons 18-49.


Houston performance was driven by weekend and off-peak momentum, with 98.5 KTJM posting strong weekend gains across both demos, 107.9 KQQK delivering Persons 18-49 growth across afternoons, nights, and weekends, and 93.7 KNOR seeing triple-digit month-over-month nighttime growth among Persons 18-49.


“We’re seeing real momentum across the MediaCo portfolio, with consistent growth in key dayparts and across core audiences in multiple major markets,” said Maire Mason, President of Audio, MediaCo. “These results reflect the strength of our brands, our programming strategy, and our deep connection with the communities we serve.”


Source: Nielsen Audio PPM, February 2026 Monthly.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260326810469/en/
Media Contact: press@mediacoholding.com


Original: MediaCo Audio Delivers Strong February Ratings Growth Across Key Markets

TBL Team Boxing League Announces Broadcast Partnership with MediaCo's EstrellaTVMarch 20, 2026 9:30 AM
PR Newswire (US)

Expands reach to Spanish-language audiences nationwideNEW YORK, March 20, 2026 /PRNewswire/ -- TBL Team Boxing League ("TBL") today announced a broadcast partnership with EstrellaTV, the leading multiplatform Spanish-language network owned by MediaCo Holding Inc. (Nasdaq: MDIA) in the United States. This collaboration marks a major milestone for TBL, as its fights will be available in Spanish-language for the first time, significantly expanding access to one of the fastest-growing audiences in the country. Under the agreement, EstrellaTV will broadcast all TBL fights throughout the upcoming season across its linear network, App and FAST channel streaming platforms, delivering extensive national reach.







The partnership underscores both organizations' commitment to innovation in sports broadcasting and audience engagement. Fans can tune in to EstrellaTV starting this Friday, March 20th to catch the season's opening match and experience TBL's unique team-based boxing format in Spanish-language for the first time.EstrellaTV is widely recognized for its robust distribution and deep connection with Hispanic audiences across the U.S. Through its combined linear broadcast and digital FAST channel networks, the company delivers premium entertainment, sports, news and live programming to nearly 50 million households and devices."We are thrilled to partner with EstrellaTV to bring TBL action to millions of Spanish-speaking fans for the first time," said Kevin Cassidy, CEO of TBL Team Boxing League. "This is a pivotal step in our mission to make team-based professional boxing more accessible and inclusive, while growing our fanbase across diverse communities.""This is a significant addition to our sports portfolio as we continue to invest in live programming that resonates with our viewers," said Soo Kim, Managing Partner, and Chief Investment Officer of Standard General. "TBL brings a fresh and exciting approach to boxing, and we're proud to deliver it to our audience in a way that reflects their language and culture.""We're excited to bring the energy and innovation of TBL to our audience," added Brian Fisher, Chief Revenue Officer of Estrella TV. "This partnership expands our live sports lineup, creates new opportunities for advertisers, and reinforces our commitment to delivering dynamic, culturally relevant programming for our viewers."To learn more about TBL Team Boxing League, visit www.teamboxingleague.com for schedules, tickets, and team info.About TBL Team Boxing League
Through its innovative event structure, TBL Team Boxing League ("TBL") has disrupted the professional boxing industry. With a roster of 12 teams competing out of major U.S. markets, TBL combines rising talent with seasoned veterans in a format that lends itself to non-stop action. Weekly events feature male and female boxing across a series of weight classes in 1-round contests within a tournament format culminating in the Money Rounds where winning and losing is determined by overall team performance. For more information, visit www.teamboxingleague.com, follow on Instagram at @teamboxingleague, and YouTube at @teamboxingleague.About MediaCo:
MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America's growing multicultural audiences. Learn more at https://mediaco.now.



View original content to download multimedia:https://www.prnewswire.com/news-releases/tbl-team-boxing-league-announces-broadcast-partnership-with-mediacos-estrellatv-302719419.htmlSOURCE Team Boxing League

Original: TBL Team Boxing League Announces Broadcast Partnership with MediaCo's EstrellaTV

MediaCo Strengthens Spanish-Language News Strategy with Senior Advisor Alina FalcónMarch 19, 2026 12:27 PM
Business Wire
MediaCo Holding Inc. (Nasdaq: MDIA), today announced the ongoing strategic work of Senior Advisor Alina Falcón with the company’s news leadership team as MediaCo continues to strengthen and expand its Spanish-language news operations across television, audio, digital, and streaming platforms.


Falcón is one of the most respected leaders in Hispanic media, previously serving as President of News at Univision and Executive Vice President of News at NBCUniversal Telemundo, where she led major national and local news initiatives serving Spanish-speaking audiences across the United States.


In her advisory role, Falcón is working with MediaCo’s news leadership to enhance editorial strategy and expand Spanish-language political coverage as the industry prepares for the 2026 U.S. midterm elections.


“Spanish-speaking audiences deserve journalism that reflects the issues shaping their communities,” said Alina Falcón, Senior Advisor to MediaCo. “MediaCo has an important opportunity to expand trusted news coverage and deepen its connection with multicultural audiences.”


“Alina’s experience leading some of the most influential Spanish-language news organizations in the country brings tremendous value to MediaCo’s newsroom strategy,” said Kelly Boan, Director of News & Marketing at Standard Media Group/Rincon Broadcasting Group. “Her leadership will help strengthen coverage and ensure Hispanic audiences have access to the news and information that matters most as we approach the 2026 election cycle.”


MediaCo continues to invest in expanding culturally relevant news and programming that informs and connects multicultural audiences nationwide.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260319110604/en/
press@mediacoholding.com


Original: MediaCo Strengthens Spanish-Language News Strategy with Senior Advisor Alina Falcón

Sigma Audio Networks, Powered by MediaCo, Launches InterWave Digital Audio Network Reaching 210 Million Monthly Unique UsersMarch 16, 2026 11:00 AM
Business Wire
New platform delivers transparent, high-performing audio inventory connecting brands with multicultural audiences across mobile apps, web environments, and digital audio platforms.


Sigma Audio Networks, powered by MediaCo, today announced the launch of InterWave, a new digital audio network designed to connect advertisers with multicultural audiences across premium digital audio environments at scale.


Operating under the Sigma Audio Networks umbrella, InterWave provides advertisers access to more than 210 million monthly unique listeners across a curated network of premium digital audio inventory delivered through mobile apps, web players, and other digital listening environments.


Built to extend Sigma Audio Networks’ national terrestrial footprint into the digital ecosystem, InterWave enables brands to activate campaigns across both broadcast radio and digital audio platforms through a single, unified network.


The platform delivers 100% transparent premium inventory within brand-safe, sound-on environments where listeners are highly engaged. With an average 93% completion rate, InterWave connects advertisers with active audiences during peak engagement moments.


The launch comes as advertisers increasingly seek scalable ways to connect with America’s fastest-growing consumer segments.


Today, multicultural audiences represent more than 40% of the U.S. population and more than $7 trillion in purchasing power yet remain significantly underrepresented in scalable digital audio advertising offerings.


“Audio consumption continues to grow across digital platforms, but multicultural audiences remain underserved in many digital advertising ecosystems,” said Elisa Torres, President & CEO of Sigma Audio Networks. “InterWave changes that. By combining premium digital audio environments, transparent inventory, and advanced targeting capabilities, we’re giving advertisers a powerful new way to reach diverse audiences with measurable impact.”


MediaCo’s audience plays a central role in powering the scale and cultural relevance of the InterWave platform.


“MediaCo’s heritage stations have long been trusted voices within multicultural communities, building deep relationships with audiences that engage with our content every day,” said Albert Rodriguez, President & CEO of MediaCo. “Through InterWave, that audience reach now extends into the digital audio ecosystem, allowing advertisers to connect with our listeners across mobile, web, and other digital environments while maintaining the authenticity and cultural connection that our stations have built over decades.”


The launch of InterWave represents a major step in Sigma Audio Networks’ broader strategy to build the most comprehensive multicultural audio platform in the United States, spanning terrestrial radio networks, digital audio distribution, and culturally relevant programming.


About Sigma Audio Networks


Sigma Audio Networks is a national multicultural audio network powered by MediaCo, unifying premium Hispanic, Black, and bicultural audiences through culturally relevant programming, premium audio environments, and scaled national distribution. Built on an audience-led foundation, Sigma provides advertisers with scalable reach, cultural authenticity, and measurable performance, redefining how brands connect with America’s fastest-growing consumers.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260316352351/en/
Media Contact

Jason Corelli

SVP Integrated Audio Sales

Sigma Audio Networks

jcorelli@sigma.audio


Media Contact: press@mediacoholding.com


Original: Sigma Audio Networks, Powered by MediaCo, Launches InterWave Digital Audio Network Reaching 210 Million Monthly Unique Users

MediaCo Appoints Neida Gotay as Vice President, Integrated SalesMarch 13, 2026 9:00 AM
Business Wire
MediaCo Holding Inc. (Nasdaq: MDIA) today announced the appointment of Neida Gotay as Vice President, Integrated Sales.


In this role, Gotay will oversee both local and national sales operations in Orlando and Atlanta, while also leading strategic business development efforts across all Florida markets. She will focus on driving integrated, multi-platform revenue growth, strengthening agency and client partnerships, and ensuring local market execution aligns with MediaCo’s expanding national opportunity.


Gotay brings deep experience in media sales leadership and revenue strategy, including 18 years at Hearst Television where she played a key role in building and expanding its network of Spanish-language stations.


“Neida is a proven leader who understands how to bring together local market expertise with national scale,” said Brian Fisher, Chief Revenue Officer of MediaCo. “As advertisers increasingly look for integrated, multi-platform solutions, Neida’s ability to connect our local teams with national demand will be instrumental in accelerating our growth across Florida and the Southeast.”


Her appointment comes as MediaCo continues to strengthen its integrated sales strategy across TV, audio, digital, and streaming, enabling advertisers to reach multicultural audiences at scale while delivering locally relevant market impact.


“MediaCo’s portfolio and audience momentum create a powerful opportunity for brands,” said Neida Gotay. “I’m excited to work with our teams across Orlando, Atlanta, and Florida to deepen client partnerships, unlock new growth opportunities, and bring the full strength of MediaCo’s platforms to the market.”


Gotay’s role will be instrumental in expanding MediaCo’s presence across Florida and the Southeast, strengthening local market leadership while delivering national scale for advertising partners. Her appointment comes as MediaCo continues to grow its regional footprint, including the upcoming launch of EstrellaTV Orlando WDYB 14 and HOT TV WDYB 14.2 on March 24th.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260313054370/en/
Media: press@mediacoholding.com


Original: MediaCo Appoints Neida Gotay as Vice President, Integrated Sales

Sigma Audio Networks, powered by MediaCo, Launches “Alpha Woman” A Bilingual Audio Network Where Her Voice Leads – Women First. Culture Forward.March 10, 2026 2:00 PM
Business Wire
Alpha Woman blends contemporary music, culture, and conversation with the voices of relatable personalities, influential women, and cultural tastemakers to create a listening experience that resonates with bilingual, culturally connected women across the United States.


Sigma Audio Networks, powered by MediaCo (Nasdaq: MDIA), today announced the launch of Alpha Woman, a new bilingual (English + Spanish) audio network created to celebrate, empower, and connect with the modern multicultural woman.


Built around the tagline “Where Her Voice Leads,” Alpha Woman delivers a powerful mix of contemporary music, lifestyle programming, cultural conversation, and inspirational voices that reflect the ambition, creativity, and influence of today’s women.


The network will be distributed through Sigma Audio’s national affiliate platform, reaching audiences across major U.S. markets and multicultural communities.


“Women are not only shaping culture – they are driving economic influence and defining what comes next,” said Elisa Torres, President and CEO of Sigma Audio Networks. “Multicultural women are powerful leaders in their homes, their communities, and in business. Alpha Woman was created to amplify their voices, their stories, and their influence.”


A Powerful Opportunity for Advertisers


A Powerful Opportunity for Advertisers The launch of Alpha Woman expands Sigma Audio’s ability to help brands connect with one of the most influential consumer segments in America: multicultural women.


Through Sigma Audio’s national distribution platform, advertisers will have access to:



National terrestrial reach through affiliate radio stations



Integrated campaigns across broadcast and digital audio platforms



Premium cultural environments



Opportunities for branded segments, talent integrations, and live experiences



“Multicultural women are cultural leaders and powerful decision makers within households and communities,” said Jason Corelli, SVP of Audio Integrated Sales. “Alpha Woman creates a premium environment where brands can connect authentically with this audience through culture, conversation, and meaningful storytelling.”


Part of Sigma Audio’s Cultural Network Strategy


Alpha Woman is the newest addition to Sigma Audio Networks’ growing portfolio of culturally driven audio platforms, designed to deliver scale, cultural relevance, and measurable impact for advertisers seeking to reach America’s evolving audiences.


The network will launch with an expanding group of affiliate partners nationwide, with additional markets expected to join throughout 2026.


About Sigma Audio Networks


Sigma Audio Networks, powered by MediaCo is a multicultural audio network connecting brands with diverse audiences through premium content, national distribution, and cross-platform audio solutions. Through a growing network of affiliate radio stations and digital audio platforms, Sigma Audio delivers scale, cultural relevance, and measurable impact for advertisers across the United States.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now. Contact: press@mediacoholding.com

View source version on businesswire.com: https://www.businesswire.com/news/home/20260310328223/en/
Media Contact:

Jason Corelli

Senior Vice President, Integrated Audio Sales

Sigma Audio Networks

Email: jcorelli@sigma.audio


Original: Sigma Audio Networks, powered by MediaCo, Launches “Alpha Woman” A Bilingual Audio Network Where Her Voice Leads – Women First. Culture Forward.

MediaCo’s HOT 97’s “Mornings with Mero” Rises to #3 in New YorkFebruary 23, 2026 2:16 PM
Business Wire
WQHT-FM Posts Strong Year-Over-Year Growth in Key Buying Demos


MediaCo Holding Inc. (Nasdaq: MDIA) today announced that WQHT-FM (HOT 97) has climbed to #3 among Adults 25–54 and Adults 18–49 in AM Drive (Mon–Fri 6a–10a) in the January 2026 Nielsen PPM ratings book (New York Metro).


According to Nielsen:



Adults 25–54: Ranked #3 in market; AQH Persons increased +18.5% year-over-year (19,900 vs. 16,800 in January 2025)



Adults 18–49: Ranked #3 in market; AQH Persons increased +30.7% year-over-year (19,600 vs. 15,000 in January 2025)



WQHT’s morning drive delivered meaningful year-over-year audience gains in both key buying demos, strengthening its competitive position in New York radio. During a period when overall market listening declined, HOT 97 posted solid growth and moved into the top tier of ranked stations.


“These results demonstrate the continued power of culturally relevant, live morning programming,” said Kudjo Sogadzi, EVP of Content & Growth at MediaCo. “Climbing to #3 in both Adults 25–54 and Adults 18–49 reflects the momentum behind Mornings with Mero and our ability to engage audiences where it matters most.”


Maire Mason, Vice President and General Manager of Local Markets, added: “New York is the most competitive radio market in the country. Achieving top-three rank in both major buying demos underscores the strength of the HOT 97 brand and our commitment to delivering consistent audience growth.”


Katrina B, Assistant Program Director of HOT 97, commented: “We’re focused on building connection and consistency every single morning. The audience response and growth we’re seeing is a direct reflection of that work.”


As New York’s premier hip hop station, HOT 97 continues to deliver influential, culturally driven programming that resonates with listeners and advertisers alike.


About MediaCo


MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260223082986/en/
press@mediacoholding.com


Original: MediaCo’s HOT 97’s “Mornings with Mero” Rises to #3 in New York

MediaCo's EstrellaTV Announces Spanish-language Broadcast and Streaming Schedule for COMBATE GLOBAL 2026 SeasonFebruary 23, 2026 9:16 AM
Business Wire
Fans Can Watch Live MMA Action Beginning February 26th Across EstrellaTV and Digital Platforms

Full Schedule Available @ www.estrellatv.us/combate


MediaCo Holding Inc. (Nasdaq: MDIA) today announced the official U.S. Spanish-language broadcast and streaming schedule for the COMBATE GLOBAL 2026 season on EstrellaTV, giving fans a clear destination to watch every moment of the Mixed Martial Arts (MMA) fight action live across television and digital platforms.


The season begins Thursday, February 26 at 10PM EST / PST, with the COMBATE GLOBAL Season Premiere Event, featuring Mexican television star and MMA fighter Jawy Méndez colliding with seasoned Puerto Rican competitor John “El Sicario” Padron, and launches a full slate of elite MMA competition throughout the year, every Thursday.


Where to Watch & Broadcast Schedule

All COMBATE GLOBAL events will air live from Los Angeles on EstrellaTV and stream simultaneously across EstrellaTV’s digital platforms in the U.S., including the EstrellaTV app, FAST channel, and connected TV environments, ensuring fans can watch anytime, anywhere, on any device. For the complete and most up-to-date fight schedule, visit: www.estrellatv.us/combate. Additional live event dates, fight cards, and broadcast details will be updated regularly throughout the season.


“COMBATE GLOBAL brings adrenaline driven viewership from a highly engaged audience to all of our platforms,” said Rene Santaella, Chief Operating Officer, MediaCo. “With a consistent live schedule across linear and streaming, fans know exactly where and how to watch every fight, every moment, and every victory on EstrellaTV.”


“EstrellaTV is the perfect partner for COMBATE as they are demonstrating that the Hispanic audience is now mainstream,” said COMBATE GLOBAL CEO Campbell McLaren.


The 2026 season will showcase COMBATE GLOBAL’s signature blend of world-class competition, bilingual storytelling, and culturally resonant entertainment—continuing to build momentum with Hispanic audiences nationwide. Fans are encouraged to check www.estrellatv.us/combate regularly for fight cards, broadcast times, and streaming access as new events are announced throughout the season.


Additional information about COMBATE GLOBAL and its athletes can be found on www.CombateGlobal.com as well as on YouTube, Facebook, Instagram and TikTok.


About MediaCo

MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260223571102/en/
Media Contact: press@mediacoholding.com


Original: MediaCo's EstrellaTV Announces Spanish-language Broadcast and Streaming Schedule for COMBATE GLOBAL 2026 Season

MediaCo’s EstrellaTV Rewrites History with Record-Breaking Prime Time Growth, Leading All Broadcast Networks in 2025February 12, 2026 9:27 AM
Business Wire
MediaCo Holding Inc. (Nasdaq: MDIA) today announced that its flagship Spanish-language network, EstrellaTV, has achieved its largest annual Year-over-Year (YoY) P18-49 prime time percentage growth in network history at +14% for 2025. This historic gain marks the first annual growth for any Spanish-language TV broadcast network in the last four years.


While the broader industry faced audience erosion, EstrellaTV’s 14% surge stood in stark contrast to its primary competitors: Telemundo fell -7%, Univision dropped -8%, and UniMás declined -17%.


“These historic numbers validate our strategic vision for MediaCo as a leader in the multicultural media space,” said Soo Kim, Managing Partner, and Chief Investment Officer of Standard General. “By outperforming every other broadcast network in terms of growth percentage, EstrellaTV is proving that high-quality, culturally relevant programming remains a massive draw for the P18-49 demographic. We are not just participating in the market; we are leading the evolution of Spanish-language media.”


Unstoppable Momentum into 2026


EstrellaTV is currently pacing for its fourth consecutive quarter of growth among the P18-49 demographic. The network’s upward trajectory accelerated significantly with the adoption of Nielsen’s Updated Big Data Plus Panel currency:



4Q25: Surged +57% (Big Data Plus Panel).



1Q26 (To-Date): Maintaining a powerhouse +54% increase.



“Our growth is a testament to the deep connection we have built with our audience,” said Albert Rodriguez, CEO and President of MediaCo. “To see EstrellaTV grow in 10 of the last 14 months while our most direct competitors face double-digit declines is a remarkable achievement. This +55% gain season-to-date confirms that our content is resonating more than ever, positioning us as the premier destination for both viewers and advertisers in the 2025/26 season.”


Dominating the 2025/26 Broadcast Season


Through the first 19 weeks of the current broadcast season, EstrellaTV has emerged as a rare outlier. Out of 146 viewing sources (including English and Spanish broadcast, cable, and digital), only 19 saw growth. Among the 4 growing broadcast networks, EstrellaTV leads the pack with a +55% gain:



EstrellaTV: +55%



FOX: +22%



Telemundo: +9%



NBC: +1%



ABC: -11%



Univision: -16%



CW: -28%



CBS: -31%



ION: -33%



UniMás: -35%



About MediaCo

MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.


Source: Nielsen National TV View. NTI Calendar; Strict program-based daypart averages of Mon-Sun 7p-11p (Span). Live+SD, P18-49 AA (units). Updated Big Data Plus Panel utilized where noted; Panel Only data source for comparisons prior to Sep 2025.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260212840966/en/
Media: press@mediacoholding.com


Original: MediaCo’s EstrellaTV Rewrites History with Record-Breaking Prime Time Growth, Leading All Broadcast Networks in 2025

MediaCo’s EstrellaTV Extends Breakout Momentum to Start 2026, Delivering Category-Leading Prime Time GrowthFebruary 3, 2026 5:00 PM
Business Wire
EstrellaTV, a division of MediaCo Holding Inc. (Nasdaq: MDIA), opened 2026 with decisive momentum, closing January with its fourth consecutive month of year-over-year prime time growth among Adults 18–49 and solidifying its position as the fastest-growing Spanish-language television network.


So far this season, EstrellaTV has posted a +46% increase in prime time, the largest percentage gain among all major Spanish-language broadcasters. Over the same period, Telemundo delivered a +9% increase, while Univision and UniMás declined by -17% and -37%, respectively.


Key Performance Highlights



Prime Time Strength: EstrellaTV closed the final week of January averaging 33.2k Adults 18–49 viewers in Mon–Sun prime, marking its third-highest weekly performance of the season, contributing to a full month year-over-year increase of 18%.



Total Day Growth: The network’s final weekly delivery of 17.2k in January was its highest total day Adults 18–49 audience since the launch of Nielsen’s Updated Big Data Plus Panel data source.



Season-to-date Total Day Gains: EstrellaTV led the Spanish language TV networks with +15% growth, outpacing Telemundo (+12%) and significantly outperforming Univision (-14%) and UniMás (-36%).



Sustained Weekly Wins: Through 18 weeks this season, EstrellaTV’s Mon–Fri 6 p.m.–11 p.m. average has exceeded the same week last year 14 times, underscoring consistent audience engagement.



Programming Driving Performance


January’s results were powered by a compelling mix of timely news, live sports, and proven franchises. Top telecasts included the January 3 news special Captura de Nicolás Maduro, high-energy Liga MX matches, and strong nightly performers Tengo Talento, Mucho Talento, Alarma TV, and Noticiero Cierre de Edición.


“This growth confirms that our investment in culturally relevant, high-impact programming is resonating,” said Albert Rodriguez, CEO of MediaCo Holding Inc. “EstrellaTV is building durable momentum and strengthening its connection with today’s U.S. Hispanic audience across every daypart.”


“From an advertising standpoint, this is exactly the kind of sustained audience momentum brands are looking for,” added Brian Fisher, Chief Revenue Officer of MediaCo Holding Inc. “EstrellaTV is delivering both growth and consistency at scale—creating a powerful platform for partners who want to reach engaged Hispanic audiences in premium viewing environments.”


Source: Nielsen National TV View Program Report; National Sample; NTI Calendar for Monthly YoY comparisons; P18-49 AA (units) Program Based Dayparts (Strict Daypart) Mon-Sun 7p-11p (span). Total day performances based on ETV Total Day definition of MF 7a-2a & SS 12p-2a & M-Sa 630a-7a. Updated Big Data Plus Panel data source was used for monthly comparisons beginning with Sep 2025, prior to that, panel only data source was used for YoY comparisons.


About MediaCo

MediaCo Holding Inc. (Nasdaq: MDIA) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America’s growing multicultural audiences. Learn more at https://mediaco.now.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260203896331/en/
Media Contact: press@mediacoholding.com


Original: MediaCo’s EstrellaTV Extends Breakout Momentum to Start 2026, Delivering Category-Leading Prime Time Growth

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