RNS Number:6659U
Electric Word PLC
11 April 2007



TR-1: NOTIFICATION OF MAJOR INTERESTS IN SHARES


1. Identity of the issuer or the underlying issuer of existing shares to which
voting rights are attached:

ELECTRIC WORD PLC


2. Reason for the notification (please place an X inside the appropriate bracket
/s):


An acquisition or disposal of voting rights: ( )


An acquisition or disposal of financial instruments which may result in the
acquisition of shares already issued to which voting rights are attached: ( )


An event changing the breakdown of voting rights: ( )


Other (please specify) : ( X )

IMPLEMENTATION OF EUROPEAN LEGISLATION


3. Full name of person(s) subject to the notification obligation:

NIGEL WILLIAM WRAY


4. Full name of shareholder(s) (if different from 3.) :

PERSHING KEEN NOMINEES LIMITED


5. Date of the transaction (and date on which the threshold is crossed or
reached if different):

N/A


6. Date on which issuer notified:

20 MARCH 2007


7. Threshold(s) that is/are crossed or reached:

N/A


8. Notified details:

AS ABOVE


A: Voting rights attached to shares

Class/type of shares if possible using     Situation previous to the Triggering
the ISIN CODE                                          transaction
                                          Number of       Number of voting
                                          shares          Rights

ORDINARY SHARES                           11,219,165      11,219,165
GB0003083622


Resulting situation after the triggering transaction

Class/type of shares if    Number of     Number of voting       % of voting
possible using the ISIN    shares        rights                 rights
CODE

                           Direct        Direct        Indirect Direct  Indirect

ORDINARY SHARES            11,219,165    11,219,165    N/A      8.12
GB0003083622


B: Financial Instruments

Resulting situation after the triggering transaction

Type of     Expiration Exercise/     Number of voting rights that may   % of
financial   Date       Conversion    be acquired if the instrument is   voting
instrument             Period/ Date  exercised/ converted.              rights

N/A         N/A        N/A           N/A                                N/A


Total (A+B)
Number of voting rights                      % of voting rights

   11,219,165                                8.12


9. Chain of controlled undertakings through which the voting rights and/or the
financial instruments are effectively held, if applicable :

Nigel William Wray has a beneficial interest in shares in Electric Word Plc held
by Pershing Keen Nominees Limited


Proxy Voting:

10. Name of the proxy holder:

N/A


11. Number of voting rights proxy holder will cease to hold:

N/A


12. Date on which proxy holder will cease to hold voting rights:

N/A


13. Additional information:

N/A


14. Contact name:

Gina Wernham


15. Contact telephone number:

020 7647 7657



                      This information is provided by RNS
            The company news service from the London Stock Exchange

END
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