Made with sweet and creamy milk tea ice cream and soft mochi dough, this new offering makes for a tea-riffic sweet treat

Bubbies Ice Cream, the #1 mochi ice cream brand in the natural channel,* announced today a TEA-riffic new flavor – Milk Tea Mochi Ice Cream! This newest offering from the brand combines the lightly sweet and creamy taste of boba milk tea with soft mochi dough to deliver an incredibly unique mochi ice cream experience. With simple, yet premium ingredients, it’s a mindful indulgence that promises to brew up a delightful dessert experience with each bite.

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Bubbies Ice Cream new Milk Tea mochi ice cream flavor. (Photo: Business Wire)

Bubbies is known for its innovative flavors that often fuse together the tastes of internationally inspired ingredients into one perfect, bite-sized treat. Milk Tea is no exception, giving shoppers the chance to enjoy the taste of their favorite tea drink in a perfectly portioned, better-for-you frozen treat. Like all Bubbies flavors, Milk Tea is made with simple, yet premium ingredients, no rBST dairy, is gluten free, and has just 90 calories per serving.

“We are ecstatic about our new Milk Tea flavor and can’t wait for shoppers to get a taste for themselves,” said Katie Cline, Vice President of Marketing at Bubbies Ice Cream. “We set out to take this popular, well-recognized flavor and make it into a frozen treat for ice cream lovers to enjoy this summer and beyond, and we’re very happy to have made something that tastes so close to the real thing.”

Bubbies Milk Tea Mochi Ice Cream is available now at select Whole Foods Market stores nationwide. In addition to this new flavor, Bubbies is also announcing new distribution at Harris Teeter for its Strawberry, Green Tea, and Vanilla flavors. These fan-favorite flavors from the brand are now available at all Harris Teeter locations in the South Atlantic and Washington D.C. regions.

To learn more about Bubbies, please visit https://bubbiesicecream.com.

*SPINS TOTAL NATURAL ENHANCED CHANNEL and Total Brand Dollar Sales latest 24 weeks ending 4/21/2024

About Bubbies Ice Cream

Bubbies Ice Cream is an iconic frozen novelty brand best known for its all natural Mochi Ice Cream innovations. From its humble beginnings in 1985 as a scoop shop on the island of Oahu serving up flavors inspired by its island home to becoming one of the fastest-growing mochi brands on the Mainland with more than 20 surprisingly unique flavors, Bubbies never fails in paving new paths to ice cream paradise. Starting with the highest quality real ingredients such as Madagascar vanilla, real fruit puree and no rBST dairy, Bubbies crafts its creamy, super-premium ice cream using the same secret family recipe since 1985. Find more information at bubbiesicecream.com and follow Bubbies Ice Cream via Facebook, Instagram, and Pinterest.

Megan Michael Rachel Kay Public Relations, A FINN Partners Company megan.michael@finnpartners.com 949-244-8692