7-Eleven's Signature Operation Chill®
Program Returns for 29th Consecutive Year
IRVING,
Texas, May 20, 2024 /PRNewswire/ -- Today,
7-Eleven, Inc. announced that its popular community outreach
program, Operation Chill®, will return this summer for its
29th year of promoting positive police-youth engagement
and neighborhood connection. Fostering the relationships that make
its communities stronger and safer is a core tenet of the company's
philanthropic commitment to building thriving communities.
"We know that every day – in ways large and small – connections
are made in our stores and in the neighborhoods we serve. And it's
these positive connections that ultimately help create stronger,
safer communities for all of us," said Marissa Jarratt, Executive Vice President and
Chief Marketing & Sustainability Officer at 7-Eleven, Inc.
"We're proud to have the opportunity to deepen our relationships
with the law enforcement community while getting to know our
neighbors even better through nearly three decades of Operation
Chill."
Since 1995, the Operation Chill program has helped law
enforcement officers create positive connections by awarding a
Slurpee® drink coupon to kids they observe performing good
deeds or exhibiting positive behavior. This year, 7-Eleven, Inc.
will issue more than 550,000 coupons to more than 1,300
participating U.S. law enforcement agencies to be rewarded to
children in their local communities. Designed to reduce crime and
enhance relationships between police and young people, more than 24
million Operation Chill coupons have been distributed over the
program's history.
Although the reasons for kids being rewarded vary – wearing a
helmet while riding a bike, picking up litter, helping a neighbor
or holding the door open – the result is the same: a free, small
Slurpee drink and encouragement for being a great citizen. The
coupons can be redeemed for a free small Slurpee drink at any
participating U.S. 7-Eleven®, Speedway® or Stripes® store, where
kids can try one of the new Slurpee drink flavors like the
recently-added Peach Candy Lemonade.
"Building relationships with the people we serve is integral to
our role as law enforcement officers and a free Slurpee drink
coupon is an easy and effective way for our officers to connect
with kids," said Miguel A. Rodriguez
Jr., Chief of Police for the Laredo Police Department. "We are grateful for
the opportunity to participate in and support this great program.
Programs like Operation Chill are key to helping us build stronger,
safer communities one Slurpee drink at a time."
"We are grateful for 7-Eleven Inc.'s continued support of the
law enforcement community and investment in initiatives that make
it easy for our officers to nurture positive relationships with the
communities we serve," said Cpl. Alan
Jones, Prince Georges County Police
Department. "Together, we are making our neighborhoods safer,
more caring places to live."
Law enforcement agencies wishing to participate in the Operation
Chill program can visit www.7-ElevenOperationChill.com to register,
request Slurpee drink coupons, and access best practices,
tools, and tips to help make Operation Chill a success in their
local communities.
For a full list of law enforcement agencies participating in the
Operation Chill outreach program, visit
https://corp.7-eleven.com/corp/operation-chill. To learn more about
7-Eleven, Inc.'s philanthropic strategy, visit
https://corp.7-eleven.com/corp/see-us-in-action.
About 7Eleven, Inc.
7-Eleven, Inc. is the premier name in the U.S.
convenience-retailing industry. Based in Irving, Texas, 7-Eleven operates, franchises
and/or licenses more than 13,000 stores in the U.S. and
Canada. In addition to
7-Eleven® stores, 7-Eleven, Inc. operates and
franchises Speedway®, Stripes®, Laredo
Taco Company® and Raise the
Roost® Chicken and Biscuits locations. Known
for its iconic brands such as Slurpee®, Big
Bite® and Big Gulp®, 7-Eleven has
expanded into high-quality sandwiches, salads, side dishes, cut
fruit and protein boxes, as well as pizza, chicken wings and mini
beef tacos. 7-Eleven offers customers industry-leading private
brand products at outstanding value. Customers can earn and redeem
points on various items in stores nationwide through its
7Rewards® and Speedy
Rewards® loyalty programs with more than 80 million
members, place an order in the 7NOW® delivery app
in over 95% of the convenience retailer's footprint, or rely on
7-Eleven for other convenient services. Find out more online
at www.7-eleven.com.
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SOURCE 7-Eleven, Inc.