Organised by the Hong Kong Trade Development Council (HKTDC) and
co-organised by the Hong Kong Optical Manufacturers Association
(HKOMA), the 27th edition of the HKTDC Hong Kong International
Optical Fair opened today and runs until 8 November at the Hong
Kong Convention and Exhibition Centre (HKCEC). This year's fair
welcomes 810 exhibitors from 18 countries and regions to showcase
the latest design trends and eyewear products.
|
The 27th edition of the HKTDC
Hong Kong International Optical Fair opened today, welcoming 810
exhibitors from 18 countries and regions to showcase the latest
eyewear products and design trends. |
|
Models parade the latest
collections from leading eyewear brands exhibiting at the Brand
Name Gallery. |
|
The IT Solutions, Shop
Fittings & Equipment zone showcases innovative eyewear
technologies, including eyewear customisation software nuVision,
which allows people to "try on" spectacles virtually. |
"As a major production centre and exporter in the global optical
industry, the value of Hong Kong's total optical exports in the
first nine months of this year exceeded HK$15.3 billion, which was
on a par with last year," said HKTDC Deputy Executive Director
Benjamin Chau. "An emphasis on design, technology and quality
management continue to bring success to Hong Kong eyewear companies
in an increasingly competitive world. The Hong Kong International
Optical Fair provides an important one-stop marketing and sourcing
platform for the industry."
Mr Chau noted that the HKTDC has organised 81 buying missions from
55 countries and regions, bringing more than 5,200 buyers to the
fair. Among the participating buyers, more than 80% come from
emerging markets such as Kazakhstan, Malaysia, Singapore, Thailand
and Vietnam. More than 6,700 buyers have pre-registered to visit
the fair.
The HKTDC has enhanced its free shuttle bus service for the fair to
take event participants between the exhibition venue, major hotels
and transportation hubs. HKTDC Services Counters are available in
the buffer halls at Hong Kong International Airport, where buyers
can find fair information and register for buyer badges in advance.
Buyer Concierge Desks have also been set up to strengthen
connections with exhibitors.
Innovative technologies on display
The fair includes a total of 12 group pavilions representing
France, Italy, Japan, Korea, Taiwan, Visionaries of Style (VOS) as
well as the HKOMA. It also features several group pavilions from
the mainland including Yingtan in Jiangxi province, Danyang in
Jiangsu province, Mayu in Zhejiang province and Chongqing. The IT
Solutions, Shop Fittings & Equipment zone, which made its debut
last year, will continue to be a popular draw in 2019, showcasing
innovative eyewear technologies, including eyewear customisation
software nuVision that allows people to "try on" a huge range of
sunglasses virtually (Booth: 1E-A34).
The fair also showcases French brand McLaren's pure titanium
eyewear made using the latest 3D printing technologies (Booth:
GH-B05). Local brand OSSII SOUND presents Connector smart glasses
that combine eyewear with Bluetooth earphones (Booth: GH-R03).
Other product zones include Frames, Lenses & Parts, Eyewear
Accessories, Sporting & Professional Eyewear, Kids Eyewear
& Reading Glasses, Optometric Instruments, Equipment &
Machinery, Contact Lenses & Accessories, and Diagnostic
Instruments.
Brand Name Gallery showcases latest global designs
The Brand Name Gallery features 230 renowned international brands,
including new participants Absolute Vintage Eyewear (Hong Kong),
Maserati (Italy) and NANOVISTA (Spain). Other renowned brands
include Paul Hueman (Korea), BMW (Germany), Stepper (Germany),
Etnia Barcelona (Spain) and Savile Row (UK). Highlighted products
include:
- UK brand LAURA ASHLEY's artistic Four Seasons Series features
pink lenses decorated with floral patterns in a design that's both
romantic and fashionable. (Booth: GH-J01)
- MATSUDA is a company that anchors itself in the tradition of
craftsmanship with a rich history of making eyeglasses for Japanese
emperors. At the fair it showcases a new eyewear series including
flip-up sunglasses crafted from titanium. Each finished creation is
an object of art. (Booth: GH-F14)
- Italian brand MOMODESIGN uses stainless steel frames in unique
colours, while the arms are made with malleable acetate to make the
eyewear lighter. (Booth: GH-R01)
Several Brand Name Gallery eyewear parades are staged throughout
the fair period, with models showcasing the latest collections from
trendsetting eyewear brands.
Spotlighting local creative design forces
To promote Hong Kong's original brand designs and help Hong Kong
eyewear companies expand into the global market, the HKOMA is
showcasing the latest collections from 30 local eyewear designers
at the Brand Name Gallery and Hong Kong Eyewear Good Design.
Participating brands include BIG HORN (Booth: GH-L04), HACHILL
(Booth: GH-D10) and P+US (Booth: GH-B39).
New exhibitor Absolute Vintage Eyewear (Booth: GH-E40) brings
eyewear created specifically for Asian faces and made from natural
bullhorn to showcase local craftsmanship of Hong Kong. Kevin Ching,
the award-winning designer from Hong Kong brand BIG HORN, has been
striving to create designs that combine innovation, creativity and
fashion flair. He presents eyewear inspired by the costumes of
Chinese ethnic minorities, with diamond-shaped patterns on the
lenses and Swarovski fine stones along the arms.
All the award-winning and finalist entries of the 21st Hong Kong
Eyewear Design Competition are on display at Hall 1D during the
fair period to showcase Hong Kong's creative prowess to
international buyers. Details of the prize-winning pieces can be
found at: https://bit.ly/2BYhDda
Hong Kong International Optometric Symposium
The 17th Hong Kong International Optometric Symposium will be held
tomorrow (7 November) on the theme "Advancements in Optometric
Specialties", with Dr Tony Ko, Chief Executive of the Hospital
Authority, delivering the opening remarks. Experts including Prof
Rob Jacobs, Associate Professor at the University of Auckland, and
Dr Frederick R Edmunds, an optometrist from the United States, will
explore topics including aviation optometry, sports vision, and the
application of artificial intelligence in ophthalmology and
optometry.
The symposium has been certified by the Council on Optometric
Practitioner Education (COPE) for the first time this year.
Optometrists participating in the symposium can apply for COPE
credits, which are approved by optometrist associations and
supervisory committees from the US, Canada, Australia and New
Zealand. As for local certification, the symposium continues to be
certified by the Hong Kong Optometrists Board, allowing
participants to apply for three or six Continuing Professional
Development (CPD) hours for half-day attendance and full-day
attendance respectively.
Other events at the fair include today's "Quick Take: Disruption in
Eyewear", at which Albert Chan, Head of Hong Kong Office at
renowned international market research institute Coresight
Research, examined the latest trends in the global eyewear market
and explored how start-ups can enter the market through innovative
ideas.
Held alongside the Optical Fair, the HKTDC Hong Kong International
Wine & Spirits Fair runs from 7 to 9 November, featuring 1,075
exhibitors from 30 countries and regions to showcase their quality
wine and spirits.
The 27th HKTDC Hong Kong International Optical Fair
- Date: 6-8 November 2019 (Wednesday to Friday)
- Venue: Hong Kong Convention and Exhibition Centre
- Time: 6 Nov (Wed): 10am-6:30pm; 7 Nov (Thurs): 9:30am-6:30pm; 8
Nov (Fri): 9:30am-5pm
- No. of exhibitors: 810
- Product zones: Frames, Lenses & Parts, Contact Lenses &
Accessories, Diagnostic Instruments, Eyewear Accessories, Kids
Eyewear, Optometric Instruments, Equipment & Machinery, Reading
Glasses, Sporting & Professional Eyewear, IT Solutions, Shop
Fittings & Equipment
Fair website hkopticalfair.hktdc.com
Event details https://bit.ly/2PjpVUw
Supporting service
https://home-uat.hktdc.com/en/s/autumn-fairs-open
Please download more photos from here http://bit.ly/2qr89o2
About HKTDC
The Hong Kong Trade Development Council (HKTDC) is a statutory body
established in 1966 to promote, assist and develop Hong Kong's
trade. With 50 offices globally, including 13 in Mainland China,
the HKTDC promotes Hong Kong as a two-way global investment and
business hub. The HKTDC organises international exhibitions,
conferences and business missions to create business opportunities
for companies, particularly small and medium-sized enterprises
(SMEs), in the mainland and international markets. The HKTDC also
provides up-to-date market insights and product information via
trade publications, research reports and digital news channels. For
more information, please visit: www.hktdc.com/aboutus. Follow us on
Twitter @hktdc and LinkedIn.
Contact:
Snowy Chan, Tel: +852 2584 4525, Email: snowy.sn.chan@hktdc.org
Natalie Wong, Tel: +852 2584 4472, Email:
natalie.hy.wong@hktdc.org
Source: HKTDC
Copyright 2019 JCN Newswire . All rights reserved.