Quad/Graphics, Inc. (NYSE: QUAD) (“Quad” or “the Company”),
today announced that it is evolving its brand from Quad/Graphics to
Quad to reflect the role it now plays with clients as a marketing
solutions partner. As Quad, the Company differentiates itself by
leveraging its data-driven print expertise as part of a truly
integrated marketing solutions platform that helps clients reduce
complexity, increase efficiencies and improve marketing spend
effectiveness.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20190213005830/en/
“Through our Quad 3.0 strategy, we have been transforming our
company – and our value to clients – over time and now have an
offering that extends beyond print and content execution to include
an integrated stack of marketing services,” said Joel Quadracci,
Chairman, President & CEO of Quad. “Today we are announcing an
update to our brand identity to reflect our evolution as a
marketing solutions partner. Our platform – created at a time of
significant disruption in the multichannel marketing environment –
addresses clients’ needs for less complexity, more transparency and
accountability from their business partners.”
At the core of the Company’s 3.0 strategy is helping clients
move seamlessly from strategy and creative to execution in all
channels. “We have been aggressively implementing our 3.0 strategy
for some time now through strategic investments in high-level
marketing talent, technology and services. Our most recent
investments include acquiring companies that strengthen our agency
services offering,” Quadracci said. These investments include the
2018 acquisition of marketing services provider Ivie &
Associates; the 2018 investment in digital agency Rise Interactive;
and the 2019 acquisition of leading creative agency Periscope.
Quad will retain the Company’s iconic logo element – the stacked
Qs and Gs that symbolize printing press rollers and process colors.
“Our logo element speaks to our heritage in print, which will
remain a critically important part of our offering going forward,”
Quadracci said. “However, the logo now simply features our name as
Quad – a reflection of the simplicity that our platform
delivers.”
Quad’s integrated marketing solutions platform helps clients
with:
- Marketing Strategy by using
data-driven consumer insights to fuel campaigns, media planning and
programs that resonate with a target audience;
- Creative Solutions by pairing
creative strategy and design with an optimized, content-first
approach to produce quality content quickly and at scale;
- Media Deployment to help get the
most out of clients’ print, digital and broadcast media spend while
using fewer resources;
- Marketing Management Services to
alleviate operational complexities so clients can focus on other
critical aspects of their business.
As part of today’s brand announcement, the Company is sunsetting
several sub-brand names – and consolidating their offerings – under
the Quad brand to reinforce the Company’s seamless, integrated
solution to clients. Accordingly, QuadPackaging, Tempt In-Store
Productions, BlueSoHo and Ivie & Associates’ client service
offerings have been rebranded to Quad. The Ivie & Associates
brand name will be repositioned to focus exclusively on print
management.
The Company also has updated its corporate website and launched
it under a new URL at QUAD.com. The Company’s new website and
YouTube channel feature a special video message from Quad Chairman,
President & CEO Joel Quadracci.
The Company’s brand announcement does not affect its legal name,
which remains Quad/Graphics, Inc.
Forward-Looking Statements
This press release contains certain "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act
of 1995. Forward-looking statements include statements regarding,
among other things, our current expectations about the Company's
future results, financial condition, revenue, earnings, free cash
flow, margins, objectives, goals, strategies, beliefs, intentions,
plans, estimates, prospects, projections and outlook of the Company
and can generally be identified by the use of words or phrases such
as "may," "will," "expect," "intend," "estimate," "anticipate,"
"plan," "foresee," "project," "believe," "continue" or the
negatives of these terms, variations on them and other similar
expressions. These forward-looking statements involve known and
unknown risks, uncertainties and other factors which may cause
actual results to be materially different from those expressed in
or implied by such forward-looking statements. Forward-looking
statements are based largely on the Company's expectations and
judgments and are subject to a number of risks and uncertainties,
many of which are unforeseeable and beyond our control.
The factors that could cause actual results to materially differ
include, among others: the impact of decreasing demand for printed
materials and significant overcapacity in the highly competitive
environment creates downward pricing pressures and potential
underutilization of assets; the impact of digital media and similar
technological changes, including digital substitution by consumers;
the impact of fluctuations in costs (including labor and
labor-related costs, energy costs, freight rates and raw materials)
and the impact of fluctuations in the availability of raw
materials; the failure to successfully identify, manage, complete
and integrate acquisitions and investments, including the proposed
acquisition of LSC Communications, Inc. ("LSC"); the inability of
the Company to reduce costs and improve operating efficiency
rapidly enough to meet market conditions; the impact of increased
business complexity as a result of the Company's transformation
into a marketing solutions provider; the impact of regulatory
matters and legislative developments or changes in laws, including
changes in cyber-security, privacy and environmental laws; the
impact of changing future economic conditions; the failure of
clients to perform under contracts or to renew contracts with
clients on favorable terms or at all; the failure to attract and
retain qualified talent across the enterprise; significant capital
expenditures may be needed to maintain the Company's platform and
processes and to remain technologically and economically
competitive; the impact of changes in postal rates, service levels
or regulations; the fragility and decline in overall distribution
channels, including newspaper distribution channels; the impact of
the various restrictive covenants in the Company's debt facilities
on the Company's ability to operate its business; the impact of
risks associated with the operations outside of the United States,
including costs incurred or reputational damage suffered due to
improper conduct of its employees, contractors or agents; the
impact on the holders of Quad’s class A common stock of a limited
active market for such shares and the inability to independently
elect directors or control decisions due to the voting power of the
class B common stock; the impact of an other than temporary decline
in operating results and enterprise value that could lead to
non-cash impairment charges due to the impairment of property,
plant and equipment and other intangible assets; the impacts that
the proposed acquisition of LSC may have on the Company, both prior
to and following consummation of that acquisition; and the other
risk factors identified in the Company's most recent Annual Report
on Form 10-K, as such may be amended or supplemented by subsequent
Quarterly Reports on Form 10-Q or other reports filed with the
Securities and Exchange Commission.
Except to the extent required by the federal securities laws,
the Company undertakes no obligation to publicly update or revise
any forward-looking statements, whether as a result of new
information, future events or otherwise.
About Quad
Quad (NYSE: QUAD) is a worldwide marketing solutions partner
dedicated to creating a better way for its clients through a
data-driven, integrated marketing platform that helps clients
reduce complexity, increase efficiencies and enhance marketing
spend effectiveness. Quad provides its clients with unmatched scale
for client on-site services and expanded subject expertise in
marketing strategy, creative solutions, media solutions and
marketing management services. With a client-centric approach,
leading-edge technology and single-source simplicity, Quad has the
resources and knowledge to help a wide variety of clients in
multiple vertical industries, including retail, publishing and
healthcare. Quad has multiple locations throughout North America,
South America and Europe, and strategic partnerships in Asia and
other parts of the world. For additional information visit
QUAD.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20190213005830/en/
Quad Media ContactSteve HoffinsDirector of PR, Media
Relations & Industry Events,
Quad414-218-9338shoffins@quad.com
Quad Graphics (NYSE:QUAD)
過去 株価チャート
から 6 2024 まで 7 2024
Quad Graphics (NYSE:QUAD)
過去 株価チャート
から 7 2023 まで 7 2024