WILLIAMS SONOMA LAUNCHES THE BREVILLE BRASS COLLECTION

New Collection of Countertop Appliances Adds Bold Brass Design Details to Breville’s Most Popular Products

Williams Sonoma, portfolio brand of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer announced today, the exclusive launch of the Breville Brass Collection. The new collection of kitchen countertop appliances combines Breville’s cutting-edge technology with sleek, modern brass color trim and accents. These hand-brushed, pre-brushed, and polished brass color features bring a touch of luxury to the kitchen countertop. Exclusively available now both online at Williams-Sonoma.com and at all Williams Sonoma retail locations, the Breville Brass Collection comes in three colorways: Damson Blue, Olive Tapenade, and Sea Salt.

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Williams Sonoma Launches Exclusive Breville Brass Collection (Photo: Williams Sonoma)

“Williams Sonoma is passionate about providing our customers with innovative products that celebrate design and functionality,” said Felix Carbullido, President of Williams Sonoma. “The Breville Brass Collection beautifully combines the popularity and luxury appeal of the brass color with the exceptional quality and performance that Breville products are known for.”

The Breville Brass Collection includes a curated selection of the brand’s most popular appliances, reimagined with an elevated design and use of premium materials. Each piece in the collection is crafted with Breville’s signature attention to detail, ensuring exceptional functionality and durability, while the brass color trim and accents offer a distinctive, timeless aesthetic that elevates and stands out in the kitchen. At launch, the Breville Brass Collection includes the Smart Kettle™ Luxe kettle, Toast Select™ Luxe 2-Slice toaster, Barista Touch™ Impress espresso machine, Juice Fountain® Cold XL juicer, and the Smart Oven® air-fryer.

“As with all our appliances, we strive to enhance value through thoughtful design that effortlessly elevates the functionality of everyday tools," said Damian Court, President of Breville Americas. "The Breville Brass Collection offers our customers the opportunity to bring an additional layer of premium quality and personalization to their kitchens, featuring beloved appliances that make a timeless statement on any countertop.”

Breville’s Richard Hoare, Design & Innovation Director, adds, “We are thrilled to be able to offer Breville customers another way to tie in their personal visual style in their kitchens. With this collection, we hope to enhance your kitchen and bring a smile to your face as you enter each morning.”

For more information and to explore the full Breville Brass Collection, please visit: https://www.williams-sonoma.com/shop/electrics/breville-brass

ABOUT WILLIAMS SONOMA

Since its founding by Chuck Williams in 1956, the Williams Sonoma brand has been bringing people together around food. A member of Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, Williams Sonoma is a leading specialty retailer of high-quality products for the kitchen and home, providing world-class service and an engaging customer experience. Products include cookware, cooks’ tools, cutlery, electrics, bakeware, food, tabletop and bar, outdoor, cookbooks, as well as furniture, lighting and decorative accessories. Each store offers cooking classes and tastings conducted by expert culinary staff. A comprehensive gift registry program for weddings and other special events is available in stores and online. On williams-sonoma.com, customers can find recipes, tips, and techniques that help them create delicious meals. Williams Sonoma can also be found on Facebook, Instagram, Twitter, Pinterest and YouTube. Williams Sonoma is also part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma, Inc. family of brands.

ABOUT BREVILLE

Over the past 90 years, Breville has grown to become an iconic global brand, delivering innovative kitchen appliances including award-winning home coffee machines, to over 70 countries around the globe. The company goes to market as the Sage® brand in Europe, and as the Breville® brand in the rest of the world. Breville enhances people’s lives through the delivery of brilliant innovation and thoughtful design based on deep consumer insights, empowering people to do things more impressively or easily than they’d thought possible in their own homes and ultimately, allowing them to Master Every Moment™. www.Breville.com @breville.

WSM-PR

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Kendall Coleman Williams Sonoma KAColeman@WSGC.com 415-616-7926

Williams Sonoma (NYSE:WSM)
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