My Social Income, Inc. (Pink Sheets:MSOA) (http://www.mysocialincome.com/) is a global provider of VoIP services to Wireless and Wireline Broadband customers, delivering best-in-class services and pricing. The fully vertically integrated company manages all aspects of its service from user devices to carrier handoff, targeting retail customers and large affiliate organizations with a highly market-adaptive range of products.

As reported in a February 19, 2010 press release, My Social Income, Inc. has been working with an Israeli Company to represent MSI in Israel for over 6 months. The company, called Advanced Services, and its president Yoav Levy have many years of experience in telecommunications in that part of the world. They are located in Netanya, Israel. There are 7.5 million cell phones in Israel and their citizens travel to Europe and the U.S. a great deal. Customers calling back to Israel from Eastern Europe can pay over $1.00 per minute and now will pay less than $.02 per minute with MSI Connect.

Advanced Services has deployed a range of services specifically targeted to the Israeli Market, and is anticipating early sales successes. The services being offered include: Hosted VoIP PBX Services for business customers, International Number routing, allowing Israeli companies a local presence throughout Europe, MSI Connect services to provide Israeli Mobile callers with a very low cost long distance calling alternative, and MSI callback services which provide low cost calling alternatives for the large base of foreign national workers in Israel who will benefit from pre-paid services specifically designed to contact pre-paid mobile customers. We also offer pre-paid calling cards to this market segment.

Also available in the Israeli community are our "Market Maker" affinity calling card plans which allow local businesses a means of connecting with their customers through a loyalty program which combines free calling services as a sales premium with a unified communications connection to the business and their services.

Advanced Services has been negotiating with the Ministry of Communications in Israel to be licensed as the first, and only international VoIP provider officially allowed to provide and promote VoIP services in Israel, a move that would open new markets including business, government and residential services as an alternative to local landline providers. They are also working with a Wireless provider to bundle a MSI VoIP account with a new hybrid product they are offering which would switch users to VoIP services whenever they are within range of an open WiFi Connection.

Our progress in Israel is being used as a model for similar efforts in several other markets including the lucrative Asian market, with our efforts currently based in Singapore.

Statements contained in this news release, other than those identifying historical facts, constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbor protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.

CONTACT:  My Social Income, Inc.
          Investors@mysocialincome.com
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