The one-hour special based on Jacqueline
Woodson’s New York Times bestselling picture book is now in
production at Thunderbird Entertainment’s Atomic Cartoons
Thunderbird Entertainment Group Inc. (TSXV:TBRD, OTC – THBRF)
(“Thunderbird” or the “Company”) today announced that The Day You
Begin, a brand-new animated original special from Atomic Cartoons,
is heading to PBS KIDS. The special is currently in production at
Atomic’s Vancouver studio.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20241008100170/en/
Brand-new animated special The Day You
Begin, based on Jacqueline Woodson's New York Times bestselling
picture book about four children as they experience their first day
of school, is in production at Thunderbird Entertainment's Atomic
Cartoons and is headed to PBS KIDS. (Graphic: Business Wire)
The Day You Begin is based on the New York Times bestselling
picture book of the same name by Macarthur Fellow, National Book
Award and Newbery Honor-winning author Jacqueline Woodson. The
animated special (1 x 45’) follows kindergartners Angelina,
Rigoberto, Oni and Andre on their first day of school, and is told
from each of their points of view to create an interconnecting
narrative. They each have different experiences in the same
classroom, and throughout the course of the day at school, the kids
learn what makes them unique and what connects them to others. With
comedy and heart, The Day You Begin demystifies this universal
experience for children and strives to inspire its viewers to
celebrate their differences.
“Jacqueline Woodson’s incredible book not only encapsulates the
excitement and trepidation experienced by children on their first
day of school, but it also helps to show what entering a classroom
for the first time is like, and showcases that kids’ uniqueness is
a strength,” said Kristin Cummings, SVP of Originals, Atomic
Cartoons. “We can think of no better broadcast partner than PBS
KIDS for this project that aims to help kids with school readiness
while thoroughly entertaining them.”
“The magic and excitement of the first day of school and how
children start to define themselves within a community is the
perfect topic for a family special on PBS KIDS,” said Adriano
Schmid, VP, PBS KIDS Content, PBS. “We’re such fans of Jacqueline
Woodson and The Day You Begin book, and we’re thrilled to embark on
this production with our partners at Atomic.”
“The Day You Begin has been so beloved by so many kids in this
country and around the world,” said Woodson. “I’m excited to see it
come to animated life on screen, where even more young people can
see — through the characters in this story — reflections of their
own beauty and brilliance. PBS KIDS is the perfect place for this
show.”
The Day You Begin is produced by Atomic Cartoons. Woodson and
screenwriter Dana Chan (Alma’s Way, Santiago of the Seas, Dora the
Explorer) co-wrote the script. Cummings and Jennifer Twiner
McCarron serve as Executive Producers (EP) for Atomic/Thunderbird,
alongside Woodson, Emmy-winning producer Maria Pepin and Matthew
Berkowitz. Atomic’s Lori Massini and Joel Bradley are Co-EPs and
Heather Renney serves as Supervising Producer.
The Day You Begin is the latest owned intellectual property (IP)
announced by Thunderbird, and the Company manages and controls
global media distribution rights to the special. Thunderbird
Distribution will debut the special to prospective international
buyers at global sales market MIPjunior/MIPCOM, taking place in
Cannes, France, October 19 to 24, 2024.
Neither the TSX-V nor its Regulation Services Provider (as that
term is defined in the policies of the TSX-V) accepts
responsibility for the adequacy or accuracy of this release, which
has been prepared by management.
About Thunderbird Entertainment
Thunderbird Entertainment Group is a global award-winning,
full-service production, distribution and rights management
company, headquartered in Vancouver, with additional offices in Los
Angeles and Ottawa. Thunderbird creates award-winning scripted,
unscripted, and animated programming for the world’s leading
digital platforms, as well as Canadian and international
broadcasters. The Company develops, produces, and distributes
animated, factual, and scripted content through its various content
arms, including Thunderbird Kids and Family (Atomic Cartoons),
Thunderbird Unscripted (Great Pacific Media) and Thunderbird
Scripted. Productions under the Thunderbird umbrella include
Mermicorno: Starfall, Super Team Canada, Molly of Denali, Kim’s
Convenience, Boot Camp, Sidelined: The QB and Me and Highway Thru
Hell. Thunderbird Distribution and Thunderbird Brands manage global
media and consumer products rights, respectively, for the Company
and select third parties. Thunderbird is on Facebook, X, and
Instagram at @tbirdent. For more information, visit:
www.thunderbird.tv.
About PBS KIDS
PBS KIDS believes the world is full of possibilities, and so is
every child. As the number one educational media brand for kids,
PBS KIDS helps children ages 2-8 learn lessons that last a
lifetime. Through media and community-based programs, PBS KIDS
wants children to see themselves uniquely reflected and celebrated
in lovable, diverse characters who serve as positive role models,
and to explore their feelings and discover new adventures along the
way. Families can stream PBS KIDS for free anytime, no subscription
required. A large collection of mobile apps and pbskids.org provide
accessible content that spark kids’ curiosity. PBS KIDS and local
stations across the country support the entire ecosystem in which
children learn and grow – including their teachers and caregivers,
parents, and community – providing resources accessible anytime and
anywhere. For more information, visit pbs.org/pressroom, or follow
PBS KIDS on X (formerly Twitter), Facebook and Instagram.
Cautionary Statement Regarding Forward-Looking
Information
This news release includes statements containing
“forward-looking information” for purposes of applicable securities
laws (“forward-looking statements”). Forward-looking statements are
indicated by the use of words such as “anticipate”, “continue”,
“estimate”, “expect”, “forecast”, “may”, “will”, “plan”, “project”,
“should”, “believe”, “intend”, or similar expressions.
Forward-looking statements in this document include, but are not
limited to, statements with respect to the intellectual property of
the Company, plans to continue building out the Company’s
operations with original series, anticipated launch date, and
anticipated sales of The Day You Begin, and the performance,
results and outcomes related to this title.
Forward-looking statements are necessarily based on a number of
estimates and assumptions that, while considered reasonable, are
subject to known and unknown risks, uncertainties and other factors
which may cause actual results and future events to differ
materially from those expressed or implied by such forward-looking
statements. Such factors include, but are not limited to: general
business, economic and social uncertainties; legislative,
environmental and other judicial, regulatory, political and
competitive developments; product capability and acceptance; and
other factors set out in the “Risks and Uncertainty” section of the
Company’s management discussion and analysis for the period ended
March 31, 2024. The foregoing is not an exhaustive list. Additional
risks and uncertainties not presently known to Thunderbird or that
management believes to be less significant may also adversely
affect the Company and the assumptions and estimates relied upon in
connection with making the forward-looking statements contemplated
herein.
The forward-looking statements contained in this news release
represent the Company’s views as of the date hereof and as such
statements should not be relied upon as representing our views as
of any date subsequent to the date of this news release. The
Company undertakes no obligation to update publicly or revise any
forward-looking statements, whether as a result of new information,
future events or otherwise, unless so required by applicable
securities laws.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241008100170/en/
Media Relations: Lana Castleman, Director, Marketing
& Communications Email: lcastleman@thunderbird.tv
Corporate Communications Julia Smith Finch Media Email:
Julia@finchmedia.net
Investor Relations: Glen Akselrod, Bristol Capital Phone:
+ 1 905.326.1888 ext 1 Email: glen@bristolir.com
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