CA Market News
5日前
Snipp Interactive Reports Q1 2026 Financial Results; Bookings Backlog Reaches Record $20.6 Million; Announces Conference Call on Wednesday, June 3, 2026June 2, 2026 10:58 PM
ACCESS NewswireVANCOUVER, BC / ACCESS Newswire / June 2, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSXV:SPN)(OTCPK:SNIPF), a value-added, AI-powered SaaS company delivering "Marketing Verified from Ad to Aisle," today announced its financial results for the three months ended March 31, 2026 ("Q1 2026"). All results are reported under International Financial Reporting Standards ("IFRS") and in U.S. dollars. A copy of the complete unaudited condensed interim consolidated financial statements and Management's Discussion and Analysis is available on SEDAR+ at www.sedarplus.ca.Q1 2026 reflects continued execution of the transition Snipp announced in connection with its Fiscal 2025 results, including a deliberate shift toward multi-year recurring revenue and a strengthened balance sheet following the CAD $4.5 million strategic financing closed in February 2026. The Company's Bookings Backlog reached $20.6 million at March 31, 2026 - the highest backlog in Snipp's history and an increase of approximately 15% year-over-year - providing significantly enhanced forward revenue visibility as the Company moves through 2026. Year-over-year revenue softness in the quarter reflects the continuation of macroeconomic headwinds - tariff-driven brand-budget caution and shifting client marketing-program timing - that the Company described on its Fiscal 2025 results call. The Company is responding by accelerating the integration of AI across every part of its business and by maintaining cost discipline in advance of the EBITDA inflection the Company is targeting in 2027.Conference CallThe Company will host a conference call for investors on Wednesday, June 3, 2026 at 10:00 a.m. Eastern Time to discuss the Company's Q1 2026 results and forward plans.Webcast & Dial-In DetailsWebcast: https://v.ringcentral.com/join/133315101Telephone Dial-In:One tap to join audio only from a smartphone:+1 (650) 419-1505,,133315101#Or dial: +1 (650) 419-1505 (United States - San Mateo, CA)Meeting ID: 133315101Participants will be able to access the webcast and submit questions via the RingCentral platform. A replay of the call will be available shortly following the conclusion of the live session.Q1 2026 Highlights(Refer to the Non-GAAP Measures, EBITDA, Gross Margin and Bookings Backlog discussion below.)Record bookings backlog of $20.6 million - highest in Company history. Bookings Backlog - the contracted value of signed customer agreements not yet recognized as revenue - stood at $20.6 million at March 31, 2026, an increase of approximately 15% compared to $17.9 million at March 31, 2025, and an increase of approximately 13% sequentially from $18.3 million at December 31, 2025. This is the highest bookings backlog in Snipp's history and represents more than four times Q1 2026 revenue - a leading indicator of recurring revenue strength as multi-year customer agreements continue to anchor the contracted forward book.Strongest year-opening cash position in years. Cash at March 31, 2026 was $6.1 million, compared with $3.4 million at December 31, 2025, reflecting net proceeds of $3.2 million from the senior secured convertible debenture financing closed in February 2026.Deferred revenue up 27% from year-end. Deferred revenue - a leading indicator of contracted forward revenue - stood at $6.9 million at March 31, 2026, compared with $5.4 million at December 31, 2025, an increase of approximately $1.4 million.Revenue reflects continued macroeconomic headwinds. Revenue for Q1 2026 was $5.0 million, compared with $6.4 million for the three months ended March 31, 2025 ("Q1 2025"), a decrease of approximately 21%. The decline reflects scope reductions and program-timing deferrals across a small number of large clients, consistent with the tariff- and budget-driven softness the Company described in its Fiscal 2025 results.Gross margin held essentially flat. Gross Margin was 59% for Q1 2026, compared with 60% for Q1 2025, demonstrating the resilience of the underlying platform economics on a lower revenue base.EBITDA reflects revenue mix and continued investment. EBITDA for Q1 2026 was $(0.3) million, compared with positive $0.3 million for Q1 2025. The change reflects the revenue decline described above, partially offset by reductions in salaries, campaign infrastructure, marketing, and share-based payments compared with the prior-year period.Cost discipline visible across the P&L. Salaries and compensation declined approximately 6% year-over-year; campaign infrastructure costs declined approximately 20%; marketing and investor relations declined approximately 36%; and travel declined approximately 58%, reflecting the cost actions implemented in late 2025 and continuing into 2026.AI roadmap accelerating across the business. The Company has materially accelerated its application of artificial intelligence to sales operations, product prototyping, operational delivery, and engineering, with the objective of driving structural margin improvement throughout 2026 and into 2027.Management Commentary"Q1 2026 was a tougher quarter on the top line than Q1 2025, and I want to be direct about that. Revenue was down approximately 21% year-over-year, reflecting the same macroeconomic headwinds - tariff-driven budget caution, program timing shifts at several large clients - that we described on our Fiscal 2025 results call. But the most important number in this release is not the revenue line; it is the bookings backlog. At $20.6 million, our backlog is the highest in Snipp's history, up 15% year-over-year and 13% from year-end. That backlog represents more than four times the revenue we recognized in Q1 2026 - contracted, signed, and on its way to revenue in the coming quarters. Combined with the strongest year-opening cash position we have had in years, the underlying business is structurally stronger today than it was a year ago - and the leading indicators are pointing in the right direction," said Atul Sabharwal, Founder and Chief Executive Officer of Snipp Interactive. "The single most important strategic shift inside Snipp right now is how aggressively we are applying AI across every aspect of our business - sales, prototype development, operational methodology, and engineering. We are moving hard and fast. If we are successful in this push, by the end of 2026 Snipp will be a meaningfully different company when measured from the perspective of cost structure, and that will drive the EBITDA conversation more than anything else we do this year. The transition we described in May is on track, and Q1 is consistent with the path to the EBITDA inflection we are targeting in 2027."Non-GAAP MeasuresSnipp uses certain performance measures throughout this document that are not recognized under Canadian generally accepted accounting principles or IFRS ("GAAP"), including Gross Margin, EBITDA, and Bookings Backlog. Management believes that these measures provide supplemental financial information that is useful in evaluating the Company's operations. Investors should be cautioned, however, that these measures should not be construed as alternatives to measures determined in accordance with GAAP or IFRS as an indicator of Snipp's performance. The Company's method of calculating these measures may differ from that of other organizations, and accordingly, these measures may not be comparable.EBITDA. Snipp defines earnings before interest, taxes, depreciation and amortization ("EBITDA") as revenue minus operating expenses, excluding non-cash operating expenses consisting of share-based payments, depreciation and amortization. Interest and taxes are not included in the Company's operating expenses.Gross Margin. Snipp defines Gross Margin as revenue less campaign infrastructure costs.Bookings Backlog. Snipp defines Bookings Backlog as the total contracted value of signed customer agreements less revenue recognized to date under those contracts. Bookings translate into revenue based on IFRS principles, and Bookings Backlog reflects the portion of contracted revenue expected to be recognized in future periods.EBITDA Reconciliation
(USD)
Q1 2026 Q1 2025 $ Change Operating loss (658,508) (150,176) (508,332)Amortization of intangibles 311,216 269,015 42,201 Depreciation of equipment 3,503 5,020 (1,517)Share-based payments 24,181 139,996 (115,815)EBITDA (319,608) 263,855 (583,463)Gross Margin
(USD)
Q1 2026 Q1 2025 $ Change Revenue 5,047,104 6,400,177 (1,353,073)Less: Campaign infrastructure (2,063,126) (2,564,947) 501,821 Gross Margin 2,983,978 3,835,230 (851,252)Gross Margin % 59% 60% (1 pt) About SnippSnipp Interactive Inc. (TSXV:SPN)(OTCPK:SNIPF) is a value-added, AI-powered SaaS company and a leader in shopper marketing promotions, loyalty programs, and purchase validation technology. Snipp helps brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies by connecting promotions, sweepstakes, offers, rebates, rewards, loyalty, and media programs directly to verified purchases.Snipp's modular, AI-powered platform enables Fortune 500 brands, agencies, and partners to run both short-term and always-on programs at scale, transforming engagement into proven outcomes and owned first-party intelligence that powers meaningful, measurable growth. Snipp's AI-powered receipt and transaction validation capabilities have become an industry standard, enabling accurate, retailer-agnostic measurement.The Company's integrated solution suite includes SnippCHECK (receipt processing), SnippWIN (promotions and sweepstakes), SnippLOYALTY (enterprise loyalty programs), SnippREWARDS (digital and physical rewards fulfilment), SnippREBATES (digital rebates), SnippOFFERS (digital coupon management), and SnippMEDIA (Financial Media Network), all unified by SnippINSIGHTS, the Company's first-party data and reporting layer.Snipp is headquartered in Vancouver, Canada, with operations across the United States, Canada, Ireland, Switzerland, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF. For more information, visit www.snipp.com and the Company's profile on SEDAR+ at www.sedarplus.ca.For Further Information, Please ContactSnipp Interactive Inc.
Malcolm Davidson, Chief Financial Officer (Interim)
CA Market News
6日前
Snipp Interactive Reports Q1 2026 Financial Results; Bookings Backlog Reaches Record $20.6 Million; Announces Conference Call on Wednesday, June 3, 2026Vancouver, BC, Canada - June 2, 2026June 2, 2026 5:00 AM
ACCESS NewswireVANCOUVER, BC / ACCESS Newswire / June 2, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSXV:SPN)(OTCPK:SNIPF), a value-added, AI-powered SaaS company delivering "Marketing Verified from Ad to Aisle," today announced its financial results for the three months ended March 31, 2026 ("Q1 2026"). All results are reported under International Financial Reporting Standards ("IFRS") and in U.S. dollars. A copy of the complete unaudited condensed interim consolidated financial statements and Management's Discussion and Analysis is available on SEDAR+ at www.sedarplus.ca.Q1 2026 reflects continued execution of the transition Snipp announced in connection with its Fiscal 2025 results, including a deliberate shift toward multi-year recurring revenue and a strengthened balance sheet following the CAD $4.5 million strategic financing closed in February 2026. The Company's Bookings Backlog reached $20.6 million at March 31, 2026 - the highest backlog in Snipp's history and an increase of approximately 15% year-over-year - providing significantly enhanced forward revenue visibility as the Company moves through 2026. Year-over-year revenue softness in the quarter reflects the continuation of macroeconomic headwinds - tariff-driven brand-budget caution and shifting client marketing-program timing - that the Company described on its Fiscal 2025 results call. The Company is responding by accelerating the integration of AI across every part of its business and by maintaining cost discipline in advance of the EBITDA inflection the Company is targeting in 2027.Conference CallThe Company will host a conference call for investors on Wednesday, June 3, 2026 at 10:00 a.m. Eastern Time to discuss the Company's Q1 2026 results and forward plans.Webcast and dial-in details will be provided in a follow-up announcement prior to the call.Q1 2026 Highlights(Refer to the Non-GAAP Measures, EBITDA, Gross Margin and Bookings Backlog discussion below.)Record bookings backlog of $20.6 million - highest in Company history. Bookings Backlog - the contracted value of signed customer agreements not yet recognized as revenue - stood at $20.6 million at March 31, 2026, an increase of approximately 15% compared to $17.9 million at March 31, 2025, and an increase of approximately 13% sequentially from $18.3 million at December 31, 2025. This is the highest bookings backlog in Snipp's history and represents more than four times Q1 2026 revenue - a leading indicator of recurring revenue strength as multi-year customer agreements continue to anchor the contracted forward book.Strongest year-opening cash position in years. Cash at March 31, 2026 was $6.1 million, compared with $3.4 million at December 31, 2025, reflecting net proceeds of $3.2 million from the senior secured convertible debenture financing closed in February 2026.Deferred revenue up 27% from year-end. Deferred revenue - a leading indicator of contracted forward revenue - stood at $6.9 million at March 31, 2026, compared with $5.4 million at December 31, 2025, an increase of approximately $1.4 million.Revenue reflects continued macroeconomic headwinds. Revenue for Q1 2026 was $5.0 million, compared with $6.4 million for the three months ended March 31, 2025 ("Q1 2025"), a decrease of approximately 21%. The decline reflects scope reductions and program-timing deferrals across a small number of large clients, consistent with the tariff- and budget-driven softness the Company described in its Fiscal 2025 results.Gross margin held essentially flat. Gross Margin was 59% for Q1 2026, compared with 60% for Q1 2025, demonstrating the resilience of the underlying platform economics on a lower revenue base.EBITDA reflects revenue mix and continued investment. EBITDA for Q1 2026 was $(0.3) million, compared with positive $0.3 million for Q1 2025. The change reflects the revenue decline described above, partially offset by reductions in salaries, campaign infrastructure, marketing, and share-based payments compared with the prior-year period.Cost discipline visible across the P&L. Salaries and compensation declined approximately 6% year-over-year; campaign infrastructure costs declined approximately 20%; marketing and investor relations declined approximately 36%; and travel declined approximately 58%, reflecting the cost actions implemented in late 2025 and continuing into 2026.AI roadmap accelerating across the business. The Company has materially accelerated its application of artificial intelligence to sales operations, product prototyping, operational delivery, and engineering, with the objective of driving structural margin improvement throughout 2026 and into 2027.Management Commentary"Q1 2026 was a tougher quarter on the top line than Q1 2025, and I want to be direct about that. Revenue was down approximately 21% year-over-year, reflecting the same macroeconomic headwinds - tariff-driven budget caution, program timing shifts at several large clients - that we described on our Fiscal 2025 results call. But the most important number in this release is not the revenue line; it is the bookings backlog. At $20.6 million, our backlog is the highest in Snipp's history, up 15% year-over-year and 13% from year-end. That backlog represents more than four times the revenue we recognized in Q1 2026 - contracted, signed, and on its way to revenue in the coming quarters. Combined with the strongest year-opening cash position we have had in years, the underlying business is structurally stronger today than it was a year ago - and the leading indicators are pointing in the right direction," said Atul Sabharwal, Founder and Chief Executive Officer of Snipp Interactive. "The single most important strategic shift inside Snipp right now is how aggressively we are applying AI across every aspect of our business - sales, prototype development, operational methodology, and engineering. We are moving hard and fast. If we are successful in this push, by the end of 2026 Snipp will be a meaningfully different company when measured from the perspective of cost structure, and that will drive the EBITDA conversation more than anything else we do this year. The transition we described in May is on track, and Q1 is consistent with the path to the EBITDA inflection we are targeting in 2027."Non-GAAP MeasuresSnipp uses certain performance measures throughout this document that are not recognized under Canadian generally accepted accounting principles or IFRS ("GAAP"), including Gross Margin, EBITDA, and Bookings Backlog. Management believes that these measures provide supplemental financial information that is useful in evaluating the Company's operations. Investors should be cautioned, however, that these measures should not be construed as alternatives to measures determined in accordance with GAAP or IFRS as an indicator of Snipp's performance. The Company's method of calculating these measures may differ from that of other organizations, and accordingly, these measures may not be comparable.EBITDA. Snipp defines earnings before interest, taxes, depreciation and amortization ("EBITDA") as revenue minus operating expenses, excluding non-cash operating expenses consisting of share-based payments, depreciation and amortization. Interest and taxes are not included in the Company's operating expenses.Gross Margin. Snipp defines Gross Margin as revenue less campaign infrastructure costs.Bookings Backlog. Snipp defines Bookings Backlog as the total contracted value of signed customer agreements less revenue recognized to date under those contracts. Bookings translate into revenue based on IFRS principles, and Bookings Backlog reflects the portion of contracted revenue expected to be recognized in future periods.EBITDA Reconciliation
(USD)
Q1 2026 Q1 2025 $ Change Operating loss (658,508) (150,176) (508,332)Amortization of intangibles 311,216 269,015 42,201 Depreciation of equipment 3,503 5,020 (1,517)Share-based payments 24,181 139,996 (115,815)EBITDA (319,608) 263,855 (583,463)Gross Margin
(USD)
Q1 2026 Q1 2025 $ Change Revenue 5,047,104 6,400,177 (1,353,073)Less: Campaign infrastructure (2,063,126) (2,564,947) 501,821 Gross Margin 2,983,978 3,835,230 (851,252)Gross Margin % 59% 60% (1 pt)About SnippSnipp Interactive Inc. (TSX-V:SPN; OTCPK:SNIPF) is a value-added, AI-powered SaaS company and a leader in shopper marketing promotions, loyalty programs, and purchase validation technology. Snipp helps brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies by connecting promotions, sweepstakes, offers, rebates, rewards, loyalty, and media programs directly to verified purchases.Snipp's modular, AI-powered platform enables Fortune 500 brands, agencies, and partners to run both short-term and always-on programs at scale, transforming engagement into proven outcomes and owned first-party intelligence that powers meaningful, measurable growth. Snipp's AI-powered receipt and transaction validation capabilities have become an industry standard, enabling accurate, retailer-agnostic measurement.The Company's integrated solution suite includes SnippCHECK (receipt processing), SnippWIN (promotions and sweepstakes), SnippLOYALTY (enterprise loyalty programs), SnippREWARDS (digital and physical rewards fulfilment), SnippREBATES (digital rebates), SnippOFFERS (digital coupon management), and SnippMEDIA (Financial Media Network), all unified by SnippINSIGHTS, the Company's first-party data and reporting layer.Snipp is headquartered in Vancouver, Canada, with operations across the United States, Canada, Ireland, Switzerland, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF. For more information, visit www.snipp.com and the Company's profile on SEDAR+ at www.sedarplus.ca.For Further Information, Please ContactSnipp Interactive Inc.
Malcolm Davidson, Chief Financial Officer (Interim)
CA Market News
1月前
Snipp Interactive Reports Financial Results for Q4 and Fiscal 2025; Announces Conference Call on May 5, 2026May 1, 2026 1:35 AM
ACCESS NewswireVANCOUVER, BC / ACCESS Newswire / May 1, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSXV:SPN)(OTC PINK:SNIPF), a value-added, AI-powered SaaS company delivering "Marketing Verified from Ad to Aisle," today announced its financial results for the three months ("Q4 2025") and the year ended December 31, 2025 ("Fiscal 2025"). All results are reported under International Financial Reporting Standards ("IFRS") and in U.S. dollars. A copy of the complete audited consolidated financial statements and Management's Discussion and Analysis is available on SEDAR+ at www.sedarplus.ca.Fiscal 2025 was a deliberate transition year for Snipp, marked by a comprehensive brand and go-to-market repositioning around AI-powered, purchase-verified marketing; the execution of multi-year contract renewals and expansions with marquee global brands; the implementation of approximately $1.3 million of annualized run-rate operating expense reductions; and the post year-end closing, , of a CAD $4.5 million senior secured convertible debenture financing led by strategic investors, including insiders of the Company. Together with a growing bookings backlog and a stable gross margin, these actions position the Company for a meaningfully improved EBITDA trajectory in 2026 and a path to EBITDA inflection in 2027.Conference CallThe Company will host a conference call for investors on Tuesday, May 5, 2026 at 10:00 a.m. Eastern Time to discuss the Company's recent financial results and forward plans.Webcast: https://v.ringcentral.com/join/326967294 (Meeting ID 326967294)Dial-in (United States): +1 650 419 1505Dial-in (Canada): +1 437 800 0918Additional international dial-in numbers are available at https://v.ringcentral.com/teleconference using the same Meeting ID.Fiscal 2025 Highlights(Refer to the Non-GAAP Measures, EBITDA, Gross Margin and Bookings Backlog discussion below.)Resilient revenue with stable margin profile. Revenue for Fiscal 2025 was $22.0 million compared with $22.7 million in 2024, a decrease of approximately 3%, reflecting moderated client campaign activity in a transitioning market, partially offset by ongoing renewals and expansion of existing customer programs.Q4 reflects timing of campaign mix. Revenue for Q4 2025 was $5.0 million compared with $6.7 million in Q4 2024, primarily reflecting reduced campaign volumes from a small number of large clients that did not repeat short-term programs run in the prior-year period.Gross margin held steady, with Q4 expansion. Gross margin was 61% for Fiscal 2025, consistent with 2024. Q4 2025 gross margin expanded to 65% from 62% in the prior-year period, reflecting a higher mix of high-margin platform revenue and disciplined cost controls on campaign-related expenses.Growing forward revenue visibility. Bookings Backlog - the contracted value of signed customer agreements that are not yet recognized as revenue - increased to $18.3 million at December 31, 2025, from $17.7 million at December 31, 2024, an increase of approximately 3%.EBITDA reflects transition-year investment. Fiscal 2025 EBITDA was negative $0.8 million compared with positive $0.7 million in Fiscal 2024. Q4 2025 EBITDA was negative $0.5 million compared with positive $0.6 million in Q4 2024. The year-over-year decline reflects lower revenue and continued investment in the Company's platform and brand, partially offset by a meaningful reduction in share-based compensation.Solid balance sheet, strengthened post year-end. Cash at December 31, 2025 was $3.4 million with accounts receivable of $1.7 million. Subsequent to year-end, the Company closed a CAD $4.5 million non-brokered private placement of senior secured convertible debentures led by strategic investors and insiders, to support growth initiatives, working capital, and continued investment in AI capabilities.$1.3 million of annualized run-rate cost actions implemented; further actions underway. Between October 2025 and the date of this release, the Company implemented approximately $1.3 million of annualized run-rate operating expense reductions, with additional actions planned for the second half of 2026 as engineering delivery is progressively consolidated into the Company's lower-cost India hub.Strategic and Commercial HighlightsNew brand and market positioning. In March 2026, the Company launched a refreshed brand identity anchored by the "Marketing Verified from Ad to Aisle" tagline, reflecting Snipp's evolution into an AI-powered SaaS platform connecting marketing investment to verified, SKU-level purchase outcomes for the world's leading consumer brands.Largest contract in Snipp's history. In March 2026, the Company secured a US $3.0 million, two-year contract extension with an existing marquee client in the pet-care sector - the largest single contract in Snipp's history - expanding a previously successful loyalty program through 2027.Multi-year renewals and expansions. The Company executed a US $1.4 million two-year extension with a leading pet-care brand, and, subsequent to year-end, entered into a new US $1.3 million multi-year agreement extending a major FMCG client relationship through September 2028.New enterprise wins. In November 2025, the Company secured a US $576,850 agreement with a multinational food manufacturer for purchase-based promotional programs, and a US $745,560 contract to build and manage a new professional-focused loyalty program for a global pet-care brand.Financial Media Network expansion. Subsequent to year-end, Snipp announced an industry-first partnership with Inmar Intelligence to integrate digital grocery incentives into the SnippMEDIA Financial Media Network ("FMN"), which provides access to more than 60 million U.S. banking customers through marquee financial institutions.Industry thought leadership. In March 2026, the Company released its 2026 AI Shopper Marketing Technology Landscape, a comprehensive industry map of the platforms transforming how brands engage shoppers and drive measurable sales, reinforcing Snipp's positioning at the centre of the AI-powered shopper marketing ecosystem.Management Commentary"2025 was the year we deliberately repositioned Snipp around the future of marketing technology - verified, AI-powered, purchase-anchored, and increasingly recurring," said Atul Sabharwal, Founder and Chief Executive Officer. "We refreshed our brand, signed the largest contract in our history, executed meaningful multi-year renewals with global brands, removed approximately $1.3 million of annualized run-rate cost from the business, and strengthened our balance sheet with a CAD $4.5 million strategic financing. Our gross margin held steady at 61% for the year and expanded to 65% in the fourth quarter, our bookings backlog grew to $18.3 million, and our SnippMEDIA Financial Media Network is being re-platformed to capture a long-duration opportunity. We enter 2026 with sharper focus, a stronger contracted revenue base, a leaner cost structure, and a clear path towards EBITDA inflection in 2027."Non-GAAP MeasuresSnipp uses certain performance measures throughout this document that are not recognized under Canadian generally accepted accounting principles or IFRS ("GAAP"), including Gross Margin, EBITDA, and Bookings Backlog. Management believes that these measures provide supplemental financial information that is useful in evaluating the Company's operations. Investors should be cautioned, however, that these measures should not be construed as alternatives to measures determined in accordance with GAAP or IFRS as an indicator of Snipp's performance. The Company's method of calculating these measures may differ from that of other organizations, and accordingly, these measures may not be comparable.EBITDA. Snipp defines earnings before interest, taxes, depreciation and amortization ("EBITDA") as revenue minus operating expenses, excluding non-cash operating expenses consisting of share-based payments, depreciation and amortization. Interest and taxes are not included in the Company's operating expenses.Gross Margin. Snipp defines Gross Margin as revenue less campaign infrastructure costs.Bookings Backlog. Snipp defines Bookings Backlog as the total contracted value of signed customer agreements less revenue recognized to date under those contracts. Bookings translate into revenue based on IFRS principles, and Bookings Backlog reflects the portion of contracted revenue expected to be recognized in future periods.EBITDA Reconciliation(USD)
Q4 2025 Q4 2024 FY 2025 FY 2024 Operating income (loss) (787,391) 149,426 (2,281,147) (1,341,637)Amortization of intangibles 301,970 267,899 1,156,548 1,055,100 Depreciation of equipment 5,438 3,525 17,319 12,964 Share-based payments 25,115 161,778 275,830 977,067 EBITDA (454,868) 582,628 (831,450) 703,494 Gross Margin(USD)
Q4 2025 Q4 2024 FY 2025 FY 2024 Revenue 4,978,650 6,665,316 22,010,996 22,731,706 Less: Campaign infrastructure (1,734,239) (2,509,241) (8,690,646) (8,877,210)Gross Margin 3,244,411 4,156,075 13,320,350 13,854,496 Gross Margin % 65% 62% 61% 61%About SnippSnipp Interactive Inc.?(TSXV:SPN)(OTC PINK:SNIPF) is a leading AI-powered technology provider in the global loyalty and promotions sector. Snipp helps brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies by connecting promotions, sweepstakes, instant wins, contests, offers, rebates, rewards, loyalty, and media programs directly to verified purchases and other brand specified activities.Snipp's modular platform enables Fortune 500 brands, agencies, and partners to run both short-term and always-on programs at scale, transforming engagement into proven outcomes and owned first-party intelligence that powers meaningful, measurable growth. Snipp's AI-powered receipt and transaction validation capabilities have become an industry standard, enabling accurate, retailer-agnostic measurement.Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF. For more information, visit Snipp's website at www.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.For Further Information, Please Contact
Snipp Interactive Inc.
Malcolm Davidson, Chief Financial Officer (Interim)
CA Market News
3月前
Snipp Interactive Secures US$3 Million Contract, Largest in Company HistoryMarch 23, 2026 7:15 AM
ACCESS NewswireContract received from marquee pet care brand on an existing high-performing, AI-powered receipt-based loyalty programVANCOUVER, BC / ACCESS Newswire / March 23, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSX-V:SPN)(OTC PINK:SNIPF), a value-added SaaS company and leader in shopper marketing promotions, loyalty programs, and purchase validation technology, today announced it has secured a US$3 million contract from an existing marquee pet care client, marking the largest contract in the company's history.This new order builds on Snipp's previously announced contract extension on 8th September, 2025 (see prior release: https://www.snipp.com/company/news/snipp-interactive-secures-1.4-million-contract-extension-to-power-leading-pet-care-brands-loyalty-program), further expanding the scale of the brand's loyalty program and usage of Snipp's technology.The program, already live in market, has delivered strong performance and measurable results, driving increased consumer engagement and verified purchase activity. Based on this success, the client has signed up for an incremental $3 million investment to scale the program further, leveraging Snipp's AI-powered receipt processing to deepen engagement and capture even richer purchase data. This contract will be recognized over the course of the existing contract term that ends in 2027.Snipp's receipt processing platform enables consumers to participate seamlessly by uploading receipts, earning rewards for purchasing pet care products and engaging with the brand. At the same time, the solution delivers advanced basket-level shopper insights, including product-level transcription, brand identification, and category analysis-empowering the brand with a more comprehensive understanding of shopper behavior.The expansion also continues to leverage CORRAL, Snipp's advanced AI-driven anti-fraud solution, ensuring the integrity of the program as it scales and safeguarding both brand investment and consumer trust."This milestone expansion represents a defining moment for Snipp," said Atul Sabharwal, CEO of Snipp Interactive. "Not only is this the largest contract in our history, but it also reflects the tangible impact our platform is delivering for leading global brands. The continued investment from this household-name client underscores the success of the program and the value of our AI-powered receipt processing, data insights, and fraud prevention capabilities. We're proud to deepen this partnership and help our clients scale loyalty programs that drive real, measurable business outcomes."This agreement reinforces Snipp's position as a trusted partner for enterprise-scale, data-driven loyalty programs, helping the world's leading brands connect consumer engagement directly to verified sales while unlocking actionable insights at scale.More information about our platform can be found at https://www.snipp.com/About SnippSnipp Interactive Inc.?(TSX-V:SPN)(OTC PINK:SNIPF) is a leading AI-powered technology provider in the global loyalty and promotions sector. Snipp helps brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies by connecting promotions, sweepstakes, offers, rebates, rewards, loyalty, and media programs directly to verified purchases.Snipp's modular platform enables Fortune 500 brands, agencies, and partners to run both short-term and always-on programs at scale, transforming engagement into proven outcomes and owned first-party intelligence that powers meaningful, measurable growth. Snipp's AI-powered receipt and transaction validation capabilities have become an industry standard, enabling accurate, retailer-agnostic measurement.Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF. For more information, visit Snipp's website at www.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.FOR FURTHER INFORMATION PLEASE CONTACT:Snipp Interactive Inc.
Malcolm Davidson
Chief Financial Officer (Interim)
CA Market News
3月前
Snipp Interactive Unveils New Brand Identity and Positioning Focused on Measurable Growth and AttributionMarch 9, 2026 7:00 AM
ACCESS NewswireModernized brand reflects company's evolution, AI-powered innovation, and commitment to delivering provable business impact.VANCOUVER, BC / ACCESS Newswire / March 9, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSX-V:SPN)(OTC PINK:SNIPF), today announced the launch of its new brand identity, including a redesigned logo, refreshed visual system, and updated market positioning that reflects the company's evolution into a more modern and technology-forward platform built for enterprise growth. The refreshed brand also reflects Snipp's continued evolution as a value-added SaaS company that enables brands to drive measurable outcomes from their marketing investments.With technology advancing rapidly and AI reshaping how organizations operate, measure performance, and engage customers and as the company's platform, capabilities, and global footprint have expanded, the company recognized the need for a brand that more accurately represents the scale of its innovation and the role it plays as a trusted partner to leading brands worldwide.The new branding marks a natural step forward in Snipp's journey. It better captures who Snipp is today and where it's headed while reinforcing what has always defined the company: a commitment to innovation, reliable technology, and client success. Its values, platform strength, and customer focus remain unchanged."This evolution reflects both our maturity as a technology platform and our vision for the future," said Atul Sabharwal, CEO of Snipp. "Our new brand signals confidence in our AI powered technology and our focus on helping clients achieve measurable growth, establish trusted data foundations, and clearly attribute marketing impact. As a value-added SaaS platform, we're focused on delivering scalable technology that helps brands turn marketing engagement into measurable business outcomes. Same DNA. Sharper signal."Positioning Built for Modern MarketersSnipp's updated positioning centers on one of the biggest challenges facing brand leaders today: proving that marketing investments translate into actual product movement. Retailer data silos, fragmented reporting, and limited visibility often prevent marketers from clearly linking media spend to sales impact.The company's platform is designed to solve that problem by providing brands with a reliable source of truth that connects campaigns directly to verified purchase behavior. Through capabilities such as SKU-level receipt validation, cross-retailer promotions, rebates, and loyalty programs, brands can move beyond assumptions and third-party dependencies to access clear, defensible performance data.In today's environment, surface-level engagement metrics are no longer enough. Marketing leaders need verified outcomes they can trust. Snipp helps transform fragmented data into actionable insight, enabling organizations to link activity to measurable growth and confidently demonstrate impact.Built for a Data-Driven FutureThe refreshed brand underscores Snipp's commitment to innovation and the continued expansion of its value-added SaaS capabilities as AI continues to transform how companies operate, measure performance, and engage consumers. The platform integrates advanced validation, compliance safeguards, and AI-driven fraud protection to ensure programs are secure, accurate, and scalable across markets and jurisdictions.With this launch, Snipp strengthens its position as a partner for brands seeking clarity, accountability, and verified performance in an increasingly complex data ecosystem.The new brand experience is now live at www.snipp.comAbout SnippSnipp Interactive Inc.?(TSX-V:SPN)(OTC PINK:SNIPF) is a leading AI-powered technology provider in the global loyalty and promotions sector. Snipp helps brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies by connecting promotions, sweepstakes, offers, rebates, rewards, loyalty, and media programs directly to verified purchases.Snipp's modular platform enables Fortune 500 brands, agencies, and partners to run both short-term and always-on programs at scale, transforming engagement into proven outcomes and owned first-party intelligence that powers meaningful, measurable growth. Snipp's AI-powered receipt and transaction validation capabilities have become an industry standard, enabling accurate, retailer-agnostic measurement.Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF. For more information, visit Snipp's website at www.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.FOR FURTHER INFORMATION PLEASE CONTACT:Snipp Interactive Inc.
Malcolm Davidson
Chief Financial Officer (Interim)
CA Market News
3月前
Snipp Interactive Inc. Closes $4.5 Million Secured Convertible Debenture Financing Led by Shen CapitalFebruary 23, 2026 8:05 PM
ACCESS NewswireEARLY WARNING REPORT ISSUED PURSUANT TO NATIONAL INSTRUMENT 62-103VANCOUVER, BC / ACCESS Newswire / February 23, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSXV:SPN)(OTC PINK:SNIPF), a Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector, is pleased to announce that it has completed its previously announced non-brokered private placement offering (the "Offering") of senior secured convertible debentures (the "Debentures") for aggregate gross proceeds of C$4,500,000 from a lead group of strategic investors (the "Strategic Investors"), which includes insider participation. The net proceeds of the Offering will be used to support the Company's growth initiatives and for general working capital purposes. As previously announced on February 19, 2026, Shen Capital Partners Inc. ("Shen Capital" or the "Lead Investor"), through its affiliated entities, participated as lead investor in connection with the Offering."We're pleased to welcome Shen Capital as a strategic sponsor. This investment reflects confidence in our platform and the opportunity set," said Atul Sabharwal, CEO of Snipp Interactive Inc. "We look forward to working closely with Martin and the Shen Capital team as we continue to scale Snipp"."Snipp has earned the trust of leading global brands with a strong enterprise platform, and we believe the Company is well positioned for its next phase of growth," said Martin Shen, General Partner at Shen Capital. "We're excited to support management as an active, long-term partner, bringing best-in-class software operating practices, product discipline, and scalable execution to help build a durable, category-leading business.""The Company is also pleased to have the continued support of Lark Investments Inc., a long-standing shareholder of the Company, whose participation in this Offering reflects their ongoing confidence in Snipp's strategic direction and growth potential" said Atul Sabharwal, CEO of Snipp Interactive Inc.The Offering is being conducted pursuant to applicable prospectus exemptions under Canadian securities laws and may include subscriptions from Canadian and U.S. accredited investors.Terms of the Debentures: As previously announced, the Debentures bear interest at a rate of 3.45% per annum (calculated as simple interest) and mature on the date that is three (3) years from the date of issuance (the "Maturity Date"). Interest is payable quarterly; however, the first four quarterly interest payments are deferred and payable in a lump sum on the 12-month anniversary of the closing date.The Debentures are secured by a first-ranking security interest in all present and after-acquired property of the Company and are guaranteed by its material subsidiaries, Snipp Interactive Inc. (Delaware) and Snipp Interactive Limited (Ireland).Conversion Terms: As previously announced, the principal amount of the Debentures is convertible, at the option of the holder, into units of the Company ("Units") at a conversion price (the "Conversion Price") equal to: (a) until February 23, 2027, at $0.08 per Unit, (b) at any time after February 23, 2027 at $0.10 per Unit, or (c) from and after the effective date of the Company completing the Consolidation (as defined below), the Conversion Price shall be adjusted by multiplying $0.08, by a fraction: (i) the numerator of which shall be the number of outstanding common shares of the Company ("Common Shares") prior to the Consolidation; (ii) the denominator of which shall be the number of outstanding Common Shares after the Consolidation; and (iii) from and after the effective date of the Consolidation, then the number of Units issuable upon the conversion of the Debenture shall be simultaneously adjusted by multiplying the number of Units issuable upon the conversion of the Debenture in effect immediately prior to the Consolidation by a fraction which shall be the reciprocal of the fraction employed in the adjustment of the Conversion Price in clause (c); and as may be further adjusted from time to time pursuant to the terms of the Debenture.Each Unit consists of one (1) Common Share and one (1) Common Share purchase warrant (a "Warrant").Warrant Terms: As previously announced, each Warrant entitles the holder to purchase one additional Common Share at an exercise price of $0.12 per Common Share for a period of 60 months from the date of issuance of the Debentures.Forced Conversion and Acceleration: As previously announced:Debentures: Commencing 12 months after the closing date, if the volume-weighted average trading price ("VWAP") of the Common Shares on the TSX Venture Exchange (the "TSX-V") equals or exceeds $0.20 for 30 consecutive trading days, the Company may force the conversion of the outstanding principal amount into Units.Warrants: Commencing 9 months after the issuance of such warrants, if the VWAP of the Common Shares on the TSX-V equals or exceeds $0.25 for 30 consecutive trading days, the Company may accelerate the expiry date of the Warrants to a date that is 30 days following notice to the holders, provided that any such acceleration shall be nullified in the event that the closing price for the Common Shares on the TSX-V is less than $0.23 on any trading day during the notice period.Strategic Investors: The Offering was led by Shen Capital which subscribed for $3,500,000 principal amount of the Debentures through its affiliated entities, Lark Investments Inc. ("Lark Investments") subscribed for $900,000 principal amount of the Debentures, and Atul Sabharwal, the Company's CEO and director, subscribed for $100,000 principal amount of the Debentures.Early Warning Report - Shen Capital: Prior to the Offering, Shen Capital did not own any securities of the Company. The Debentures acquired by Shen Capital pursuant to the Offering are convertible or exercisable into an aggregate of 87,500,000 Common Shares (assuming the conversion in full of the Debentures and the exercise in full of the Warrants) representing approximately 23.3574% of the issued and outstanding Common Shares on a partially diluted basis, based on 374,613,829 Common Shares issued and outstanding (inclusive of the 87,500,000 Common Shares issued upon conversion or exercise of the Debentures and Warrants). As of the date hereof, the Company has 287,113,829 Common Shares issued and outstanding prior to the conversion or exercise of securities. For purposes of these figures, the calculations were based on the lowest Conversion Price, being $0.08 per share.Shen Capital acquired the Debentures for investment purposes and may in the future participate in financings and/or acquire or dispose of securities of the Company in the market, privately or otherwise, as circumstances or market conditions warrant. A copy of the early warning report will appear on the Company's profile on SEDAR+ and may also be obtained by calling: (416) 725-4633 (905-130 Bloor Street West, Toronto, Ontario M5S 1N5).Early Warning Report - Lark Investments: Prior to the Offering, Lark Investments had beneficial ownership and control over 53,152,060 Common Shares, representing approximately 18.51% of the Company's issued and outstanding Common Shares at that time. The Debentures acquired by Lark Investments pursuant to the Offering are convertible or exercisable into an aggregate of 22,500,000 Common Shares (assuming the conversion in full of the Debentures and the exercise in full of the Warrants) representing approximately 24.4343% of the issued and outstanding Common Shares on a partially diluted basis, based on 309,613,829 Common Shares issued and outstanding (inclusive of the 22,500,000 Common Shares issued upon conversion or exercise of the Debentures and Warrants). As of the date hereof, the Company has 287,113,829 Common Shares issued and outstanding prior to the conversion or exercise of securities. For purposes of these figures, the calculations were based on the lowest Conversion Price, being $0.08 per share.Lark Investments acquired the Debentures for investment purposes. Depending on market conditions and other factors, Lark Investments may from time to time acquire and/or dispose of securities of the Company or continue to hold its current position. A copy of the early warning report will appear on the Company's profile on SEDAR+.Shareholder Approval of Control Persons: As a result of the Offering, upon the conversion of the Debentures and/or the exercise of the Warrants, each of Shen Capital and Lark Investments may become a "Control Person" of the Company (as defined in the policies of the TSX-V). As previously announced, the Company obtained disinterested shareholder approval for the creation of these two Control Persons at its Annual General & Special Meeting held on January 9, 2026 (the "Meeting").Board Appointment: Pursuant to a side letter agreement with the Lead Investor, the Company is pleased to announce the appointment of Mr. Martin Shen to its Board of Directors, effective as of the closing date of the Offering. Mr. Shen is the Co-Founder and General Partner of Shen Capital.Share Consolidation: The Company has agreed to implement a consolidation (reverse split) of its Common Shares on the basis of at least one (1) post-consolidation Common Share for every ten (10) pre-consolidation Common Shares (the "Consolidation") within 12 months of the closing date, subject to TSX-V approval. Shareholders approved the proposed Consolidation at the Meeting.Related Party Transaction: The participation of Lark Investments, a current shareholder owning more than 10% of the Common Shares of the Company, and Atul Sabharwal, a director and officer of the Company (together, the "Related Parties"), in the Offering constitutes a "related party transaction" as defined under Multilateral Instrument 61-101 - Protection of Minority Security Holders in Special Transactions ("MI 61-101"). The Company relied on exemptions from the formal valuation and minority shareholder approval requirements of MI 61-101, specifically sections 5.5(a) and 5.7(1)(a), as the fair market value of the transaction, insofar as it involved the Related Parties, did not exceed 25% of the Company's market capitalization.Regulatory Matters: The Offering has received conditional acceptance from the TSX-V and remains subject to final acceptance of the Exchange. All securities issued in connection with the Offering are subject to a statutory hold period of four months plus one day from the closing date under applicable Canadian securities laws. The Debentures, Common Shares and Warrants have not been and will not be registered under the United States Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an applicable exemption.About Snipp:
Snipp Interactive Inc. (TSXV:SPN)(OTC PINK:SNIPF) is a leading Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector. Snipp's proprietary and modular SnippCARE (Customer Acquisition, Retention & Engagement) Platform allows its marquee list of Fortune 500 clients and world-class agencies and partners to use various modules of the Platform to run long-term and short-term programs and promotions, while continually generating and capturing unique zero party data that is invaluable in providing insights to drive sales. SnippCHECK, the Platform's Receipt Processing Module has established itself as an industry leader and standard by powering a large majority of all receipt-based promotions in North America. SnippLOYALTY, the Platform's full scale modular loyalty engine allows clients the flexibility of deploying any/all aspects of a standard loyalty program on a case-by-case basis. SnippREWARDS, the Platform's modular catalogue of digital and physical rewards provides clients with global and easily deployable access to an extensive catalogue of digital and physical rewards. SnippWIN, the Platform's gaming module solves for the implementation and compliance difficulties of offering games of chance and skill on a global basis and allows for the global deployment and administration of legally compliant games of chance and skill. For more information, visit Snipp's website at www.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF.FOR FURTHER INFORMATION PLEASE CONTACT:Snipp Interactive Inc.
Malcolm Davidson
Chief Financial Officer (Interim)
CA Market News
4月前
Snipp Interactive Inc. Enters Into a $4.5 Million Secured Convertible Debenture Financing Led by Shen CapitalFebruary 19, 2026 5:55 PM
ACCESS NewswireVANCOUVER, BC / ACCESS Newswire / February 19, 2026 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSXV:SPN)(OTC PINK:SNIPF), a Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector, is pleased to announce that it has entered into non-brokered subscription agreements in respect of a proposed private placement offering (the "Offering") of senior secured convertible debentures (the "Debentures") for aggregate gross proceeds of C$4,500,000 from a group of strategic investors (the "Strategic Investors"), which includes insider participation. The net proceeds of the Offering, if completed, will be used to support the Company's growth initiatives and for general working capital purposes. In connection with the Offering, Shen Capital Partners Inc. ("Shen Capital" or the "Lead Investor"), through its affiliated entities, is expected to participate as lead investor.Closing of the Offering remains subject to customary closing conditions, including the receipt of the conditional approval of the TSX Venture Exchange (the "TSX-V").The Offering is being conducted pursuant to applicable prospectus exemptions under Canadian securities laws and may include subscriptions from Canadian and U.S. accredited investors.Terms of the Debentures: The Debentures bear interest at a rate of 3.45% per annum (calculated as simple interest) and mature on the date that is three (3) years from the date of issuance (the "Maturity Date"). Interest is payable quarterly; however, the first four quarterly interest payments are deferred and payable in a lump sum on the 12-month anniversary of the closing date.The Debentures are secured by a first-ranking security interest in all present and after-acquired property of the Company and are guaranteed by its material subsidiaries, Snipp Interactive Inc. (Delaware) and Snipp Interactive Limited (Ireland).Conversion Terms: The principal amount of the Debentures will be convertible, at the option of the holder, into units of the Company ("Units") at a conversion price (the "Conversion Price") equal to: (a) until the first year anniversary of the date of issuance of the Debentures, at $0.08 per Unit, (b) at any time after the first year anniversary, at $0.10 per Unit, or (c) from and after the effective date of the Company completing the Consolidation (as defined below), the Conversion Price shall be adjusted by multiplying $0.08, by a fraction: (i) the numerator of which shall be the number of outstanding common shares of the Company ("Common Shares") prior to the Consolidation; (ii) the denominator of which shall be the number of outstanding Common Shares after the Consolidation; and (iii) from and after the effective date of the Consolidation, the number of Units issuable upon the conversion of the Debentures shall be simultaneously adjusted by multiplying the number of Units issuable upon the conversion of the Debenture in effect immediately prior to the Consolidation by a fraction which shall be the reciprocal of the fraction employed in the adjustment of the Conversion Price in clause (c); and as may be further adjusted from time to time pursuant to the terms of the Debenture.Each Unit will consist of one (1) Common Share and one (1) Common Share purchase warrant (a "Warrant").Warrant Terms: Each Warrant will entitle the holder to purchase one additional Common Share at an exercise price of $0.12 per Common Share for a period of 60 months from the date of issuance of the Debentures.Forced Conversion and Acceleration:Debentures: Commencing 12 months after the closing date, if the volume-weighted average trading price ("VWAP") of the Common Shares on the TSX-V equals or exceeds $0.20 for 30 consecutive trading days, the Company may force the conversion of the outstanding principal amount into Units.Warrants: Commencing 9 months after the issuance of such warrants, if the VWAP of the Common Shares on the TSX-V equals or exceeds $0.25 for 30 consecutive trading days, the Company may accelerate the expiry date of the Warrants to a date that is 30 days following notice to the holders, provided that any such acceleration shall be nullified in the event that the closing price for the Common Shares on the TSX-V is less than $0.23 on any trading day during the notice period.Strategic Investors: The Offering will be led by Shen Capital who has agreed to subscribe for $3,500,000 principal amount of the Debentures through its affiliated entities, Lark Investments Inc. ("Lark Investments") has agreed to subscribe for $900,000 principal amount of the Debentures, and Atul Sabharwal, the Company's CEO and director, has agreed to subscribe for $100,000 principal amount of the Debentures.Shareholder Approval of Control Persons: As a result of the Offering, upon the conversion of the Debentures and/or the exercise of the Warrants, each of Shen Capital and Lark Investments may become a "Control Person" of the Company (as defined in the policies of the TSX-V). As previously announced, the Company obtained disinterested shareholder approval for the potential creation of certain Control Persons at its Annual General & Special Meeting held on January 9, 2026 (the "Meeting").Board Appointment: Pursuant to a side letter agreement with the Lead Investor, the Company intends to appoint Mr. Martin Shen to its Board of Directors, effective as of the closing date of the Offering. Mr. Shen is the Co-Founder and General Partner of Shen Capital.Share Consolidation: The Company has agreed to implement a consolidation (reverse split) of its Common Shares on the basis of at least one (1) post-consolidation Common Share for every ten (10) pre-consolidation Common Shares (the "Consolidation") within 12 months of the closing date, subject to TSX-V approval. Shareholders approved the proposed Consolidation at the Meeting.Related Party Transaction: The intended participation of Lark Investments, a current shareholder owning more than 10% of the Common Shares of the Company, and Atul Sabharwal, a director and officer of the Company (together, the "Related Parties"), in the Offering will constitute a "related party transaction" as defined under Multilateral Instrument 61-101 - Protection of Minority Security Holders in Special Transactions ("MI 61-101"). The Company intends to rely on exemptions from the formal valuation and minority shareholder approval requirements of MI 61-101, specifically sections 5.5(a) and 5.7(1)(a), as the fair market value of the transaction, insofar as it involves the Related Parties, does not exceed 25% of the Company's market capitalization.Regulatory Matters: Closing of the Offering is subject to customary closing conditions, including conditional approval of the TSX-V. Upon closing, all securities issued in connection with the Offering will be subject to a statutory hold period of four months plus one day from the closing date under applicable Canadian securities laws. The Debentures, Common Shares and Warrants will not be registered under the United States Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an applicable exemption.About Snipp:Snipp Interactive Inc. (TSXV:SPN)(OTC PINK:SNIPF) is a leading Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector. Snipp's proprietary and modular SnippCARE (Customer Acquisition, Retention & Engagement) Platform allows its marquee list of Fortune 500 clients and world-class agencies and partners to use various modules of the Platform to run long-term and short-term programs and promotions, while continually generating and capturing unique zero party data that is invaluable in providing insights to drive sales. SnippCHECK, the Platform's Receipt Processing Module has established itself as an industry leader and standard by powering a large majority of all receipt-based promotions in North America. SnippLOYALTY, the Platform's full scale modular loyalty engine allows clients the flexibility of deploying any/all aspects of a standard loyalty program on a case-by-case basis. SnippREWARDS, the Platform's modular catalogue of digital and physical rewards provides clients with global and easily deployable access to an extensive catalogue of digital and physical rewards. SnippWIN, the Platform's gaming module solves for the implementation and compliance difficulties of offering games of chance and skill on a global basis and allows for the global deployment and administration of legally compliant games of chance and skill. For more information, visit Snipp's website at www.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF.FOR FURTHER INFORMATION PLEASE CONTACT:Snipp Interactive Inc.
Malcolm Davidson
Chief Financial Officer (Interim)