Qples by Fobi Announces Annual Contract Renewal with Marketing Solutions Leader Vericast
2023年6月22日 - 9:00PM
Fobi AI Inc. (FOBI:TSXV) (FOBIF:OTCQB) (the
"Company" or "Fobi"), an industry leader in harnessing AI and data
intelligence to enable digital transformation, is pleased to
announce that the Company’s subsidiary, Qples by Fobi, has renewed
its annual contract agreement with leading marketing solutions
provider, Vericast. The renewed contract continues a previous
two-year agreement in which Qples provides the backend
infrastructure for Vericast’s Universal Digital Coupon solution.
Fobi will generate revenue from this agreement through an annual
licensing fee as well as per campaign and per coupon fees.
Vericast possesses a broad and diverse portfolio of print and
digital marketing solutions, and works with thousands of businesses
in several industries that include some of the largest retail and
CPG brands in the world.
RENEWAL AGREEMENT CONTINUES DRIVING
INCREASED ADOPTION OF 8112 UNIVERSAL STANDARD THROUGH VERICAST’S
DIGITAL COUPON SOLUTION
Vericast is the first marketing solutions company to launch a
Universal Coupon solution with store-level redemption insights,
precise consumer targeting, and scalable reach. Universal Digital
Coupons issued by brands and redeemable on consumers’ mobile phones
across participating retailers are delivered through Vericast’s
extensive digital marketing portfolio, including display and video
advertising, dynamic mobile, connected TV, and more. Vericast’s
integrated store-level coupon redemption data also supports
real-time adjustment of Universal Coupon media for optimized
performance.
Fobi is the only company that can create 8112 coupons and
deliver them across multiple touchpoints, such as Fobi’s Wallet
Pass platform for mobile phones, in apps such as the Grocery Coupon
Network (GCN), and for print-at-home. With this contract renewal,
the increased opportunities for highly targeted and personalized
offers will continue to generate a higher volume of coupon
redemptions and subsequent revenue growth for Qples. Vericast will
also continue to execute Universal Coupon campaigns to create
enhanced improvements to the customer experience and reduce coupon
fraud, which is a long-standing industry challenge that costs
retailers and CPG brands between $300-$600 million every year.
Eddy Watson, President of Qples by Fobi,
stated: “This contract renewal with Vericast is a big win
for Qples. We’ve been able to establish a great working
relationship with Vericast that allows us to come together and
deliver digital solutions that advance the new Universal Coupon
format for many retailers and CPG brands. As the evolution of
digital coupons gains more momentum, especially now that 8112 is
live in select retail locations, we couldn't be in a better
position to help retailers & CPGs succeed in the digital
transformation of their coupon strategies.”
For more information on Qples by Fobi and 8112 Digital Coupons,
please visit the Qples Website.
This press release is available on the Fobi website.
To download the Fobi Investor Experience Wallet Pass to get
enhanced access to investor information about Fobi, please visit
our Investor Experience page.
About VericastVericast is reimagining marketing
solutions one business-to-human connection at a time. By
influencing how over 130 million households eat, shop, buy, save
and borrow, Vericast fuels commerce, drives economic growth and
directly accelerates revenue potential for thousands of brands and
businesses. While its award-winning portfolio of products,
technology and solutions are part of the Vericast story, its people
are the true differentiators; trailblazers in data intelligence,
marketing services, transaction solutions, campaign management and
media delivery.
About FobiFounded in 2017 in Vancouver, Canada,
Fobi is a leading AI and data intelligence company that provides
businesses with real-time applications to digitally transform and
future-proof their organizations. Fobi enables businesses to
action, leverage, and monetize their customer data by powering
personalized and data-driven customer experiences, and drives
digital sustainability by eliminating the need for paper and
reducing unnecessary plastic waste at scale.
Fobi works with some of the largest global organizations across
retail & CPG, insurance, sports & entertainment, casino
gaming, and more. Fobi is a recognized technology and data
intelligence leader across North America and Europe, and is the
largest data aggregator in Canada's hospitality & tourism
industry.
For more information, please contact:
Fobi AI Inc. |
|
Fobi Website: www.fobi.ai |
Rob Anson, CEO |
|
Facebook: @ Fobiinc |
T : +1 877-754-5336 Ext. 3 |
|
Twitter: @ Fobi_inc |
E: ir@fobi.ai |
|
LinkedIn: @ Fobiinc |
This news release contains certain statements that constitute
forward-looking statements or information, including statements
regarding Fobi's business and technology; the ability of Fobi to
engage with industry participants to achieve its goals; the
development of Fobi's technology; and the viability of Fobi's
business model. Such forward-looking statements are subject to
numerous risks and uncertainties, some of which are beyond Fobi's
control, including the impact of general economic conditions,
industry conditions, competition from other industry participants,
stock market volatility, and the ability to access sufficient
capital from internal and external sources. Although Fobi believes
that the expectations in its forward-looking statements are
reasonable, they are based on factors and assumptions concerning
future events which may prove to be inaccurate. Those factors and
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except as required by applicable law, Fobi does not undertake any
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future events or otherwise. The forward-looking statements
contained in this document are expressly qualified by this
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Provider (as that term is defined in the policies of the TSX
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accuracy of this release.
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