WINNIPEG, MB, Jan. 2, 2023
/PRNewswire/ - Pollard Banknote Limited ("Pollard Banknote")
(TSX: PBL) is pleased to announce that, following a competitive
procurement process, it has been awarded a primary contract from
Norsk Tipping, Norway's national
lottery, to supply instant scratch tickets. The three-year contract
commenced December 1, 2022 and will
automatically renew for one additional year.
This is the second consecutive contract where Pollard Banknote
has been named primary supplier, marking the continuation of the
long-standing partnership between Pollard Banknote and Norsk
Tipping. Most recently, Norsk Tipping achieved notable sales
success with the launch of several products featuring Pollard
Banknote's industry-leading innovations, including Scratch Tab™,
featured in the best-selling holiday game, Flax
Julekalender. Offering big value in an oversized ticket,
Flax Julekalender continues to be a player favourite at
Christmas every year. The Lottery has also leveraged Pollard
Banknote's Scratch FX™ innovation, which adds sparkle and shines
brightly at retail, to drive record-setting sales that benefit good
causes across Norway.
Pollard Banknote also shares the Lottery's commitment to raising
funds for good causes while providing products and services
responsibly and ethically. Throughout the duration of the contract,
Pollard Banknote will continue to work alongside Norsk Tipping to
ensure it upholds sustainable and environmentally friendly
practices.
"Pollard Banknote has been a trusted partner for many years and
through this new contract we look forward to leveraging more of
their industry experience and expertise, including strategic
marketing services, as well as exciting product innovations," said
Hans Erland Ringsvold, Head of Gaming Operations, Norsk Tipping.
"We are excited to continue to work together to offer our players
instant scratch tickets, both retail and online, in an innovative
and sustainable manner that grow revenues to the benefit of sports,
culture, and humanitarian organisations in Norway."
"We are thrilled to continue our successful relationship with
Norsk Tipping," said Julia Cloutier,
Senior Director, Sales & Marketing, Pollard Banknote. "The
Lottery has leveraged many of Pollard Banknote's exciting product
innovations over the years, including Scratch FX™, Iridescent
FX™, and Scratch Tab™. This new contract will allow us to
continue to work with the Lottery to offer our latest innovations
and sustainable, market-specific strategies to ensure growth that
benefits good causes across Norway."
Founded in 1948, Norsk Tipping is a wholly state-owned lottery
located in Hamar, Norway. Its
social mission of offering attractive games within responsible
frameworks to create profits for good causes has enabled the
Lottery to contribute over 183.5 billion Norwegian kroner
(approximately $18.6 billion USD) to
sport, culture, health, and humanitarian causes throughout
Norway.
About Pollard Banknote
Pollard Banknote is a leading lottery partner to more than 60
lotteries worldwide, providing high-quality instant ticket
products, licensed games, in-lane ticket options, and sales-driving
merchandising solutions from its Schafer Retail Solutions +
portfolio. It also offers a full suite of digital offerings,
ranging from world-class game apps to comprehensive player
engagement and iLottery solutions, including strategic marketing
and management services. The company is a proven innovator and has
decades of experience helping lotteries to maximize player
engagement, sales, and proceeds for good causes. Pollard Banknote
also provides pull-tab tickets, bingo paper, ticket vending
machines, and its Diamond Game and
Compliant Gaming electronic games and devices to charitable and
other gaming markets in North America. Established in 1907,
Pollard Banknote is owned approximately 64.3% by the Pollard family
and 35.7% by public shareholders, and is publicly traded on the
Toronto Stock Exchange (TSX: PBL). For more information, please
visit our website at www.pollardbanknote.com.
Forward-looking
Statements
Certain statements in this press release may constitute
"forward-looking" statements and information, which involve known
and unknown risks, uncertainties, and other factors that may cause
actual results, performance, or achievements to be materially
different from any future results, performance, or achievements
expressed or implied by such forward-looking statements. When used
in this document, such statements include such words as "may,"
"will," "expect," "believe," "plan," and other similar terminology.
These statements reflect management's current expectations
regarding future events and operating performance and speak only as
of the date of this document. There should not be an expectation
that such information will in all circumstances be updated,
supplemented, or revised whether as a result of new information,
changing circumstances, future events, or otherwise.
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SOURCE Pollard Banknote Limited