Sybase iAnywhere today announced that Afaria�, its industry-leading mobile device management and security solution, now supports Open Mobile Alliance Device Management (OMA DM) standards for device management. The latest release of Afaria expands upon its proven, enterprise-class device management and security capabilities by offering OMA DM-based device management functionality for over a billion feature phones shipped worldwide using the native OMA client pre-installed on the device. Afaria provides businesses with a proven, enterprise-class solution that manages and secures a wide array of mobile device types, including laptops, smartphones and now, open standards-based feature phones and PDAs across the entire enterprise, all from a single console.

Afaria now also uses the native OMA DM client to manage Nokia S60 3rd Edition devices, including the popular Nokia N70, Nokia E65, Nokia E71 and the recently announced Nokia E75, as well as all other Nokia devices.

�The relationship with Sybase reinforces Nokia�s business mobility strategy, which is to partner with leading enterprise vendors and create solutions that support the world�s leading device portfolio,� said Waldemar Sakalus, Vice President at Nokia. �As Symbian is the world�s largest smartphone platform, customers are looking for leading device management and security solutions.�

�OMA DM has emerged as a worldwide industry standard for basic device management,� said Marit Ursin, CEO, Datanat. �By providing OMA DM services in Sybase�s leading enterprise-class mobile device management solution, our customers are now able to effectively manage and secure all device types across the entire enterprise. Sybase�s platform-agnostic approach and wide spectrum of management capabilities is unique within the mobile middleware space.�

The latest release of Afaria provides the following capabilities via OMA DM:

  • �Clientless� device management using OMA DM standards and technology
  • Ability to initially provision device configurations via SMS using OMA DM
  • Trusted server configuration allowing for silent management of devices
  • Policy Editors to define device configuration settings for GPRS, WLAN access points, Session Initiation Protocol (SIP), Skinny Client Control Protocol and Cisco Call Connect
  • Over-the-air application delivery, installation and activation
  • Variable substitution from external sources (e.g., LDAP server) allows for personalization of device settings
  • Full integration of OMA DM functionality with the Afaria management console

�OMA is pleased to see this deployment of its DM Enablers in Sybase�s enterprise product,� said Rick Brunner, Chairman of OMA�s Board Interoperability Committee. �This deployment demonstrates further validation of OMA�s broad work in interoperability and its specific success with management objects for provisioning, diagnosing and managing clients for enterprise deployments.�

�As adoption of wireless devices continues to rise within the enterprise, IT managers are facing much greater management and security challenges,� said Joe Owen, VP Engineering, Sybase. �Our new OMA DM capabilities in Afaria provide customers and partners with the industry�s most comprehensive management platform and extensive device support, while enabling them to manage emerging technologies, such as VoIP, with bottom line ROI impact.�

Sybase iAnywhere was recognized as the leader in mobile device management enterprise software for the seventh consecutive year by IDC.1 The full report can be obtained at www.idc.com.

Availability

Afaria 6.0 with OMA DM support is now available. For more information please call 800-8SYBASE or 519-883-6898.

In Related News

Sybase was recognized as a mobile device management leader by Forrester Research. The new independent report, The Forrester Wave�: Mobile Device Management Solutions, Q2 2009, positions Sybase as a leading solution with �superior mobile device configuration, management, and security capabilities and strongest market presence.� The full report can be obtained at www.forrester.com.

About the Open Mobile Alliance (OMA)

The Open Mobile Alliance (OMA) delivers open specifications for creating interoperable services that work across countries, operators, fixed and mobile terminals. Driven by users� needs and the expanding market for data services, the member companies of the Open Mobile Alliance stimulate the adoption of new and enhanced information, communication and entertainment services. The Open Mobile Alliance includes contributors from all key elements of the wireless value chain, and contributes to the timely and efficient introduction of services and applications.

About Sybase iAnywhere

Sybase iAnywhere, a subsidiary of Sybase, Inc. (NYSE:SY), enables success at the front lines of business. The company holds worldwide market leadership positions in mobile and embedded databases, mobile management and security, mobile email, mobile middleware and synchronization, and Bluetooth� and infrared protocol technologies. Sybase iAnywhere plays an important role in the Sybase Unwired Enterprise strategy, which focuses on managing and mobilizing information from the data center to the point of action. Tens of millions of mobile devices and over 20,000 customers and partners rely on the company�s �Always Available� technologies, including Sybase Unwired Platform, SQL Anywhere, Afaria and iAnywhere Mobile Office. For more information, visit: www.sybase.com/ianywhere. Read Sybase blogs: http://blogs.sybase.com.

Sybase, iAnywhere, and iAnywhere Solutions are trademarks, registered trademarks or service marks of Sybase, Inc. or its subsidiaries. �indicates registration in the United States of America. The Bluetooth trademark and logos are owned by Bluetooth SIG, Inc. and any use of such marks by iAnywhere is under license. IBM, Lotus, Notes, Domino and Lotusphere are trademarks of International Business Machines Corporation in the United States, other countries or both.

The Open Mobile Alliance (OMA) name and logo are trademarks of Open Mobile Alliance Ltd. Other product and company names mentioned herein may be trademarks or trade names of their respective owners.

Special Note: References to Sybase iAnywhere mean iAnywhere Solutions, Inc., a subsidiary of Sybase, Inc. Statements concerning iAnywhere Solutions� product market, relationships with its customers and new products are forward-looking statements that involve a number of uncertainties and risks and cannot be guaranteed. Factors that could ultimately affect such statements are detailed from time to time in Sybase�s Securities and Exchange Commission filings, including but not limited to its annual report on Form 10-K and its quarterly reports on Form 10-Q (copies of which can be viewed on the Company�s web site).

I Worldwide Mobile Device Management Enterprise 2008-2012 Forecast and 2007 Vendor Shares�(IDC # 215219, December 2008)

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