INDIANAPOLIS ,
May 23,
2023 /PRNewswire/ -- Luxury multi-branded
retailer, The Webster, announced
today that they will be expanding their physical store footprint
with the opening of three new boutiques beginning in the fall of
2023. In collaboration with Simon®, the brand will open
the new boutiques at The Shops at Riverside (New
Jersey) in early October of 2023, Lenox Square (Atlanta) in late Summer 2024, and The
Domain (Austin) in early Fall
2024. These new boutiques will build on an already successful
collaboration between Simon and The Webster at The Galleria in Houston, Texas.
"The Webster is an iconic
retail destination that exudes a distinctive energy with a
commitment to good fashion and good fun. Our shoppers are
zealous for unique luxury retail experiences, and we are thrilled
to be working with The Webster to
deliver top-level customer service and a highly curated selection
from the industry's leading designers to three booming markets. The
Webster is a natural complement to
the extensive roster of luxury offerings at The Domain,
Lenox Square, and The Shops at
Riverside," said Velda Turan, Senior Vice President, Leasing at
Simon. "The vibrant intimacy of their store design is an
exceptional addition to our curated mix of market-exclusive brands,
further establishing these properties as top fashion and lifestyle
shopping destinations."
The Webster at The Shops of
Riverside, the first to open in
the Simon expansion, is being designed by French Interior Designer
Stéphane Parmentier. This will be the fourth location in the
retailer's portfolio designed by Parmentier, which includes their
Montecito boutique in Rosewood
Miramar Beach, Toronto, the first
international boutique, and the most recent opening of their
Palm Springs location. Parmentier
has built upon The Webster's
highly established DNA and evolved its notorious store design POV,
taking luxury retail in a residential setting to the next level.
While this distinct aesthetic connects these four properties, there
are still key design elements that have carried over from The
Webster's inception that created
the South Beach flagship. Hints of
Art Deco, vintage wallpapers, a discerning collection of art, and
of course, the sunny spirit of Miami will always be pillars in every future
The Webster location.
"When I opened The Webster 15
years ago, I never imagined a day where I would be saying we have
12 stores. The response and support from our partners like Simon to
our clients who have been with us since day one is truly
incredible! What started as a vision to bring a highly curated
luxury retail experience to Miami
to expanding rapidly on both coasts and even internationally is
beyond my wildest dreams. I am so grateful for Simon believing in
The Webster, giving us this
opportunity to go where our clients are, as well as engage and
share our experience with a new audience. Our approach as a company
is to offer the highest level of customer service, meeting the
needs of our client's evolving lifestyles and going beyond the
transactional relationship, making them a part of The Webster family." says Laure Hériard Dubreuil,
Founder, and CEO of The Webster.
The Webster is home to the
industry's leading fashion designers for women, men, and kids'
ready-to-wear, shoes and accessories. The unique curation features
brands such as Alexander Vauthier,
Amiri, The Attico, Balenciaga, Casablanca, Celine, Diesel, Gallery Dept.,
Fendi, Gucci, Jacquemus, Louisa
Ballou, Marine Serre,
Nahmias, Paco Rabanne, Pucci, Rhude, Rick
Owens, Roberta Einer,
Saint Laurent, The Row, Who
Decides War and more are creatively merchandised throughout the
store. LHD, the retailer's private label line designed by Laure
herself, adds a strong presence to the merchandising with bold
silhouettes and playful prints. Their curation expands further into
their client's lifestyles with a highly refined selection of fine
jewelry, home, and beauty verticals.
About The Webster:
Laure Heriard Dubreuil opened
The Webster's flagship location in
2009 at 1220 Collins Avenue in South
Beach, Miami. Originally
the Webster Hotel, the 20,000 square-foot Art Deco building was
built in 1939 by architect Henry
Hohauser. Heriard Dubreuil, who grew up in Paris and worked as a top merchandiser for
Balenciaga and Yves Saint Laurent
before founding The Webster, kept
the name but reimagined the three-story interior as a women's and
men's multi-brand luxury retailer designed with vibrant intimacy to
resemble a residential space.
"The idea was a place where you can feel very comfortable," says
Heriard Dubreuil of The Webster's
concept. "It's a place to spend time. You arrive, you take off your
shoes, you're at someone's house, or you're in your gigantic
closet, and you can try everything." Rather than organize the store
according to brand, Heriard Dubreuil merchandised it as if it were
a personal wardrobe, mixing big brands with the emerging, arranging
everything intuitively by mood, which was revolutionary at the
time. Her instinctive, warm touch lured an impressive brand matrix,
including Balenciaga, Bottega Veneta, Chanel, Celine, Saint Laurent as well as loyal
customers.
After more than a decade after the South Beach flagship opened, The Webster has expanded to eight additional
flagship locations in Bal Harbour,
Houston, Costa Mesa, New York
City, Los Angeles,
Montecito at the Rosewood Miramar
Beach, Toronto, and, most
recently, Palm Springs. Each store
has its own distinctive energy, unified by Heriard Dubreuil's
uncompromising vision of good energy, good fashion, good fun, and
Miami's sunny spirit. The retailer
has become a destination for exclusive collaborations with brands
such as Pucci, Bottega Veneta, AMIRI, and permanent partnerships
with David Mallett and Augustinus Bader, who operates a studio out of
The Webster's SoHo location.
About Simon®
Simon® is a real estate investment trust engaged in the ownership
of premier shopping, dining, entertainment and mixed-use
destinations and an S&P 100 company (Simon Property Group,
NYSE: SPG). Our properties across North
America, Europe and
Asia provide community gathering
places for millions of people every day and generate billions in
annual sales.
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SOURCE Simon