Pre-Show hosted by Lance Bass, Jordin Sparks,
Frankie Grande, Gavin DeGraw, Kandi Burruss, Morgan Stewart, Ted
Stryker & Chelsea Briggs Will Broadcast Live Online from the
2014 American Music Awards
Roll out the red carpet and cue the celebrities because the
Coca-Cola Red Carpet LIVE! @ The 2014 AMAs pre-show is back for
2014. Streaming live online for fans worldwide at
www.yahoo.com/live, the show will begin on Sunday, Nov. 23 at 2
p.m. PT/5 p.m. ET and will lead directly into the live broadcast of
the 2014 American Music Awards on ABC. The red carpet show will
feature three hours of entertaining celebrity interviews and
exclusive behind-the-scenes content hosted by Lance Bass, Jordin
Sparks, Frankie Grande, Gavin DeGraw, Kandi Burruss, Morgan
Stewart, Ted Stryker and Chelsea Briggs. Additionally, the pre-show
will include live performances from today’s hottest emerging
artists, including R5, Mary Lambert, Ella Henderson, Katy Tiz and
Becky G.
“I always have so much fun turning the tables and interviewing
other celebrities during the Coca-Cola Red Carpet LIVE! @ The 2014
AMAs pre-show,” said Lance Bass. “Returning as a host for the sixth
year is a huge honor and I’m looking forward to helping create a
really unique experience for fans leading into one of music’s most
anticipated award shows.”
This year, leading up to the show, Coke asked fans via Twitter
to help create the new Coca-Cola AHHcade experience on the red
carpet. Each week, fans weighed in on items they wanted to see
featured in the AHHcade, such as the Coca-Cola polar bear, a
Coca-Cola interactive vending machine and a vintage Pac-Man
game for artists to sign that will be donated to St. Jude
Children’s Research Hospital. The AHHcade will be unveiled during
the pre-show and will be a highlight of the 2014 AMAs red
carpet.
During the Coca-Cola Red Carpet LIVE! @ The 2014 AMAs, fans also
will have the opportunity to continue to influence the pre-show in
real time. Chelsea Briggs, the official Coca-Cola AHHcade host and
author of popular celebrity blog, Hollywire, will be tweeting live
and allowing fans to have input into what she does in the Coca-Cola
AHHcade. Follow @Chelsea_Briggs to help her create her AHHcade
experience.
Fans will be able to view several areas live during the
pre-show, such as the Coca-Cola Interview Lounge, the first stop
for celebrity interviews on the red carpet, and the Coca-Cola
AHHzone, a prime viewing area where sweepstakes winners can get up
close and personal with their favorite celebrities on the red
carpet. Celebrity hosts from all sectors of the music and
entertainment world will get the latest Hollywood scoop from the
stars themselves as they make their way into one of music’s biggest
nights.
“The AMAs is such a unique awards show because it is so closely
tied to the fans and that experience starts with the Coca-Cola Red
Carpet LIVE! @ The 2014 AMAs pre-show,” said Jordin Sparks. “All of
the unique aspects of the pre-show really enhance the AMAs red
carpet and I’m thrilled to be a part of it again this year.”
When asked about the company’s rich history with dick clark
productions, Sharon Byers, Coca-Cola’s SVP Sports and Entertainment
Marketing, commented, “Coca-Cola is a proud partner of the American
Music Awards. The Coca-Cola Red Carpet LIVE! @ The 2014 AMAs
digital show helps create an experience for teens that only
Coca-Cola can provide. With musical acts and engaging celebrity
hosts, the show will be filled with unique content that fans
everywhere can enjoy.”
About the American Music Awards
The American Music Awards features performances from today’s
hottest artists and presents fan-voted awards in the categories of
Pop/Rock, Alternative Rock, Country, Rap/Hip-Hop, Soul/R&B,
Adult Contemporary, Contemporary Inspirational, Latin, EDM,
Soundtrack, Single of The Year, New Artist of the Year Presented by
Kohl’s, and Artist of the Year. The American Music Awards pays
tribute to today’s most influential and iconic artists. The show is
produced by dick clark productions and is seen in more than 160
countries around the world. For more information, visit
www.theamas.com, www.dickclark.com or
abc.go.com/shows/american-music-awards.
About dick clark productions
dick clark productions (dcp) is among the world's largest
producers and proprietors of televised live event programming. dcp
produces perennial hits such as the "American Music Awards,"
"Golden Globe Awards," "Academy of Country Music Awards,"
"Billboard Music Awards," and "Dick Clark's New Year's Rockin' Eve
with Ryan Seacrest." Weekly television programming, includes "So
You Think You Can Dance" from 19 Entertainment, a division of CORE
Media Group, and dick clark productions; as well as "Rising Star"
and the upcoming “Boom!” from Keshet DCP, the joint venture between
Keshet International (KI), the global distribution and production
arm of Keshet Media Group, and DC Media, the parent company of dick
clark productions (dcp). In 2014, dcp will debut the "American
Country Countdown Awards" (FOX), “Hollywood Film Awards (CBS) and
"The PEOPLE MAGAZINE Awards" (NBC). dcp also owns one of the
world's most unique and extensive entertainment archive libraries
with more than 55 years of dcp's award-winning shows, historic
programs, specials, performances, and legendary programming. For
additional information, visit www.dickclark.com.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's
largest beverage company, refreshing consumers with more than 500
sparkling and still brands. Led by Coca-Cola, one of the
world's most valuable and recognizable brands, our Company's
portfolio features 17 billion-dollar brands including Diet
Coke, Fanta, Sprite, Coca-Cola Zero,
vitaminwater, Powerade, Minute Maid, Simply, Georgia
and Del Valle. Globally, we are the No. 1 provider of
sparkling beverages, ready-to-drink coffees, and juices and juice
drinks. Through the world's largest beverage distribution system,
consumers in more than 200 countries enjoy our beverages at a rate
of 1.9 billion servings a day. With an enduring commitment to
building sustainable communities, our Company is focused on
initiatives that reduce our environmental footprint, support
active, healthy living, create a safe, inclusive work
environment for our associates, and enhance the economic
development of the communities where we operate. Together with our
bottling partners, we rank among the world's top 10 private
employers with more than 700,000 system associates. For more
information, visit Coca-Cola Journey at
www.coca-colacompany.com, follow us on Twitter at
twitter.com/CocaColaCo, visit our blog,Coca-Cola Unbottled,
at www.coca-colablog.com or find us on LinkedIn at
www.linkedin.com/company/the-coca-cola-company.
Coca-ColaMelina Baetti,
404-676-1533mbaetti@coca-cola.comorRogers & CowanNicole
Okoneski, 310-854-8189nokoneski@rogersandcowan.com
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