In response to countless requests, Pringles
Dill Pickle is back, along with more beloved Pringles
flavors
CHICAGO, Oct. 9, 2024
/PRNewswire/ -- Pickle Nation – this is a big dill! With an
86% surge in posts surrounding dill pickle in the past eight
months1 and #pickletok racking up hundreds of millions
of social media views2, the snacking innovators
at Pringles® are giving the nation what
they're craving — the return of Pringles® Dill
Pickle. That's right — after two years of fans' pleas and on
the heels of the return of Pringles Honey Mustard, Pringles
is answering the call once again and bringing back its second most
asked-for flavor3, Dill Pickle.
Pringles Dill Pickle features an outrageously
dillicious balance of straight-from-the-jar dill pickle
flavor. Each bite delivers the salty, tangy flavor experience with
a touch of herbal dill that longtime fans remember, and
first-timers will love, so you too can satisfy your pickle craving
in crisp form anytime and anywhere.
"From TikTok videos to fan requests, the nation's dill pickle
craving is undeniable – and Pringles always aims to satisfy
the latest trending flavor craving," said Mauricio Jenkins, US Head of Marketing for
Pringles. "With the return of Pringles Dill Pickle,
we're bringing joy to our die-hard fans and giving first-timers the
chance to indulge in the fanfare while joining in on the pickle
trend."
But why stop there? In addition to the return of Dill Pickle,
Pringles is turning up the heat and bringing
back Pringles® x Hot Ones to continue
its snacking masterminds' streak of delivering the innovative
flavors fans crave. Inspired by Hot Ones sauces, the lineup
features two returning smokin' hot flavor-packed snacks and
one brand-new flavor, including:
- NEW Pringles® Hot Ones Los
Calientes Barbacoa combines a blend of chipotle and smoky
jalapeño flavor and earthy herbs and spices to deliver
tongue-tingling spice in every bite.
- Pringles® Hot Ones Los Calientes
Rojo mixes a punchy, smoky blend of serrano and habanero
chiles, leaving fans seeing red and craving more.
- Pringles® Hot Ones Los Calientes
Verde features the perfect balance of spicy applewood smoked
red jalapeños and zesty habanero for a fiery blaze in every
crisp.
Fans can get their hands on both Pringles Dill Pickle and
Pringles x Hot Ones at retailers nationwide starting in
October. Visit Pringles.com to find the flavors at a store near you
and follow @Pringles on your favorite social media platforms for
more information and to keep up with the latest news.
About Kellanova
Kellanova (NYSE: K) is a leader in
global snacking, international cereal and noodles, and North America frozen foods with a legacy
stretching back more than 100 years. Powered by differentiated
brands including Pringles®, Cheez-It®,
Pop-Tarts®, Kellogg's Rice Krispies Treats®,
RXBAR®, Eggo®, MorningStar Farms®,
Special K®, Coco Pops®, and more, Kellanova's
vision is to become the world's best-performing snacks-led
powerhouse, unleashing the full potential of our differentiated
brands and our passionate people. Our net sales for 2023 were
$13 billion.
At Kellanova, our purpose is to create better days and ensure
everyone has a seat at the table through our trusted food brands.
We are committed to promoting sustainable and equitable food access
by tackling the crossroads of hunger, sustainability, well-being,
and equity, diversity & inclusion. Our goal is to create Better
Days for 4 billion people by the end of 2030 (from a 2015
baseline). For more detailed information about our commitments, our
approach to achieving these goals, and our methodology, please
visit our website at https://www.kellanova.com.
CONTACTS:
Kellanova Media
Hotline
(269)
961-3799
media.hotline@kellanova.com
Weber Shandwick
Shae
Feldman
(312)
988-2008
SFeldman@webershandwick.com
1 According to TikTok data from Tubular for "Dill
Pickle", 86% increase in video upload count over the past 8
months.
2
https://www.tiktok.com/discover/pickletok
3 Source: Kellanova Consumer Contacts Report,
2022-2024
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SOURCE Kellanova
