New limited-time Bundtlet flavor features
baked-in Pop-Tarts® pieces
DALLAS, Aug. 15,
2024 /PRNewswire/ -- Nothing Bundt
Cakes and Pop-Tarts®, known for its iconic toaster
pastries, have joined forces to release a "Crazy Good" new cake
flavor, Frosted Strawberry Pop-Tarts, available Aug. 19-Sept. 1, while supplies last, at the
brand's 600-plus bakeries nationwide.
Nothing Bundt Cakes' Frosted Strawberry Pop-Tarts®
flavor is available only in the brand's personal-size Bundtlet and
features strawberry cake baked with Frosted Strawberry Pop-Tarts
pieces. The cake is crowned with signature cream cheese frosting
and then topped with confetti sprinkles and a Frosted Strawberry
Pop-Tarts Pastry Bite.
"Our collaboration with Pop-Tarts brings a classic, nostalgic
taste to our Bundtlets to create a one-of-a-kind snack," said
Claire Jessen, Nothing Bundt Cakes
vice president of culinary. "Our crazy good Frosted Strawberry
Pop-Tarts flavor is reminiscent of coming home from school hungry
and grabbing a satisfying, sweet little treat from the pantry to
keep you happy 'til dinner."
To sweeten the launch of its newest pop-up flavor, Nothing Bundt
Cakes is giving away two tickets to the second
annual Pop-Tarts® Bowl, to be held Dec.
28 in Orlando. For complete
sweepstakes rules, click here. Entries will be accepted
from Aug. 16-18, and a winner will be announced
via Instagram by Aug. 19.
Nothing Bundt Cakes is becoming increasingly recognized for its
growing rotation of limited-time pop-up flavors as the "little
treat" culture among Gen Z continues to skyrocket. The brand has
released more new or re-imagined flavors in 2024 than ever before
in its 27-year history, with even more flavor innovations coming
soon.
"Pop-Tarts have long been a fan favorite at breakfast and
beyond. We are excited to partner with Nothing Bundt Cakes to
showcase how the iconic brand doesn't just belong in the toaster —
it can be used to transform menus and provide inspiration for
unique concepts," said Michelle
Barnes, director of commercial strategy, Kellanova Away From
Home. "This unexpected, limited-time offering from Nothing Bundt
Cakes is sure to delight fans of both brands while still delivering
the great taste consumers know and love."
Nothing Bundt Cakes offers bite-sized Bundtinis®,
miniature Bundtlets, Bundtlet Towers, 8- and 10-inch Bundt Cakes
and Tiered Bundt Cakes in nine flavors in addition to seasonal
Featured Flavors and growing gluten-free offerings.
To find the nearest bakery and to order online for pickup or
delivery, visit www.nothingbundtcakes.com.
About Nothing Bundt Cakes
Founded in 1997,
Dallas-based Nothing Bundt Cakes
is the nation's largest specialty cake company, with more than 600
franchised and corporate bakeries in 40-plus states and
Canada and growing. Bakeries Bring
the Joy™ by offering handcrafted Bundt Cakes for pickup or delivery
in a variety of flavors and sizes, such as Bundtinis®, the brand's
cupcake-sized Bundt Cakes, personal-sized Bundtlets and 8- and
10-inch Bundt Cakes, plus decorations and gift options for life's
"just because" moments and special celebrations. Recently named
Yelp's 2023 No. 2 Most Loved Brand, Nothing Bundt Cakes has also
earned industry recognition that includes Entrepreneur's Franchise
500 List and Franchise Business Review's Franchise Hall of Fame.
For more information about Nothing Bundt Cakes, visit
https://www.nothingbundtcakes.com. To learn more about franchising
opportunities, visit
https://www.nothingbundtcakes.com/franchise-opportunities/.
About Kellanova
Kellanova (NYSE: K) is a leader in
global snacking, international cereal and noodles, and North America frozen foods with a legacy
stretching back more than 100 years. Powered by differentiated
brands including Pringles®, Cheez-It®,
Pop-Tarts®, Kellogg's ® Rice Krispies
Treats®, RXBAR®, Eggo®,
MorningStar Farms®, Special K®, Coco
Pops®, and more, Kellanova's vision is to become
the world's best-performing snacks-led powerhouse, unleashing the
full potential of our differentiated brands and our passionate
people. Our net sales for 2023 were $13
billion.
At Kellanova, our purpose is to create better days and ensure
everyone has a seat at the table through our trusted food brands.
We are committed to promoting sustainable and equitable food access
by tackling the crossroads of hunger, sustainability, wellbeing,
and equity, diversity & inclusion. Our goal is to create Better
Days for 4 billion people by the end of 2030 (from a 2015
baseline). For more detailed information about our commitments, our
approach to achieving these goals, and methodology, please visit
our website at https://www.kellanova.com.
Media Contact:
Danielle
Bramley
danielle@spmcommunications.com
(817) 329-3257
Kellanova Media Relations
Media.Hotline@Kellanova.com
(269) 961-3799
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SOURCE Nothing Bundt Cakes
