Hartmann to Host CMA Celebration with Kix Brooks, Sara Evans, Phil Vassar and The Nashville Convention & Visitors Bureau
2006年11月4日 - 12:21AM
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Hartmann, Inc., one of the country�s oldest luggage and leather
goods manufacturers, announced today that it will sponsor a party
in celebration of the Country Music Awards on Sunday, November 5th,
the day before the awards show. The event will be hosted by eminent
country singers Kix Brooks, Sara Evans and Phil Vassar in
conjunction with the Nashville Convention & Visitors Bureau. It
is expected to be attended by both artists and industry executives
who will each walk Hartmann�s polka dot carpet, fashioned after its
popular Luxe Collection. The Hartmann party will help celebrate the
CMA�s 40th anniversary and also welcome the awards show back to
Nashville, after its turn in New York City last year. In the show�s
40 year history, this is the first such party that has been thrown
in honor of the CMA�s, and the artists it represents, by a
Tennessee business. �As a Tennessee company we fully support the
people and industries that work in our back yard,� said David
Herman, president of Hartmann. �As a renowned American brand, on
the brink of our 130th anniversary, we embrace today�s country
artists whose following is legendary and influence unprecedented.
We are thrilled to sponsor this party and hope that everyone who
attends has a great time.� �It is because of companies like
Hartmann who see the value of working together that makes coming
back to Nashville even better,� said country music star Kix Brooks.
�We are grateful to Hartmann for its support of our industry and
look forward to working together in the future.� The Nashville
Convention & Visitor�s Bureau, the organization facilitating
the event, presented the sponsorship opportunity to Hartmann.
�Hartmann and country music share not only a rich Tennessee
heritage, both enjoy a strong and incredibly loyal following that
is unmatched by in their respective industries,� said Butch
Spyridon, president of the Nashville Convention & Visitors
Bureau. �We knew it was only a matter of time before the two got
together.� The party will be themed with Hartmann's signature polka
dot Luxe Collection in its new apple and chocolate colors. Pieces
from the collection will be incorporated into the party's decor and
the traditional red carpet will be replaced with the ultra-stylish
polka dots. In addition, Hartmann will send a customized Belting
Leather coaster set and picture frame to each CMA nominee following
the event. "We wanted this party to have a fun and celebratory mood
and what better way to set the tone than with polka dots!" said Ken
Hinman, vice president of sales, product design and marketing for
Hartmann. "Of course polka dots are only part of what Hartmann does
and we look forward to reintroducing our brand and products to the
many talented artists and executives scheduled to attend this
wonderful celebration." The Hartmann party is scheduled to take
place at the top of the BellSouth Tower from 5:30 to 8:00 p.m. It
is a private event which is only open to those in receipt of an
invitation. Since 1877, Hartmann, Inc., has developed, manufactured
and marketed the finest luggage and leather goods to meet the
travel and business needs of those who appreciate American luxury.
Headquartered in Lebanon, TN, Hartmann distributes and sells its
luggage, business cases, accessories and personal leather goods in
the U.S. and internationally through better-grade department and
specialty luggage stores. Hartmann is owned by Brown-Forman
Corporation, a diversified producer of fine quality consumer
products, including Jack Daniel�s, Southern Comfort, Finlandia
Vodka, Canadian Mist, Fetzer and Bolla Wines and Korbel California
Champagnes. For more information about Hartmann, visit
www.hartmann.com. Hartmann, Inc., one of the country's oldest
luggage and leather goods manufacturers, announced today that it
will sponsor a party in celebration of the Country Music Awards on
Sunday, November 5th, the day before the awards show. The event
will be hosted by eminent country singers Kix Brooks, Sara Evans
and Phil Vassar in conjunction with the Nashville Convention &
Visitors Bureau. It is expected to be attended by both artists and
industry executives who will each walk Hartmann's polka dot carpet,
fashioned after its popular Luxe Collection. The Hartmann party
will help celebrate the CMA's 40th anniversary and also welcome the
awards show back to Nashville, after its turn in New York City last
year. In the show's 40 year history, this is the first such party
that has been thrown in honor of the CMA's, and the artists it
represents, by a Tennessee business. "As a Tennessee company we
fully support the people and industries that work in our back
yard," said David Herman, president of Hartmann. "As a renowned
American brand, on the brink of our 130th anniversary, we embrace
today's country artists whose following is legendary and influence
unprecedented. We are thrilled to sponsor this party and hope that
everyone who attends has a great time." "It is because of companies
like Hartmann who see the value of working together that makes
coming back to Nashville even better," said country music star Kix
Brooks. "We are grateful to Hartmann for its support of our
industry and look forward to working together in the future." The
Nashville Convention & Visitor's Bureau, the organization
facilitating the event, presented the sponsorship opportunity to
Hartmann. "Hartmann and country music share not only a rich
Tennessee heritage, both enjoy a strong and incredibly loyal
following that is unmatched by in their respective industries,"
said Butch Spyridon, president of the Nashville Convention &
Visitors Bureau. "We knew it was only a matter of time before the
two got together." The party will be themed with Hartmann's
signature polka dot Luxe Collection in its new apple and chocolate
colors. Pieces from the collection will be incorporated into the
party's decor and the traditional red carpet will be replaced with
the ultra-stylish polka dots. In addition, Hartmann will send a
customized Belting Leather coaster set and picture frame to each
CMA nominee following the event. "We wanted this party to have a
fun and celebratory mood and what better way to set the tone than
with polka dots!" said Ken Hinman, vice president of sales, product
design and marketing for Hartmann. "Of course polka dots are only
part of what Hartmann does and we look forward to reintroducing our
brand and products to the many talented artists and executives
scheduled to attend this wonderful celebration." The Hartmann party
is scheduled to take place at the top of the BellSouth Tower from
5:30 to 8:00 p.m. It is a private event which is only open to those
in receipt of an invitation. Since 1877, Hartmann, Inc., has
developed, manufactured and marketed the finest luggage and leather
goods to meet the travel and business needs of those who appreciate
American luxury. Headquartered in Lebanon, TN, Hartmann distributes
and sells its luggage, business cases, accessories and personal
leather goods in the U.S. and internationally through better-grade
department and specialty luggage stores. Hartmann is owned by
Brown-Forman Corporation, a diversified producer of fine quality
consumer products, including Jack Daniel's, Southern Comfort,
Finlandia Vodka, Canadian Mist, Fetzer and Bolla Wines and Korbel
California Champagnes. For more information about Hartmann, visit
www.hartmann.com.
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