Fairfield by Marriott expands its global
footprint with the opening of Fairfield by Marriott Copenhagen
Nordhavn, marking its first hotel opening within Europe
Link to high-res images: Here
BETHESDA, Md., April 8,
2024 /PRNewswire/ -- Fairfield by Marriott, part of
Marriott Bonvoy's global portfolio of over 30 extraordinary hotel
brands, announces its debut in Europe with the opening of Fairfield by
Marriott Copenhagen Nordhavn. Situated in Copenhagen's vibrant North Harbour district,
the opening marks a momentous milestone for the trusted brand and
its continued global growth. Fairfield by Marriott is the second
largest brand within Marriott Bonvoy's global portfolio with a
footprint of over 1,290 open hotels and a healthy pipeline of over
450 properties globally, including 17 additional hotels predicted
to open across Europe and the
Middle East.
Fairfield celebrates the beauty of simplicity with a seamless,
reliable hotel experience focused on productivity and a great
night's sleep, all at great value. Inspired by the heritage of the
Marriott family country retreat, Fairfield pays homage to the
restorative setting that fosters the feelings of pure joy and
natural ease, founded on the principles of warm hospitality,
trusted service and backed by the Fairfield Guarantee.
"As the brand's inaugural property in Europe, the opening of Fairfield by Marriott
Copenhagen Nordhavn marks a significant milestone in our strategic
growth plan for the Fairfield by Marriott brand," said Mary Garris Vice President, Classic Select
Global Brand Management. "Fairfield by Marriott is known for its
rich heritage that values a simple, seamless, and stress-free
experience which pairs well with modern Scandinavian culture and
design, making Copenhagen the ideal city to introduce our
European-inspired aesthetic."
Fairfield properties globally offer a design aesthetic that is
simple, timeless and contemporary. The brand's European design has
been carefully considered, fusing creative cues from nature and the
heritage of the Fairfield country retreat with a light, modern
Scandinavian style to offer an effortlessly relaxed yet efficient
hotel design.
Fairfield by Marriott Copenhagen Nordhavn is the first hotel to
showcase the brand's European prototype created by OCCA Design
Studio and will act as a blueprint for the Fairfield by
Marriott design across Europe.
OCCA Design Studio collaborated with Scandinavian-based Mette
Fredskild Design and Henning Larsen Architects to amplify the
design locally and fully capture the essence of Danish "hygge" for
travellers seeking comfort and balance while visiting the city. The
design of the hotel's public spaces and 222 guestrooms, 20 of which
offer sea views, draws upon a soothing palette of natural
colours and materials, including green tones and wood, alongside a
mix of soft organic and simple geometric forms to help guests feel
calm. Guestrooms feature comfortable beds, a shower, complimentary
Wi-Fi and mobile desk spaces to suit both business and leisure
travellers.
Staying true to the brand's legacy, Fairfield by Marriott
Copenhagen Nordhavn offers a relaxing waterfront setting in the
charming Århusgadekvarteret neighborhood - a creative hub for local
architecture, design, restaurants, cafés – providing travellers
with a retreat from bustle of the city centre while remaining well
connected. North Harbour is one of Northern Europe's largest new urban
development projects, which is planned to be a fully sustainable,
energy carbon-neutral hub. Based on the principles of a
"Five-minute City," public transport, city districts, local
facilities, green areas and the waterfront are all within five
minutes reach.
The hotel showcases Fairfield's flexible public spaces,
signature elements of all properties, ideal for connecting with
other travellers, working or simply to relax. The Social Market is
at the heart of the Fairfield guest experience, offering a
complimentary healthy breakfast that provides guests with a
nutritious start to the day. For a quick refreshment on the go,
guests can make use of the convenient 24/7 market, stocked with
snacks and beverages. The spacious lobby offers a bright,
comfortable and transitional space from day to night, well suited
for connectivity and productivity, and the Fitness Center allows
guests to maintain routines and balance away from home.
Further awaited openings from Fairfield by Marriott in
Europe are anticipated in key
business and leisure destinations including; Fairfield by
Marriott Bordeaux Train Station
(France), set to feature 191
guestrooms just a short walk from Bordeaux-Saint-Jean railway; the
158-guestroom Fairfield by Marriott
Erding (Germany) located in
the quintessential Bavarian town of Erding to the north-east of
Munich; Fairfield by Marriott
Istanbul Yenibosna (Turkey), set
to offer 192 guestrooms as part of a mixed-use development in the
Yenibosna district; plus the 142-guestroom Fairfield by
Marriott Warwick (United Kingdom), ideally situated for guests
to discover the motoring heritage of the area being within close
proximity to the British Motor Museum. The former three properties
are expected to open in 2025. The brand's debut in the Middle East is currently anticipated to follow
in 2027 with the opening of its first two properties in
Makkah, Saudi Arabia.
About Fairfield by Marriott®
Fairfield by Marriott was founded on the principles of trusted
service and warm, friendly hospitality inspired by its unique
heritage as the namesake of the Marriott family retreat, the
Fairfield Farm. Its contemporary, uplifting design provides an
effortless experience for guests to maintain their routines while
on the road. Evoking the feelings of calming simplicity, Fairfield
offers thoughtfully designed guestrooms and suites that provide
separate quality living, working, and sleeping areas. With over
1,280 properties in 19 countries and territories, Fairfield is
proud to participate in Marriott Bonvoy®, the global travel program
from Marriott International. The program offers members an
extraordinary portfolio of global brands, exclusive experiences
on Marriott Bonvoy Moments and unparalleled benefits
including free nights and Elite status recognition. To enroll for
free or for more information about the program, visit
marriottbonvoy.com. For more information or
reservations, visit Fairfield.marriott.com.
About Marriott Bonvoy®
Marriott Bonvoy, Marriott International's award-winning travel
program and marketplace, gives members access to transformative,
eye-opening experiences around the corner and across the globe.
Marriott Bonvoy's portfolio of more than 30 extraordinary hotel
brands offers renowned hospitality in the most memorable
destinations in the world. Members can earn points for stays at
hotels and resorts, including all-inclusive resorts and premium
home rentals, as well as through everyday purchases with co-branded
credit cards. Members can redeem their points for experiences
including future stays, Marriott Bonvoy Moments™, or through
partners for luxurious products from Marriott Bonvoy Boutiques®.
With the Marriott Bonvoy app, members enjoy a level of
personalization and contactless experience that allows them to
travel with peace of mind. To enroll for free or for more
information about Marriott Bonvoy, visit marriottbonvoy.com. To
download the Marriott Bonvoy app, go here. Travelers can also
connect with Marriott Bonvoy on Facebook, X, Instagram and
TikTok.
Note on Forward-looking Statements
This press release contains "forward-looking statements" within
the meaning of United States
federal securities laws, including statements related to expected
hotel openings, unit and rooms growth, our growth pipeline, brand
debuts in certain markets, and similar statements concerning
anticipated future events and expectations that are not historical
facts. We caution you that these statements are not guarantees of
future performance and are subject to numerous evolving risks and
uncertainties that we may not be able to accurately predict or
assess, including the risk factors that we identify in our U.S.
Securities and Exchange Commission filings, including our most
recent Annual Report on Form 10-K or Quarterly Report on Form 10-Q.
Any of these factors could cause actual results to differ
materially from the expectations we express or imply in this press
release. We make these forward-looking statements as of the date of
this press release and undertake no obligation to publicly update
or revise these statements, whether as a result of new information,
future events, or otherwise.
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SOURCE Marriott International, Inc.