FOX News Marks 100 Consecutive Months as Top
News Brand on Instagram
FOX News Sees 62% Year-Over-Year Gain with
Social Media Interactions
FOX News Digital finished August as the top news brand with
multiplatform minutes and views, according to Comscore. FOX News
Digital closed out the month reaching 3.3 billion total
multiplatform minutes, 1.7 billion total multiplatform views, and
114 million total digital multiplatform unique visitors.* Notably,
FOX News Digital saw a 24% gain year-over-year with total digital
multiplatform unique visitors, while CNN was down 10% compared to
August 2023. Additionally, FOX News Mobile App reached 6.3 million
unique visitors in August.**
- FOX News was once again the most engaged brand on social media
in the competitive set in August, with 39 million total social
interactions, marking a 62% gain year-over-year, according to
Emplifi. FOX News drove 13.3 million interactions on Facebook, 22.4
million Instagram interactions and 3.2 million X interactions. This
marked the 100th consecutive month that FOX News has led news brand
on Instagram. On YouTube, FOX News secured 238.7 million video
views, seeing a 48% year-over-year increase according to
Shareablee.****
- FOXBusiness.com drove 175 million multiplatform views in
August, surpassing CNN Business for the 29th straight month and
Bloomberg.com for the 40th consecutive month. Additionally, the
business site delivered 242 million multiplatform minutes and 27.5
million multiplatform unique visitors (up 32% year-over-year).***
FOX Business’ videos on YouTube remained the most viewed among the
business news competitive set for the 32nd straight month,
achieving 69 million views in August.*****
AUGUST 2024 FOX NEWS DIGITAL VS.
CNN.COM AND NYTIMES.COM Multi-Platform Total
Views FOX News Digital – 1,680,000,000 (down 8% vs. August
2023) CNN.com – 1,301,000,000 (down 5% vs. August 2023) NYTimes.com
– 1,627,000,000 (up 23% vs. August 2023)
Multi-Platform Total Minutes FOX News Digital –
3,317,000,000 (up 3% vs. August 2023) CNN.com – 2,341,000,000 (up
11% vs. August 2023) NYTimes.com – 1,717,000,000 (up 25% vs. August
2023)
Total Digital Multi-Platform Unique Visitors FOX News
Digital - 114,389,000 (up 24% vs. August 2023) CNN.com –
116,015,000 (down 10% vs. August 2023) NYTimes.com – 73,871,000
(down 1% vs. August 2023)
*Source: Comscore Media Metrix® Multi-Platform, Total Digital
Population including Social Incremental data for reportable
entities. Fox News Digital, CBSNews.com, NBCNews.com,
WashingtonPost.com, and ABCNews.com have opted in to account for
Social Incremental in Total Digital Multiplatform Unique Visitors,
while brands like CNN.com and NYTimes.com have not opted in.
Custom-Defined List including CNN.com, NBCNews.com, ABCNews.com,
CBSNews.com, Fox News Digital, WashingtonPost.com, NYTimes.com,
NYPost Network, Wall Street Journal Online, Insider Inc., and
USAToday.com, August 2024, U.S.
**Source: Comscore Media Metrix® Multi-Platform, Total Digital
Population including Social Incremental data for reportable
entities. Fox News Digital, CBSNews.com, NBCNews.com,
WashingtonPost.com, and ABCNews.com have opted in to account for
Social Incremental in Total Digital Multiplatform Unique Visitors,
while brands like CNN.com and NYTimes.com have not opted in.
Custom-Defined List including CNN.com, NBCNews.com, ABCNews.com,
CBSNews.com, Fox News Digital, WashingtonPost.com, NYTimes.com,
NYPost Network, Wall Street Journal Online, Insider Inc., and
USAToday.com, August 2024, U.S. & Comscore Mobile Metrix®,
Mobile App Only, [FOX News Mobile App and CNN Mobile App], August
2024, U.S.
***Source: Comscore Media Metrix® Multi-Platform, Total Digital
Population including Social Incremental data for reportable
entities. FoxBusiness.com, Yahoo! Finance, CNBC.com, TheStreet.com,
Entrepreneur.com have opted in to account for Social Incremental in
Total Digital Multiplatform Unique Visitors. Custom-Defined List
including FoxBusiness.com, Bloomberg.com, CNBC.com, CNN Business,
Entrepreneur.com, Forbes.com, HuffPost Business, MarketWatch,
Motley Fool, MSN Money, TheStreet.com, USA TODAY Money, WSJ Online,
Yahoo! Finance, August 2024, U.S.
****Source: Comscore Social, PowerRankings, YouTube, August
2024, Report Date: 9/17/2024. Custom-Defined List including
CNN.com, NBCNews.com, ABCNews.com, CBSNews.com, Fox News Digital,
WashingtonPost.com, NYTimes.com, NYPost Network, Wall Street
Journal Online, Insider Inc., and USAToday.com.
*****Source: Comscore Social, PowerRankings, YouTube, August
2024, Report Date: 9/17/2024. Custom-Defined List including
FoxBusiness.com, Bloomberg.com, CNBC.com, CNN Business,
Entrepreneur.com, Forbes.com, HuffPost Business, MarketWatch,
Motley Fool, MSN Money, TheStreet.com, USA TODAY Money, WSJ Online,
Yahoo! Finance.
FOX News Media operates the FOX News Channel (FNC), FOX Business
Network (FBN), FOX News Digital, FOX News Audio, FOX News Books,
the direct-to-consumer streaming services FOX Nation and FOX News
International and the free ad-supported television service FOX
Weather. Currently the number one network in all of cable, FNC has
also been the most watched television news channel for more than 22
consecutive years, while FBN is the top business channel on cable.
Owned by Fox Corporation, FOX News Media reaches nearly 200 million
people each month.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240917533032/en/
FOX News Digital Contact: Connor Smith: 212-301-3879 or
connor.smith@fox.com
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