The New Offerings Give Fans of 'The Joy of
Painting' and The Bob Ross Channel powered by Matchpoint,
Cineverse's No. 1 FAST Channel, a New Way to Connect With the
Beloved Show.
LOS
ANGELES, May 20, 2024 /PRNewswire/ --
Cineverse (NASDAQ: CNVS), an innovative streaming
technology and entertainment company, today announced it will offer
"The Joy of Painting" for the first time in high definition and
4K. The company also created new
original content with the Bob Ross Gallery Collection, which
gives fans a whole new way to immerse themselves in Bob Ross and his artistry.
Popping off the screen, the HD and 4K remasterings of "The Joy of Painting" will
delight Bob Ross fans. Currently,
the first season of the show is available in 1080p with plans to
roll out the remaining seasons in the months to come.
"It's like Bob is in the room with me," said Joan Kowalski, President of Bob Ross Inc., upon
seeing the series in HD for the first time. "Bob was a huge
dreamer, but I don't believe even he would have dreamt the show
could look this vibrant and fresh!"
The Bob Ross Gallery Collection allows fans the ability to
immerse themselves in the artists' work. The ambient TV series
elegantly showcases Ross' iconic works of art to set the mood while
they work, clean, host a dinner or just any time they want to
relax. The initial 12-episode season will feature different
paintings spanning his entire oeuvre, with each 24-minute episode
following a theme such as the four seasons, waterfalls, mountains,
streams and more – represented by his iconic paintings synchronized
to music within a relaxing screensaver experience. The series is
accompanied by soothing original music specifically created for the
series that embodies the original style of music from "The Joy of
Painting" and reflects the episode's theme. Cineverse plans to roll
out the Bob Ross Gallery Collection next quarter.
The new content offerings build on the success of Cineverse's
Bob Ross Channel, which has become the company's top FAST channel.
Launched in April 2020, the Bob Ross
Channel, in partnership with Bob Ross Inc. and American Public
Television, is a nonstop feed of "The Joy of Painting." Using
Cineverse's Matchpoint technology, 388 episodes were quickly made
available on over two dozen platforms, including Cineverse.com,
Samsung TV Plus, The Roku Channel, Pluto TV, Xumo, Tubi, Vizio
WatchFree+, LG Channels, TCL, Amazon Freevee, DIRECTV, Sling
Freestream, Atmosphere TV and Fubo. It is also available in Spanish
with The Bob Ross Channel en Español, on TelevisaUnivision's ViX,
the world's leading Spanish-language streaming service.
As of February, The Bob Ross Channel has generated more than
half a billion views and 840 million ad impressions, making it
Cineverse's most successful FAST channel.
"The Bob Ross fan base has grown exponentially over the four
decades since 'The Joy of Painting' premiered. It is a privilege
for us to help extend his legacy by offering new ways for viewers
to discover the show and learn of Bob's artistry," said
Tony Huidor, Cineverse's COO and
Chief Technology Officer. "The success of The Bob Ross Channel is
indicative of the lasting impact Bob made on our culture. We are
honored to restore his entire television series in high-definition
for the first time and to extend the reach of his art into living
rooms once more through the creation of The Bob Ross Gallery
Collection."
About Cineverse
Cineverse's advanced, proprietary
technology drives the distribution of over 71,000 premium films,
series, and podcasts to more than 82 million unique viewers
monthly. From providing a complete streaming solution to some of
the world's most recognizable brands, to super-serving their own
network of fan channels, Cineverse (NASDAQ: CNVS) is powering the
future of Entertainment. For more information, please
visit cineverse.com.
Press Contacts
For Media
The Lippin Group for Cineverse, cineverse@lippingroup.com
For Investors
Julie Milstead, investorrelations@cineverse.com
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SOURCE Cineverse Corp.