Sales OnLine Direct Changing Name to Paid, Inc., Trading Symbol to (OTCBB: PAYD) Effective December 8, 2003 -- Mandatory exchange of stock certificates required -- Stock to be issued in name of beneficial owner WORCESTER, Mass., Dec. 5 /PRNewswire-FirstCall/ -- Sales OnLine Direct, Inc. (BULLETIN BOARD: PAID) announced today that it would begin trading under the new trading symbol (BULLETIN BOARD: PAYD) and the new CUSIP number 69561N105 effective December 8, 2003, concurrent with the Company's name change to Paid, Inc. The Company will continue to trade on the Over the Counter Bulletin Board. As part of the trading symbol and CUSIP number change, all stock certificates representing shares of common stock of the Company must be exchanged for new certificates. After December 8, 2003, all issued and outstanding shares of Sales OnLine Direct's current common stock will cease to represent an interest in the Company and will only represent a right to be exchanged for new shares of Paid, Inc. Stock Certificate Exchange Procedure: Stockholders who have in their possession the paper stock certificates should read and carefully complete the Letter of Transmittal provided by Olde Monmouth Stock Transfer which will be available online at http://www.paid.com/investor.shtml. Then forward the completed Letter of Transmittal together with the stock certificate via an insured, traceable delivery service to the Company's exchange agent, Olde Monmouth Stock Transfer, (Olde Monmouth Stock and Transfer, 200 Memorial Parkway, Atlantic Highlands, NJ 07716. Note that there is no need to, and nor should stockholders, endorse the stock certificate. Stockholders who hold their shares in street name with a broker should confirm with their broker that the broker is including their name on the list of beneficial owners being submitted to the Company's exchange agent. These stockholders will not be required to take any further action, unless their broker tells them otherwise. About Sales OnLine Direct and Rotman Auction Sales OnLine Direct, http://www.paid.com/, soon to be known as Paid, Inc., maintains and develops portals and web sites for various companies and industries. The Company has focused its efforts on the antique and collectible industry, offering the "Ask the Appraiser" online appraisal service, marketing and publishing the "Maloney's Antiques and Collectibles Resource Directory" and developing web sites that enhance the user's experience. Through web hosting and managed services, Sales OnLine Direct has provided e-business solutions to many different companies including their own Rotman Auction division. This division sells tens of thousands of items per year through auction, direct sales, and special events and is a certified eBay Platinum Power Seller. The Company has developed its patent pending "AI Suite" (http://www.auctioninc.com/) of software to increase revenues and reduce overhead for sellers on eBay, and offers these essential e-tools to other companies. Through recent initiatives, Sales OnLine Direct is establishing itself as one of the most important collectibles portals, and online auction services and technology providers to the collectibles industry. The Company's common stock is traded on the Nasdaq OTC Bulletin Board under the symbol "PAID" through December 5, 2003 and under the symbol "(OTC: PAYD) (BULLETIN BOARD: PAYD) " beginning December 8, 2003. Forward Looking Statements This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-KSB with the Securities and Exchange Commission. DATASOURCE: Sales OnLine Direct, Inc. CONTACT: Media Contact: Julie Shepherd of Accentuate PR, +1-815-479-1833, ; or Investor Contact, Dennis Evanson of Sales OnLine Direct, +1-719-534-0292, Web site: http://www.paid.com/

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