Target Scores empower advisors with clear goal-setting tools, helping clients achieve optimal outcomes within each aspect of their financial life

Elements, a financial vitals system that helps financial advisors serve clients faster, today announced the release of Target Scores, the newest feature added to the Elements financial planning ecosystem. Designed to enhance the advisor-client experience, Target Scores allow advisors to establish customizable and distinct goals for each Elements score on behalf of their clients. By setting strong financial standards, advisors can facilitate positive shifts in client behavior to help their clients improve each facet of their finances.

Recognizing the challenges many face in managing their finances, Elements empowers advisors and their clients to conveniently assess and address 12 core financial variables that address each area of a client’s financial health. With the launch of Target Scores, clients gain transparency into their current financial standing and the desired benchmarks as set by their advisor within each of those key “elements”.

For each financial Element, there are default targets based on generalized best practices. Advisors are then able to tailor the goal and target ranges depending on their clients’ unique needs. Target Scores include a simple health indicator to help clients easily understand and monitor progress towards each goal. For advisors seeking greater efficiency, custom Target Score templates can be generated and assigned across groups of clients.

“As one of the most requested features from our advisors, we couldn’t be more excited to elevate the user experience in this way,” said Reese Harper, CFP, chief executive officer at Elements. “By incorporating user feedback, we’re able to give advisors the tools they need to transform their business. Elements streamlines an advisor’s financial planning operations and communications, further strengthening their existing client relationships and bridging the gap to building new ones.”

Target Scores will be available to all advisors using the Elements platform at no additional cost. Aligned with Elements' mission of creating effective communication between advisors and clients, Target Scores facilitates conversation and deeper client comprehension by simplifying complex financial concepts with visual goals and target ranges.

“We built Elements to support advisors with a framework for client communications, centering on the most critical financial components,” said Jordan Haines, director of product marketing at Elements. “With the addition of a more tangible resource such as Target Scores, advisors and clients can quickly identify areas of opportunity and improvement within a client’s portfolio. As a result, clients can take action and reach their financial goals faster.”

Elements revolutionizes the way advisors serve clients by standardizing and simplifying the measurement, benchmarking and monitoring of financial health. Its innovative Financial Vitals System streamlines client data collection, meeting preparation and marketing content creation, empowering advisors to assist more clients in making smart financial decisions.

Target Scores is yet another example of Elements’ commitment to creating a technology specifically designed to help the advisor and the end client. After the recent partnership with XYPN, Elements is looking to rapidly grow their technology to help serve more advisors than ever before. Advisors keen to discover more about this new feature can book a demo by visiting getelements.com/demo.

About Elements

Elements is financial vitals software revolutionizing the way financial advisors serve clients by standardizing and simplifying how financial health is measured, benchmarked, and monitored. Our innovative system streamlines client data collection, prep for client interactions, and marketing content creation, which empowers advisors to help more clients make smart financial decisions – in way less time. Elements’ 8-minute onboarding makes time-intensive data gathering and updating a thing of the past.

Elements’ Vitals provides a common, financial language that makes it easy for advisors to help clients understand their money. Advisors can utilize Elements’ Vitals to quickly assess their clients’ financial health without the need for deep-dive projections and analysis. For more, visit getelements.com.

StreetCredPR elements@streetcredpr.com Jimmy Moock jimmy@streetcredpr.com 610-304-4570