Incumbent CTO moves into newly created role of Chief Innovation Officer

UserTesting, a SaaS leader in experience research and insights, today announced the appointment of David P. Smith as UserTesting’s Chief Technology Officer. In this role, David will advance the engineering team and scale the technology infrastructure to support UserTesting's growth and expansion into new markets. Demonstrating UserTesting’s ongoing dedication to innovation, current CTO Kaj van de Loo will transition to the newly created role of Chief Innovation Officer, focusing on driving transformation initiatives and exploring new technologies in partnership with customers.

David P. Smith brings a wealth of experience from his previous roles at R1 RCM, VisitPay, Zapproved, Wolters Kluwer, ACTIVE Network, and ServiceU Corporation. With a proven track record in developing scalable and highly available software solutions across finance, legal, payment processing and healthcare industries, David has been instrumental in leveraging technology to build and lead global teams, delivering solutions that outperform competitors. His expertise in utilizing platforms like AWS and Azure has driven significant success and growth in his previous roles.

Kaj van de Loo, the current CTO, will transition to the newly created role of Chief Innovation Officer. He will support large-scale deployments, integrations with new technologies, and drive new and transformational workflows across an organization. Kaj will focus on transforming how organizations use experiential insights to spark new revenue streams, reduce costs, and mitigate product development risks in collaboration with our customers.

“From technological advancements like AI to rising customer expectations and global economic pressures, many factors are contributing to a constantly evolving market landscape. This demands businesses to be innovative, agile, and customer-focused to thrive,” said Andy MacMillan, CEO of UserTesting. “These two strategic appointments reflect our commitment to helping companies transform how they use experiential insights and deliver exceptional customer experiences. By embracing the idea of co-creating with our customers, we aim to innovate collaboratively, to help them rethink how they can build products and experiences customers love.”

About UserTesting UserTesting is fundamentally changing the way digital products and experiences are built and delivered by helping organizations get insights from customers–from concept to execution. Built on top of a world-class, on-demand sourcing engine, customers can receive fast, high quality, opt-in feedback from both our proprietary and partner-sourced audience networks around the world. UserTesting offers the industry's most comprehensive experience research and insights solution. Unlike approaches that track user behavior or collect customer listening data on live experiences, then try to infer what that data means, UserTesting enables companies to get input directly from customers–earlier in the process–helping to reduce guesswork, and bringing experience data to life with human insight. The company, formed through the combination of UserTesting & UserZoom, has more than 3,000 customers worldwide, including 75 of the Fortune 100 companies. To learn more, visit www.usertesting.com.

UserTesting, Inc. Susie Penner press@usertesting.com